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The Lowdown
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November 2008
Archive
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Here's the The Lowdown
from DNJournal.com! Updated daily to
fill you in on the latest buzz going around the domain name
industry!
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Compiled by Ron Jackson
(DN Journal Editor/Publisher)
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I
hope all of our U.S. readers had a happy Thankgiving Day
Thursday.
Many are enjoying another day off today as the
holiday has morphed into a four-day weekend for most
American office workers over the years. In the midst of a
meltdown in the general economy, here is still another
reason for those of us in the domain business to be thankful
- the continuing growth of the online advertising
market.
If
you don't read the news carefully you might
not even know that the online ad market is indeed continuing
to grow and it continues to outperform all
other major forms of media. It would be easy to
get the opposite impression from a lot of
recent press reports that stress the gloom and
doom angle, even in areas where there is a ray of
sunshine. I saw a perfect example of this earlier
this week in a news wire story headlined "Forecaster
lops 10 pct off 2009 online ad estimate."
The story goes on to talk about similar decreases
in estimates for various online ad
categories. Not a decrease in dollars spent mind
you, a decrease in the estimates of how much the
market would GROW next year.
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Is
the sky really falling?
Online ad spending is expected to
set another new record in 2009.
|
You
don't find out until the very end of the
article that actual online search ad spending
is still expected to shoot up a healthy 9%
next year. In this economy how many sectors
are expecting a near double digit rate of
growth in 2009? If you have just one hand free
you can probably count all of them on your
fingers. Yes, before the Wall Street meltdown in
September the estimates were for higher growth. Duh!
Obviously a cataclysmic event like that
will slow the growth rate of just about everything
and for many industries it is proving to be a knockout
blow, but not this one. Online ad sales
continue to increase.
|
What
do domainers and Britney Spears
have in common? They've both been getting
a closer shave than they should be
getting. |
It is true
that a lot of domainers would never
know it from their dramatically declining
PPC rates, an anomaly I still haven't
seen a plausible excuse for. More ad
dollars get spent on search quarter after
quarter but your share gets sliced
thinner and thinner. Obviously there
is something wrong with this picture.
However with zero transparency in
the PPC space it's impossible to know
who's hands are in your pockets.
My guess is
that it starts at the top with Google
and Yahoo. All the more reason for
domain owners to continue seeking ways to eliminate
dependence on those two search giants.
I was heartened to hear that the entire
focus of the next DOMAINfest |
Global
conference Jan. 28-30 in
Hollywood, California will be about
ways to build out your domains.
Smart move as that is a subject that
couldn't be more timely. |
To
end on a brighter note, Katie Wheat,
the daughter of Wayne Wheat (the
very capable auctioneer who has been
directing Moniker's recent live
domain auctions) has a new CD out |
|
as well as a
new music video on YouTube.
You can get all of the details at KatieWheat.com
(Wayne has obviously been teaching her
well when it comes to the importance of
having the right domain name!). You can
order the CD from Katie's web site or head
to her
MySpace professional page to
sample some of the tunes first. Her first
single, "Supa Gyrl" is
also available on iTunes
(just do a search for Katie Wheat).
Katie, who is
just 15 years old, has a very contemporary
pop sound and there's a good chance this
young lady is going to make some big waves
in the months and years ahead (as a former
radio DJ and owner of several record
stores, I really appreciate this kind of
upcoming talent). |
(Posted Nov.
28,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-28-08.htm |
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Happy
Thanksgiving! Today is the national
Thanksgiving Holiday in the United States. Just
about everything is closed to allow family and friends
to gather and give thanks for their many
blessings. Sharing a bountiful meal is a highlight of a
cherished holiday that dates back to the Pilgrims. We
will have 14 people at our house today, with many coming
from hundreds of miles away. It is always a very special
day here and we hope that it will be in your home as
well. |
I don't
think I have to say much more today about how blessed we
are to be in this business because it is something I say
many times in this column and elsewhere throughout the
year. Not a day goes by that I don't thank God for
leading me here and for the many wonderful people I have
met in this industry. I have had the opportunity to work
in three different fields in my lifetime (broadcasting,
the music industry and now the Internet). All three are
filled with gifted people but this one, in terms of the
brilliance, creativity and kindness of the vast majority
of those involved, truly stands head and shoulders above
the rest. Diana and I thank each one of you for making
this our best Thanksgiving yet!
(Posted
Nov.
27, 2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-27-08.htm |
One
of the great things about the domain business
is that it is a global business. For someone who
wants to see the world, this industry offers some great
opportunities to do that. That was amply illustrated over
the past 30 days with one large group of domainers meeting
on Australia's Gold Coast for T.R.A.F.F.I.C.
Down Under, another gathering on the French
Riviera for the SedoPro Partner Forum that we
told you about yesterday,
and still others seeing the wonders of Egypt at the
ICANN meeting in Cairo earlier this month. A
few people managed to attend all three of those
events!
Above:
Guests on the Skenzo/LogicBoxes
Egyptian Odyssey tour during stops at the
Pyramids of Giza and the Great Sphinx.
(Photos courtesy of ICANNWiki.com) |
One of the highlights
of the Cairo trip was a guided tour hosted by Directi
sister companies Skenzo
and LogicBoxes
called "An Egyptian Odyssey". The
company decided to do something special in Cairo
after getting a great reception for a Taj Mahal
tour they staged during the previous ICANN meeting
in New Delhi last February.
Directi CEO and Founder
Bhavin Turakhia said “We
received quite an overwhelming response to our Taj
trip, and it has always been our intent to
facilitate greater communication and foster exchange
between all ICANN meeting delegates, and the
internet community at large. And Cairo being such a
beautiful and exotic city, we thought it but natural
to create this special event for our guests, to
provide them the opportunity to socialize and
network with their peers even as they visit the last
remnant of the Ancient Seven Wonders of the World.”
The trip started off
with an awe-inspiring tour of the Valley of the
Kings, comprising the Pyramids of |
Giza and the Great
Sphinx, the world’s largest monolith statue.
This was followed by a cruise on the Nile River
aboard the Nile Pharaoh cruise ship, replete
with food and entertainment. There were visits to
many other celebrated landmarks, including the Egyptian
Museum, the Papyrus Institute, the Khan
El Khalili market and the Sound & Light
Show – a collage of all the sights and sounds
that Cairo has to offer. |
The
event was attended by a diverse group of delegates
including Bruce Tonkin (MelbourneIT), James
Bladel and Tim Ruiz (GoDaddy), Jeffrey
Eckhaus (Demand Media), Stephane Van Gelder
(Indom), Jon Nevett (Network Solutions),
Trey Harvin (dotMOBI) and Mason Cole (Oversee.net)
to name just a few.
Skenzo
President Divyank Turakhia said "We
wanted the Egyptian Odyssey to be on an even
greater scale than the Taj trip, and we left no
stone unturned to ensure that our guests took back
some very special memories from this event. All
our guests immensely enjoyed the experience, which
allowed them to explore the wonders of Cairo in a
way that would not have been possible otherwise,
due to their busy schedules.”
Those
who were fortunate enough to be |
Delegates
visiting the Khan El Khalili market |
there were enthralled
by the mystic grandeur of the monuments and the
rich cultural history and traditions of Egypt.
Opportunities like this are just one more reason
domain owners have reason to be especially
thankful this holiday season.
(Posted
Nov.
26, 2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-26-08.htm |
|
While
I was in Australia last week for the T.R.A.F.F.I.C.
Down Under conference, Sedo's Tiffany
Cuddihy sent me some info and a link to a photo
gallery from the 3rd Annual SedoPro
Sedo
CEO Tim Schumacher welcomes
attendees to the 2008 SedoPro Partner
Forum held on the French Riviera Oct. 26-28 |
Partner Forum
that was held at the Royal Riviera resort
on the French Riviera Oct. 26-28. I had
planned to attend the event but the dates wound up
conflicting with a trip I already had scheduled to
Philadelphia for Parent's Weekend at the University
of Pennsylvania where my daughter is a senior.
I really hated to
miss the Sedo conference because the SedoPro
Partner Forum they staged last
year at the Mohonk Resort in New
York's Hudson Valley was one of the most
enjoyable meetings I have ever attended. I'm sure
those who made the trip to France for this year's
event will say the same thing.
Cuddihy said domain
industry professionals from around the globe
participated in discussions on the marketplace
roadmap and best practices and techniques for
success.
Attendees were
provided with one-on-one consulting sessions with
Sedo experts while also getting to enjoy a
vacation experience |
that included a
casino night, yacht sailing race and a chauffeured
antique car tour of the French Riviera.
Attendees
gather at the Royal Riviera resort for the 2008
SedoPro Partner Forum
Casino
night draws a crowd
Antique
cars lined up to take attendees on a chauffeured
tour of the French Riviera
Above
and below: Registrants competing in the yacht
sailing race
(All
photos courtesy of Sedo.com) |
The event also featured
informative presentations and workshops on topics
including domain monetization, proven methods and tips for
selling domains to the corporate world, pricing
methodology and negotiation techniques.
Sedo’s COO and general
counsel Jeremiah Johnston, who delivered a speech
on protecting domains in a hostile legal environment,
said: “We were pleased to once again bring this
comprehensive forum to domain entrepreneurs and developers
who gained invaluable insights on today’s critical
industry issues, and leveraged unique opportunities to
network with colleagues and Sedo experts. We look forward
to continuing this tradition, to further establish
Sedo’s valued relationships with our clients.”
(Posted
Nov.
25, 2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-25-08.htm |
I'm
back from Australia having finally gotten home
to Florida 32 hours after leaving the gorgeous Gold
Coast where last week's T.R.A.F.F.I.C.
Down Under conference was held. It really is
a grueling trip and after making it I can now fully
appreciate what our Australian friends go through when
they come to the U.S. for the domain conferences
they have so loyally supported. Though the 12,000 mile
trip was marred by lost luggage and travel hassles, the
end result made it all worthwhile. Australia is a
beautiful country - a fact well illustrated in the photo
below that I snapped through the back windows of the Sheraton
Mirage Resort where the show was held. I
enjoyed the Australian people as much as the view. Fun
loving, outgoing and blessed with a great sense of humor,
you can't help but love the Aussies. Brisbane-based
Fabulous.com
staged the show and their staff did a marvelous job of
making sure everyone went home with great memories as well
as a wealth of information about the domain
business. The last event
on the week's schedule was a trip to the Currumbin
Wildlife Sanctuary that was part of an
optional post-show activity day Friday. Fabulous.com's
Business Development Director Michael Robertson led
the expedition and, as the photo below shows, he obviously
has a special rapport with the animals. You'll
also notice Michael's sporty new mohawk. He
acquired his new hairdo just before we headed to Currumbin
when he let most of his hair go as part of the fundraising
effort for cancer research that we told you about in our last
post from Australia. Now
that we're back we have a busy week ahead. In addition to
catching up with hundreds of emails we are starting work
on a double length domain sales report that will be
published on our Domain
Sales page around noon (U.S. Eastern time)
Wednesday. Thursday of course is the national Thanksgiving
holiday in the U.S. (Diana and I will have over a dozen friends
and relatives in the house for that celebration). I'll
then spend Friday and most of the weekend putting together
our comprehensive T.R.A.F.F.I.C. Down Under show
review article that will be loaded with conference details
and photos that you haven't seen yet. It will be the next
best thing to having been there yourself so keep an eye
out for that piece on our home page by next Monday
morning.
(Posted Nov.
24,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-24-08.htm |
This
is is my last post from Australia. I'll be
leaving for the airport and the long trek back to the U.S.
in an hour - leaving the land down under after a
fabulous week at the T.R.A.F.F.I.C.
Down Under conference on the gorgeous Gold
Coast. While the conference officially closed Thursday
night there was an optional activity day Friday when
attendees could learn to surf in the morning and visit a
great wildlife preserve (Currumbin
Wildlife Sanctuary) in the afternoon. I saw a
lot of really cool things this past week but nothing
cooler than what you see in the pictures below - Thought
Convergence COO Ammar Kubba shaving Fabulous.com
COO Dan Warner's head Friday just before we headed
to Currumbin.
|
|
Before |
After |
What was so cool about that?
Dan's session with our favorite unlicensed barber helped
raise AUD$25,000 (about $19,000 U.S.) for cancer
research. It all started at the show's tropical island
dinner party the night before when Kubba approached Warner
about soliciting the crowd for a donation. Warner
(apparently after drinking several Dirty Dingos) told
Kubba if he could get attendees to contribute $10,000
he would shave off all his hair. Kubba started working he
crowd and within minutes he met the goal and over the next
24 hours it was far surpassed!
Fabulous.com's Business
Development Director Michael Robertson and domainer
Merlin Kaufmann also helped fill up the pot -
Robertson by getting his hair cut into a mohawk (which
looks great by the way) and Kaufmann by allowing his
beloved beard to go under the blade. Also, lest you think
Kubba's contribution was limited to cheerleading and
cutting Dan's hair (which he seemed to enjoy way too
much) there's more. Ammar, whose head is already clean
shaven, allowed the hair on his legs (and I'm talking
about substantial foliage here) removed with wax strips. Ouch!
I will have those photos as well as shots of Robertson and
Kaufmann in our comprehensive show review article that
will be published late next week. Kudos to this selfless
quartet - all men with truly golden hearts.
As for the job Fabulous.com
did this week, they truly shined. Before the
conference I said I knew they would do a great job
staging their first show but even the highest expectations
I had of them were far surpassed. I have more to
say on that but it is time to head for the airport so I
will save it for a review article you won't want to miss.
It will includes tons of great photos and details that we
were only able to skim in our daily Lowdown posts. I'll be
back here with a new post from the States Monday. G'day
Mates!
(Posted
Nov.
21, 2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown
/2008/dailyposts/11-21-08.htm |
Just
as the first T.R.A.F.F.I.C.
conference ever held outside the U.S. was
beginning its grand finale, a spectacular outing on a
barrier island off Australia's Gold Coast last
night, I got word from Rick
Latona that he has licensed the rights to host
his own T.R.A.F.F.I.C conference in Amsterdam
June 2-5, 2009. Latona and T.R.A.F.F.I.C. Co-Founder Howard
Neu are both here for T.R.A.F.F.I.C.
Down Under and Neu confirmed that a joint
venture deal had been completed with Latona to take
T.R.A.F.F.I.C to Europe for the first time.
|
|
T.R.A.F.F.I.C.
Co-Founder Howard Neu
at Thursday night's island excursion |
Rick
Latona will produce a T.R.A.F.F.I.C.
conference in Amsterdam June 2-5, 2009 |
In a unique twist Latona told
me the content for his show would be devoted entirely
to country code domains (ccTLDs). Latona is a
big believer in ccTLDs and he plans to spur interest in
the space by providing information on the unique aspects
of country code domains, including legalities, transfer
issues and methods of monetization. Managers and directors
of various ccTLD registries will be brought in as featured
speakers. Latona also plans to have his RickLatona.com
live auction at the Netherlands show consist
entirely of ccTLDs.
|
Latona has been a major
player in this industry for a long time but he has
really moved front and center over he past year with
a series of bold strokes. He started a blog that
formed the foundation for a popular domain sales
newsletter that many others are now emulating,
jumped into the live auction arena with a flashy
debut at T.R.A.F.F.I.C.
New York in September and has now taken
the next giant step by taking on production of an
entire conference. Knowing Rick and having met the
key members of his team in Australia this week I am
certain that they are up to the considerable task of
continuing T.R.A.F.F.I.C.'s legacy of groundbreaking
conferences - a legacy that Fabulous.com
added mightily to with their tour de force
performance in staging T.R.A.F.F.I.C. Down Under (TDU)
this week. |
Rick
Latona looks on as Australian auctioneer
Chris Norris conducts his live auction
Thursday |
Thursday was the final
business day at TDU but many are staying over for an
optional activity day today (as I write this it is early
Friday morning in Australia - late Thursday afternoon back
at our home base in Florida). There will be a Learn
to Surf session this morning (the show venue, the Sheraton
Mirage Resort, sits directly on the ocean) then an
outing this afternoon to the Currumbin
Wildlife Sanctuary that I am very much looking
forward to.
Thursday's schedule was
highlighted by a pair of live domain auctions with Aftermarket.com
getting the ball rolling early with their 8:30am (local
time) event. Technical problems kept them from getting
through their entire auction catalog (and also reportedly
prevented some online bidders from getting their bids in).
The end result was a sales total of approximately
$165,000. The top sales were Saws.com at $52,000
and Camera.co.uk at $35,000. Several
local .com.au ccTLD domains were also
sold, led by Jeweller.com.au at $9,200.
Scene
from the Aftermarket.com live auction at
T.R.A.F.F.I.C. Down Under
The Rick
Latona.com auction that got underway with a delayed start
at 12:30pm (again due to technical issues) fared better,
racking up over $413,000 in sales. Latona told me
that was consistent with their pre-show projections so he
was happy with the outcome. His list was led by a pair of $150,000
sales; CR.com and SanJuan.com. Latona also
emphasized local .com.au domains and sold several
including History.com.au ($8,500), StockExchange.com.au
($7,500) and Snowboards.com.au ($6,000).
A final
seminar session was held during a lunch break that
was sandwiched in between the two live auctions. It
focused on the unlimited number of new gTLD
domains that ICANN plans to start rolling out
next year. The panelists were Jothan Frakes (Oversee.net),
Edmon Chung |
Page
Howe tells attendees to look
before you leap into a new gTLD |
(.asia registry)
and Page
Howe (JoeDomains.com). I will cover his
session in more detail in our overall conference
review article that will be published after I return
to the U.S. next week but I want to alert anyone who
is considering applying for one of the new gTLDs to
keep an eye out for videos that Fabulous.com plans
to post of this (and all other) conference sessions.
In particular I think
Howe's animated and entertaining presentation is a must
see for you. Having personally gone through
the ICANN application meat grinder at great expense
with his .kids project, Howe met with only
frustration and heartbreak along |
the way. It is a
cautionary story you need to hear in its entirety
before you commit the non-refundable $185,000
application fee (plus $75,000 annual renewal
fees) that a new registry operator will have to
cough up. |
With all
conference business now out of the way, it was time for
attendees to embark on the week's biggest social event - a
cruise to a barrier island about 40 minutes away from the
hotel where a wide range of activities, food and drink
awaited. The multi-level boat left the dock a little after
3pm and soon after arriving on the island registrants were
treated to helicopter and jet boat rides, parasailing,
interacting with wallabies and other local wildlife or
just hanging out around the tiki bars talking and having a
good time.
Above:
The boat that delivered domainers to a tropical island
paradise.
Below: Domainers getting the lay of the land.
|
After night fell there
was a terrific performance by a native Aboriginal
dance troupe. They must have been doing a rain dance
at one point because a ferocious rain storm blew up
out of nowhere that sent people scrambling for
cover. Spirits were not dampened though and the
storm soon passed with attendees enjoying a buffet
dinner followed by a stunning beachside fireworks show.
Then it was back on board for a rollicking cruise
home as people continued to celebrate their
unforgettable island experience. The whole week was
a home run for the hard working team from
Fabulous.com. I'll talk more about that in
tomorrow's post but now it's time to go learn to
surf and see some native wildlife. G'Day Mates! |
Making
friends with a wallaby |
(Posted
Nov.
20, 2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-20-08.htm |
|
Today
is live auction day at the T.R.A.F.F.I.C.
Down Under conference in Australia. In fact
the first event of the day (it is Thursday morning here at
the show venue) will be Aftermarket.com's
premier auction that gets underway at 8:30am local time
(that is 5:30pm Eastern time Wednesday in the U.S.). RickLatona.com's
auction crew will then take over for a 12 noon sale (9pm
U.S. Eastern time Wednesday). We actually got a nice
little auction appetizer last night when a live charity
auction to benefit the Internet
Commerce Association was held during a gala
dinner. Here's a scene from that event: The
ten-name auction wound up producing over $18,000
for the ICA, the non-profit domain industry trade
association. The top sales were BodybuildingProducts.com
at $5,200 (purchased by T.R.A..F.F.I.C. Co-Founder Howard
Neu) and MovingCosts.com at $5,000
(purchased by Darren Cleveland of the Recall
Media Group). Both of those domains were donated by
show organizers Fabulous.com.
Howard Hoffman of PPCIncome.com was also
very active in the auction. In addition to donating a name
that sold for $1,000 (FreeRangeFoods.com),
Hoffman purchased two domains. The sale was run by a
talented young Australian auctioneer, Chris Norris,
who will also conduct the Aftermarket.com and Rick
Latona.com auctions today. The
Wednesday schedule featured four seminars on topics
ranging from Acquiring Domains and Web
Development to Monetization Alternatives and Asset
Sales. I'll have details on those in our comprehensive
show review article that will be published late next week
after I return to the U.S. I do however want to give you a
little preview to build some suspense. The photo below was
shown by one of the panelists (a well known and much loved
figure within the industry) during his presentation. It
was snapped during the final leg of his roundabout journey
from the U.S. to Australia. While traveling by car from Sydney
to the Gold Coast, nature called and the moment
happened to be caught on camera. Other than the
strategically placed happy face, this is not a doctored
photo. Can you guess who this is? We'll reveal all
in our upcoming show review article - not that you will
want to have anything else revealed after seeing
this! I guess the takeaway on this is that as brilliant as
our fellow domain traveler is, he is sometimes prone to
read a little too much into things he sees. Soon
after the much appreciated comic relief, Graeme Wood,
the Australian founder of travel giant Wotif.com,
delivered an interesting keynote address on the building
of his groundbreaking company and the selection of its
unusual domain name. They were originally after WhatIf.com
but, despite going as far as hiring a private detective,
they were unable to locate the owner of that domain and
wound up improvising with great success. The rest, as they
say as history. We'll have more on Wood's talk in our
upcoming review article. The
Wednesday schedule closed with a delightful dinner and
wildly funny show staged by Australian comic/magician Matt
Hollywood. Hollywood used audience members in many of
his bits including one that involved dressing up and
"shrinking" Thought Convergence COO Ammar
Kubba with hilarious results (see photo below): Once
he was suitably attired, Kubba was put through a dance
routine that can't really be described in words. I did
notice Fabulous.com had a video camera rolling at
the back of the room so I have a feeling the performance
will eventually surface on YouTube where it should be a
runaway hit. Kubba is always a great sport and Hollywood
certainly picked the right guy to make this routine shine
and bring the curtain down on a night that sent everyone
back to their rooms with a smile on their face. Now,
its back down to the conference floor for me (as I write
this the opening live auction is only an hour away). I'll
have another update from Australia for you tomorrow when I
will recount Thursday's highlights from T.R.A.F.F.IC. Down
Under.
(Posted Nov.
19,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-19-08.htm |
Greetings
from Australia where the second business day of
the T.R.A.F.F.I.C.
Down Under conference will be getting underway
at about 6pm U.S. Eastern time today (which is 9am
Wednesday here on the Gold Coast where the show is
being held at the Sheraton Mirage
Resort).
Yesterday's schedule was highlighted by a keynote
address from ICANN President and CEO Dr.
Paul Twomey, who is a native of Brisbane
(a city located a little north of the Gold Coast.
Brisbane is also home to Fabulous.com
who is staging this first ever overseas
T.R.A.F.F.I.C. show).
As he
always does, the personable and well spoken Dr.
Twomey gave an interesting and wide-ranging talk
about what ICANN is working on and how
professional domainers can get involved in the
organization's policy making procedure. He also
fielded questions from the audience in a Q and A
session after his talk. I will save the details
for our comprehensive show review article that
will be posted late next week after I return
|
ICANN
President and CEO Dr. Paul Twomey
delivering his keynote address at T.R.A.F.F.I.C.
Down Under Tuesday (Nov. 17). |
to the U.S. My goal
with these daily Lowdown posts is to give you a
flavor of what is happening overall at the show
each day. Dr. Twomey's lunch time talk was
sandwiched between a pair of morning seminars on Domain
Strategy and Industry Development and
another twin bill in the afternoon focused on Law
& Regulation and Australian Domains.
|
auDA
CEO Chris Disspain |
All
four educational sessions were very well
done and the finale on Australian domains
was especially interesting to me. I am a
firm believer in the value of major country
code domains and since Australia relaxed
some of its stringent rules on ownership and
sale of .au domains, that ccTLD is
enjoying spectacular growth averaging 25%
annually.
A
four-man panel including the CEO of the .au
governing body (auDA),
Chris Disspain, presented an in-depth
overview of where .au has been, where it is
now and where it is headed in the future.
Those of us visiting from the States learned
a great deal about .au from both the panel
and |
Aussie
domainers who filled us in on some of the
unique issues that accompany investment in
.au domains. I'll have more details and
photos from all four of the Tuesday sessions
in our show wrap up article. |
Yesterday's schedule
was supposed to culminate with an Australian BBQ
Beach Party but the constant rain forced that
event inside. Fabulous pulled off a great save and
made the change of venue work, bringing in exotic
animals and fire dancers that kept the crowd
entertained. Before I left home my wife asked me
to bring back just one thing - a koala bear! I'm
sure that would create some issues going through
customs, but I did get her some nice pictures of
the koala bear that was brought to the party last
night. Though the koala is certainly one of the
most lovable creations on earth, I'm afraid we
won't be able to add one to Diana's already
overflowing menagerie of pets.
|
|
|
Parked.com
CEO Sig Solares pets a koala bear -
one of several native Australian animals
that were guests and big attention getters
at Tuesday night's dinner party. |
With
respect to the rain, it has seldom let up
since it started Monday and is forecast to
continue through Thursday. With some luck it
will break Friday for the show's post
conference activity |
day. I feel for
the show organizers who were looking forward
to a week of great weather (something that
is usually a sure thing on the Gold
Coast at this time of year) but it is
obviously out of their hands and it has been
good for this region that has been
going through a severe drought.
The rain has
also failed to dampen spirits among show
goers. They are thoroughly enjoying the
chance to meet so many like minded people
from around the world. The majority of
attendees are from Australia and there is no
way you can hang around a group of fun
loving Australians without having a great
time! Their unique sense of humor and
hospitality makes you feel right at home.
While nice weather is obviously a good
thing, the #1 reason you go to shows
is to meet with fellow domain investors -
everything else is a distant second, so no
worries here mate (hope I said that right -
still getting the hang of the lingo). |
One
of the fire dancers that heated things
up at last night's dinner party. |
(Posted
Nov.
18, 2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-18-08.htm |
|
|
The
first day of activity
at the T.R.A.F.F.I.C.
Down Under conference on Australia's
Gold Coast is winding down as I write this. The time
here at the Sheraton Mirage Resort is 10:30pm
Monday night, which is 7:30 Monday morning back at our
home base in Tampa, Florida where it is 15 hours
earlier than it is here on the beautiful Queensland
coastline. Coincidentally Queensland shares a nickname
with our home state of Florida - both are known as the Sunshine
State and that is printed on the auto license tags
here. This was a special pre-show fun day (no business)
that gave attendees a chance to try their hand at paintball,
go kart racing and zorbing. Domainers
at T.R.A.F.F.I.C. Down Under waiting to try their
hand at Zorbing - which involves two people
squeezing into a giant water filled ball after which they
are pushed down a steep hill. Yeah - that sounds like
something domainers would do!
We
wonder how many zorbing related
domain names were registered after this day!
|
The
zorbing photos came to us courtesy of Fabulous.com
who is staging the conference and has aleady gotten
things off to a great start. I had expected to be
there to shoot the actvity day events myself but due
to long flight delays in both Los Angeles and Sydney
I reached the Gold Coast five hours later than I
planned.
I did get to the hotel
just in time to make the welcoming cocktail party that
was very well attended. There was a great mix of
familiar faces and new ones (many from Down Under) and
it was a pleasure to meet so many people for the first
time - especially several Aussies that I have
corresponded with but had never had a chance to meet
face to face.
It was a particular
pleasure to meet Fabulous.com founder and domain
legend Dean Shannon for the first time. Today's
professional domain conferences all owe a debt to
Shannon
|
who got the ball
rolling with a gathering that came to be known as Deanfest
in Beverly Hills, California in 2002. In
the snapshot below, taken shortly after I arrived
at the welcoming party, Shannon (in a short
sleeved black shirt) is seen in the lower right
hand corner of the picture talking with two other
attendees.
|
Scene
from the welcoming cocktail party at T.R.A.F.F.I.C.
Down Under Monday night
(Monday morning in the U.S.) on Australia's Gold Coast. The
Sheraton Mirage is a spectacularly beautiful ocean front
resort. It was getting dark when I arrived but I will get
some photos of the facility during the week to show you
what I mean. The party was still going on when I
retired to my room to post this and get some sleep after
spending the past 36 hours traveling. The
show officially opens for business tomorrow and runs
through Thursday with another special activity day
scheduled after the show Friday. I'll have a daily post in
this column with highlights from each day's events and a
more comprehensive show review a few days after we return
to Florida next week.
(Posted Nov.
17,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-17-08.htm |
This
is shaping up to be an unusual weekend as I
will spend ALL of it flying. I will be
leaving for Australia Saturday afternoon
(U.S. EST) and, because I will be crossing the
International
dateline, I won't
arrive on the Gold Coast until Monday
afternoon (their time - which is 15 hours later
than it is here in Florida). I am, of
course, heading to Oz to cover next week's T.R.A.F.F.I.C.
Down Under conference, the first
T.R.A.F.F.I.C. show to be staged outside the
U.S.
Fabulous.com,
who is based in Brisbane, is handling the
conference under license from T.R.A.F.F.I.C.
co-founders Rick Schwartz and Howard Neu.
I know Fabulous will do a great job with the event
and am looking forward to seeing everyone there.
If you haven't already read it, be sure to check
out our full conference
preview article in which Fab's Dan
Warner and Michael Robertson provide
all of the details on what will be happening
during show week.
Starting Monday, I'll
file a daily item from Australia to keep you
abreast of the conference highlights. As always, a
few days after I get back we will publish a
comprehensive wire to wire conference review to
fill you in on what happened from start to
finish.
|
|
Also
today we want to send our congratulations out to Oversee.net's
Jeff Kupietzky who has just been promoted from
Executive Vice President to President of the
company. As most of you know Oversee is the parent company
of DomainSponsor, Moniker and SnapNames
and also stages the annual DOMAINfest Global
conference in Hollywood, California. Oversee co-founder
Lawrence Ng, who was featured in our March 2008 Cover
Story, had been serving as President but will
now concentrate on his duties as Chairman of the Board and
Kupietzky will also join the board.
|
|
Jeff
Kupietzky
Oversee.net President |
In
announcing the changes today Oversee said, "The
move follows a thorough succession planning
process and places Kupietzky, a longtime Oversee
executive, at the helm as an experienced domain
name and online advertising industry leader. As
Chairman, Ng will remain actively involved in
guiding the company he co-founded eight years ago
with fellow Oversee.net board member Fred
Hsu
. Oversee is a very profitable and fast
growing organization, on track to deliver double-digit
revenue growth this year." Mr.
Ng said, "Now is the right time for new
leadership to drive the business to the next level.
Jeff Kupietzky
has worked closely with me for several years, he
has in-depth understanding of the market and the
company and he’s ready to help Oversee expand
its industry leadership position." Kupietzky
said he is looking forward to |
taking on his new
role adding “I’m thrilled to be working with
Oversee’s customers to deliver more value. We
have a very talented employee base, one that will
build successfully on the firm’s relationships
with our advertising and marketing partners.”
(Posted Nov.
14,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-14-08.htm |
|
With
the decline in PPC revenue we continue to see
more and more domain owners developing at least a few of
their names into websites (development will also be the
primary theme at the DOMAINfest
Global conference in January). In the
past 24 hours I've gotten word from no
Will
this picture help
Page Howe peddle
more basketbal jerseys?
You be the judge!
|
less than three
well-known domainers telling me about newly developed
sites they have launched.
Page Howe of JoeDomains.com,
who was the subject of our August
Cover Story, is rolling out a series of
specialized stores using NameMedia's Smart Name
Shops platform. The first example is BasketballJerseyStore.com
which caught my eye because of the basketball player
pictured at the bottom of the home page who bears a
striking resemblance to Howe himself.
Howe confessed the
likeness is him (not that anyone would mistake the
image for Michael Jordan!). Word is the photo
resulted from Howe losing a bet with NameMedia's Brian
Carr on the Lakers-Celtics NBA championship
series. Howe's Lakers lost so he was supposed to wear
a Celtics jersey at the T.R.A.F.F.I.C.
New York conference in September. He
apparently reneged on that obligation but finally
settled the wager amicably with this homage to the Flint
Tropics. I think it is admirable that Page pays
his debts but I'm not convinced this image is going to
help him move a lot of basketball jerseys!
|
Ari
Goldberger and Larry Fischer took a more
traditional approach with their impressive new site at InsuranceQuote.com.
Larry tells me this is just the first of many ecommerce
sites he and Ari will be launching on premier generic
domain names. Andrew
Allemann, who already has a developed domain news site
at DomainNameWire.com,
is also branching out with his new RegistrarJudge.com
site. The site lets visitors review and rate the various
domain registrars. I can see this service being especially
helpful to industry newcomers looking for peer guidance on
where they should register their domains. As
Australian PPC expert Michael Gilmour pointed out
in our new Cover
Story, it is hard to develop more than a
handful of really good sites. However, even though
development is not the kind of scalable solution for large
portfolio owners that parking is, just one
successful site could create a new revenue stream with the
potential to more than offset the current decline in PPC
revenues.
(Posted Nov.
13,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-13-08.htm |
The
specter of tiered domain pricing has reared its
ugly head again.
Most will remember a major battle two
years ago when the prospect of ICANN
allowing Verisign to charge varying |
prices for domain
name registrations and renewals (based on how much
they alone thought the individual domains were
worth) caused an uproar in the domain
community. Verisign already uses that model with
the .tv registry (which they administer
under an agreement with the island of Tuvalu).
Many blame that pricing scheme for stunting the
potential growth of .tv, so when the possibility
of variable pricing was raised when the .biz/.info/.org
contracts came up for renewal two years ago the
domain community rose up in arms and stopped
it.
The impetus for the
revolt was the knowledge that if those registries
were allowed to implement variable pricing then
Verisign would also be allowed to do it with the
popular .com |
|
and .net
registries they operate - potentially leaving
millions of website owners to face massive renewal
bills for their domains if Verisign chose to up the
tab on them at whatever rate they wished. |
The 2006 brouhaha was
triggered when veteran domainer and long-time ICANN
watcher (and Business Constituency member) George
Kirikos spotted dangerous language in the
proposed .biz/.info/.org contracts and sounded the
alarm. Now, in contracts that are being proposed for the
new gTLDs that ICANN plans to start rolling out next year,
Kirikos has again found a variable pricing trojan horse
lurking in the contract language. If it slips through, all
of the existing registries could again be in danger of
being infected with the same virus. Kirikos first called
attention to the new problem with a post
at Circle ID October 24 and he has since
brought it to the domain community's attention with forum
threads detailing the issues at DNForum.com
and DomainState.com.
|
|
ICANN opened a public
commentary window to support or oppose the new
contracts on October 24 and in typical ICANN
fashion that window will close very quickly
- on December 8. Kirikos is rightfully
alarmed that few protests have been posted on the
public commentary site to date. As they did two
years ago, every domain owner needs to make their
opposition to variable pricing known now. Instructions
for posting your comments can be found on this
page at the ICANN site. You
can also join the discussions at DNForum and/or
DomainState to get answers and discuss strategy
with fellow domain owners. |
It
seems like domain owners are facing threats and challenges
on every side these days, from the Snowe Bill
(which, though derailed this year, is expected to reappear
in new clothes next year) to the Kentucky
government trying to claim the right to confiscate domain
names. Another hot button issue is registrars competing
with their own customers in the expired domain market,
or in some cases (as with registrar Tucows.com's
new YummyNames sales site), refusing to compete -
instead sidestepping the entire competitive drop process
and just keeping domains that expire at their registrar
for themselves and selling them to the highest bigger. In
conflict of interest scenarios like this, registrars have
an incentive to make sure their customers do not
renew their domain names.
A
backlash to this trend is developing, manifested
again yesterday when the World
Association of Domain Name Developers
(the organization that stages the T.R.A.F.F.I.C.
conferences) stripped Tucows of the organization's
Registrar Seal of Approval that was awarded
to Tucows in the fall of 2007. That announcement
came on the heels of a press
release from Tucows yesterday announcing
they were laying off approximately 15% of
their staff. Perhaps income from selling off their
customer's expired domains will help improve |
|
their
financial situation but there is a question
whether or not the benefits from doing that will
be offset by a loss of business from domain
registrants who are unhappy with the company's
current direction.
(Posted Nov.
12,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-12-08.htm |
|
With
the general economy in complete disarray nearly
all of the "experts" are predicting a dismal Christmas
season for retailers - with one exception, and I
bet most of you will guess
what
that is before I even say it - that's right,
merchants who sell online are expected to
enjoy double digit growth over last year,
despite the current financial meltdown. Time
Magazine has all of the details in an article
released today titled Will Online Sales
Brighten a Bleak Holiday Season? Author Kristina
Dell wrote, "Holiday forecasts predict zero
to 2.2% overall sales gains for November
and December, according to respective estimates by
Bain & Co. and the National Retail
Federation (NRF), the world's largest retail
trade association. By comparison, online retail
sales are expected to grow 12% to $44 billion
according to Forrester Research.
|
|
Dell
went on to delineate the reasons why online merchants
continue to gain ground despite the current recession:
"Rising financial anxiety and tight credit
availability are making holiday shopping this year an
exercise in self restraint, and the web offers a quick,
clean shot at purchasing 24 hours a day. Moreover,
with websites like FatWallet and SlickDeals
featuring bargain basement prices, hunting around for the
best value is a convenient mouse click away. That's
an easier proposition for many than slogging to the mall
and fighting traffic, crowds and parking problems."
|
|
I will be the first
to give Dell a big Amen! on that one.
Even though I knew better, on Black Friday
last year (the day after Thanksgiving Day
that some say is the busiest shopping day of the
year) I succumbed to all of the newspaper ads
touting phenomenal bargains at the local |
The
joy of holiday shopping at a local mall |
malls.
In search of a new flat screen TV I braved the
crowds but after hitting multiple brick and mortar
outlets within the first hour they opened, I
went home empty handed as none of the
stores actually had the TVs they advertised in
stock. I (and millions of
others) won't make that mistake again. In
writing about my
experience a year ago, I summed it up
by noting, "After five stops and a couple of
hours of wasted time I went home and did what
I should have done in the first place -
ordered a TV online. It will be delivered
to my door - no fuss, no muss - and for a cost
that is just a tad more than |
the come on prices
the local stores tout, "bargains" that
virtually no one actually receives." The
previosuly unwritten follow up to that is the TV
was indeed delivered the next business day (free
delivery too!) and I have been enjoying it ever
since. |
When
I think of holiday shopping at brick and mortar stores
now, the same old adage keeps coming to mind - "Fool
me once, shame on you. Fool me twice, shame on me."
To quote The Who's Pete Townshend, I "won't
get fooled again."
|
|
While we are on the
topic of the continuing shift of brick and mortar
businesses to the web I have to mention still
another example of that in the newspaper business.
The local Tampa Tribune announced
the layoff of 18 more newsroom staffers today,
including my favorite columnist, Daniel Ruth.
The rival St. Petersburg Times
quoted the Tribune's executive editor, Janet
Coats, as saying "many newspapers are
finding their print product becoming a secondary
outlet to their website." Though many of
us who have worked in |
|
Internet publishing
for years have seen this coming, it is still
stunning to me to see the editor of a major paper
essentially admit that the war is over and the
web won.
(Posted Nov.
11,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-11-08.htm |
|
Our
next weekly domain sales report is shaping up
to be a strong one. Just got word that Sedo.com
closed two big sales today - Lowfare.com at $365,000
and Banners.com at |
|
$360,000.
Sales data for the past week is still streaming in from
the various industry venues, as well as private parties,
and we are compiling it for our next report that will be
published late tomorrow night (Tuesday, Nov. 11). |
(Posted Nov.
10,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-10-08-2.htm |
SEO
is Dead? Writing on his LearnToDuck.com
blog today (I love that name!), Lijit Networks
Business Development Director Micah Baldwin said
“If you do SEO for a living, you will be out of
business or
irrelevant in 3 years.” Baldwin explained his
reasons for feeling that way a day after he
moderated a panel on SEO and Social Media
Marketing at the Thin
Air Summit in Denver. Baldwin's
headline caught my attention because, with the
increasing interest in development among domain
owners, we are seeing more and more SEO experts at
domain industry conferences. I wanted to know why
Baldwin thought their services were losing their
value. You can click the link to his blog in the
first sentence to read his reasoning.
Baldwin closed with
what he said are "the truth's of today's
marketing marketplace" opining that "If
you are a company who employs an agency to provide
Social Media expertise, fire them. Hire an internal
evangelist. Several companies are doing this. Zappos
and Ford
are two examples that come immediately to mind. |
Michael
Baldwin
LearnToDuck.com |
"If you are a company
who employs an agency to provide Search Engine Marketing
expertise, fire them. First, take the principles of search
engine optimization (write focused content and use clean
code) and have them distributed among the important
personnel (development, marketing, sales, etc.). Make SEO
organic, integral and integrated into your organization.
Don't “do” SEO. Dont make it a separate function. Make
tracking it part of your marketing effort."
"Second,
select a CMS (content management system) framework (I
recommend WordPress – it works great for even
non-blogs!), that supports solid SEO principles. With
WordPress, install two plugins: All-In-One
SEO and XML
sitemaps. That's it for SEO."
|
"If you are a
company that thinks that SEO and SMM will be the
holy grail to success, please send whatever you
are smoking to me. There is only one thing that
breeds success, and that is passion. Hire people
that are passionate about your product; that can
talk about your product with passion."
As you might expect,
Baldwin's post is generating a lot of pro and con
commentary on his blog. It's a very thought
provoking article, especially for the steadily
increasing number of domain owners who want to
move from parking |
to development. For
most of us that requires learning a new set of
skills (or hiring someone who has those skills) so
it's a good idea to pay attention to the debates
currently going in development related fields like
SEO.
(Posted Nov.
10,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-10-08.htm |
|
With
so much bad financial news swirling around
(including reports that online advertising revenue growth
is starting to slow down as the recession takes hold) we
wanted to send you into the weekend with some positive
information to reflect on.
Joe
Apprendi, the CEO of ad network Collective
Media, is a long time veteran
of the space who has been through all of the ups
and downs. Few people are as well positioned as he
is to put the prospects for online advertising
into perspective. Joe did that in an extensive
interview with Steve Smith that was posted
in Smith's Behavioral Insider column
today at MediaPost. You have to register
for a free MediaPost subscription (absolutely no
strings attached) to read the full article, "Targeting
Out of a Recession", but it is
well worth doing as MediaPost is a constant source
of valuable insight into the online media world
(which all domain owners are part of).
|
Joe
Apprendi
CEO, Collective Media |
At the start of the
Interview, Smith asked Apprendi how the current
slowdown compares to the last big downturn during the 2000
tech bust (when the dot com bubble also burst). Apprendi
said, "When I was running ad sales at 24/7 in
2000, the rug was really pulled out from under us
relatively quickly when the bubble burst. But there is a major
difference between end of 2001 vs. 2008 going into
2009. Display media in aggregate is a core component of
every marketer's strategy, including Fortune 1000
brand advertisers, not just the low-hanging fruit of
direct marketers. So instead of it being the first to get
cut as experimental media as it was back then, today it
(online) is the core measurable media."
"In fact, we still
believe that even though there will be a downturn in the
ad economy, when people rebudget they are going to
rebudget towards measurable media. There is a big
difference from eight years ago in terms of the mindset of
marketers who now have a tried and true media
channel that works," Apprendi said. Apprendi went on
to make many other salient points that should make you
weekend a little brighter.
Good
generic domain names are
like prime real estate. They
represent vacant land where you
can put up a PPC billboard or reach
for the stars by developing a virtual skyscraper
that towers over the surrounding landscape. |
Yes, PPC income
is way down from where it was a year ago, but
overall, those connected to the online advertising
market and online media in general, are positioned far
better than most. This is particularly true of
those who own quality generic domain names because
those names have an intrinsic value that goes
beyond their capacity to generate passive PPC
revenue. Each one has the potential to be developed
into a leading media property in its
category, with a built-in flow of direct navigation
traffic fueling the growth of the enterprise. That
is a key reason that the domain aftermarket (other
than at the ultra high end) has held steady
despite the destruction we are seeing in the general
economy (there is more on this topic in our latest
monthly newsletter
that was sent to opt-in
subscribers).
Certainly everyone
feels the pain when the general |
economy suffers as
much as it is suffering now, but how many people
do you know in other fields that you would want
to trade places with right now?
(Posted
Nov.
7, 2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-07-08.htm |
|
The
Internet
Commerce Association has posted a
response to a press
release issued yesterday by the Coalition
Against Domain Name Abuse (CADNA) that erroneously
portrayed
cybersquatting as a criminal offense. It is
common knowledge that cybersquatting (registering
a domain name that includes a trademarked
term that the registrant has no right to) is a civil
matter, not criminal, yet CADNA continually
makes these kinds of misrepresentations.
Below is the statement released today by ICA
Executive Director Michael Collins. For
those not versed in trademark law, it includes
many important points that will help you
understand trademark issues:
Internet
Commerce Association
Response to CADNA
ICA condemns cybersquatting, but observes
that it is a civil and not a criminal matter.
(Washington
DC, November 06) – On Wednesday, November 5
The Coalition Against Domain Name Abuse (CADNA)
released a statement that implied that |
Michael
Collins
ICA Executive Director |
cybersquatting is a
criminal activity. CADNA said in its release "CADNA
has been working diligently to further international
and national policies that combat the practice of
cybersquatting...As brands continue to learn about
the prevalence and practice of online criminal
activities..." The Internet Commerce
Association vigorously opposes cybersquatting.
However, it is important to note that cybersquatting
is a civil matter, not a criminal one. |
There
is a good reason that cybersquatting is a civil
matter and not a crime. It involves a dispute between two
parties about intellectual property, a protected mark.
Trademark protection does not provide exclusive use of a
mark in every class of commerce. Protection is even
limited by geographic region in some cases. Therefore,
there are many opportunities for dispute about who has
rights to a mark in any given use. There are many famous
marks that have multiple uses and multiple owners.
This is how Olympic can be used for the famous
international athletic competition that the world enjoys
and also for Olympic Airlines, Olympic Arms and Olympic
Paint. In fact, Olympic Paint owns Olympic.com and it is
not a cybersquatter against other legitimate users of the
Olympic mark. Trademark owners are already provided
with two highly effective methods for dealing with the
trademark abuse known as cybersquatting – the Uniform
Dispute Resolution Process (UDRP) administered by the Internet
Corporation for Assigned Names and Numbers (ICANN),
and national laws such as the U.S. Anti-Cybersquatting
Consumer Protection Act (ACPA). Both these avenues
balance the rights of trademark owners against the
legitimate interests and considerable investments of
domain name investors and developers.
|
Under the UDRP it is
the responsibility of trademark owners to create
and enforce their marks against alleged
infringement by identical or confusingly similar
domain names. The same legal principle is the law
in many jurisdictions; for example, in the U.S.
this requirement was recently affirmed in
prominent trademark litigation in which eBay
prevailed against the luxury brand Tiffany.
Disputes about trademark infringement, including
disputes about domain names, should be resolved by
civil courts without involving law enforcement. It
would not be an appropriate use of government
resources for law enforcement to expend its |
scarce resources in
disputes about intellectual property unless a
domain name is being used to directly facilitate a
related criminal enterprise. It would not make
sense for someone from the Olympic Committee to
call the police if they find a picture at
Olympic.com that includes a child in a soccer
uniform.
|
Cybersquatting
is a problem that negatively impacts many businesses.
Trademark owners, advertisers and domain name investors
and developers alike are hurt by this abusive practice and
many domain service providers employ notice and takedown
complaint programs to assist trademark owners in
protecting their rights. The Internet Commerce Association
has adopted a Code of Conduct that prohibits intentional
trademark infringement, has supported actions now being
undertaken by ICANN to end abusive domain name
“tasting” that facilitates cybersquatting, and will
continue to support policy and legislation that
effectively curbs cybersquatting and protects the rights
of domain name investors and developers. However, we
should all be careful to not overextend law
enforcement by suggesting that it should be involved in
resolving trademark disputes.
(Posted
Nov.
6, 2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-06-08.htm |
Our
free monthly newsletter is being email to opt-in
subscribers today but we think it is one that everyone
will want to read (it is also available online here).
The newsletter contains our |
latest quarterly
analysis of domain sales data to see how the the
domain aftermarket is holding up in the face of the
financial meltdown in the general economy. We compare the
recently completed third quarter of this year vs. the same
quarter of last year as well as Year to Date results for
2008 (Quarters 1-3) vs. the same time frame in 2007. The
results may surprise you!
The newsletter
also features more details (and new photos) from domain
industry giants Dr. Chris Hartnett and Dr. Kevin
Ham recounting their experiences at the Harvard
Business School where they just completed the rigorous
and internationally acclaimed Harvard Advanced
Management Program. |
|
Elsewhere, NameMedia
has announced a free webinar November 19th on the
subject of “SEO for Small Businesses.” NameMedia’s
own SEO Expert Christine Smith will give an in
depth look at how everyday business owners and operators
can improve their Search Engine Optimization. Some of the
things you can learn in the 30-minute interactive
presentation include:
∙
The relevancy and importance of targeting the
right keywords
∙ Why page titles and meta data matter
∙ H-1 headers tags
∙ Domain & URL structure advice and tips
∙ Internal & External linking
∙ How Webmaster Tools can help your site
∙ Robots.txt file, sitemaps, 404 Error pages
and beyond
∙ Tips on site structure for local search
∙ The importance of directory listings
∙ Content, content, content! |
|
At
the end of the session, you’ll have the
opportunity to have your specific questions
answered. This event is free, but pre-registration
is required. You can sign
up here. |
|
Sedo
has also announced a special event for later this
month. Starting at 1pm (EST) on November 27th,
they will will host a numeric-themed domain
auction featuring some of the most popular and
universal numbers. These include two-digit domains
like 88.com, 40.com, 13.net, 70.com
and less generic domains such as the prestigious Manhattan
zip code, 10029.com. The one-week auction
will end on December 4th at approximately 1pm EST.
Sedo is also
accepting domains for this auction event. For
more information on seller criteria, owners of
generic numeric domains can contact Sedo Broker Matthew
Rosebrook at [email protected]
or call (617) 499-7238. Qualifying
sellers can also apply directly through their Sedo
account.
|
(Posted Nov.
5,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-05-08.htm |
We
were happy to hear from GeoDomainer.com administrator
Steven Morales today. If you are a fan of
the geodomain social community site you know that it has
been offline for the past couple of weeks. In addition,
Steven's blog about the geodomain industry at |
SimplyGeo.com
had not been updated since early October. As a result,
we started receiving emails from concerned readers
wondering if he was OK, a concern compounded by their
knowledge that Morales is on active duty with the U.S.
Army. I
contacted Steven's partner, Skip
Hoagland, to find out what was happening and
learned that Morales was on a military mission that had
prevented even Hoagland from reaching him. Skip finally
got a message to Morales and Steven in turn got back to me
to let me know that was fine and to fill me in on what has
been going on. The mission has kept him offline for most
of the past month and while he was away a technical issue
that he is still trying to resolve took down the
GeoDomainer.com site. While that issue is being resolved,
Morales let me know that you can reach the site though an
alternate URL: |
Steve
Morales
GeoDomainer.com/SimplyGeo.com
|
http://www.geodomainer.ning.com.
Morales is getting back into the saddle now and should be
a regular fixture on the domain news circuit again
soon.
Elsewhere, Sedo.com
has announced they will conduct an exclusive dotMobi
Auction, beginning tomorrow (November 5th)
at 12 Noon (U.S. Eastern time) and ending November
12th at approximately Noon EST. The domains up for bid
include bank.mobi, cellphones.mobi and computer.mobi,
to name just a few. You can check out the full auction
inventory here.
More auction details are also available here.
Domain industry veteran and
security expert Ram Mohan has been selected by the ICANN
Security and Stability Advisory Committee (SSAC) to
serve as its non-voting liaison on the ICANN Board of
Directors. Mr. Mohan, who is an Executive Vice
President and the Chief Technology Officer at Aflias,
will be seated at the conclusion of ICANN's 33rd
International Public Meeting which is currently underway
in Cairo, Egypt where it will continue through
Friday.
Mohan has been active
in the ICANN community for many years and has
helped draft new policies and guidelines related
to the administration and registration of domain
names, such as the Redemption Grace Period and IDN
implementation guidelines. He also serves on the
Steering Committee of the Anti-Phishing Working
Group, the Advisory Committee of the Internet
Society and the W3C, is an Advisor to the Computer
Emergency Response Team - India (CERT-IN), and
a Board Member of the Registry Internet
Security Group (RISG).
Mohan said,
“Internet security, particularly securing the
Internet’s naming and addressing architecture
and insulating it from vulnerabilities that can be
exposed by criminals and terrorists, is one of the
key challenges of our time. I am honored to have
the confidence of my colleagues in the community
to serve in this important position at ICANN.” |
Ram
Mohan
Afilias Exececutive VP & CTO |
(Posted Nov.
4,
2008) To refer others
to the
post above only you can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/11-04-08.htm |
|
We
want to kick off the new week by congratulating
domain industry leaders Dr. Kevin Ham and Dr.
Chris Hartnett on their new advanced degrees from Harvard
Business School! As we |
Dr.
Chris Hartnett and Dr. Kevin Ham
at Harvard Business School graduation
ceremony October 24 in Cambridge, Mass. |
reported back in
August,
Chris and Kevin were accepted into Harvard's prestigious Advanced
Management Program, the highest level executive
program offered by the Harvard Business School. They
joined 177 other executives from 45 countries around the
world for the intensive two-month program that had them
sequestered in a classroom 14 hours a day, six days a
week. They successfully completed the rigorous course and
were awarded their diplomas on October 24.
In addition to
their personal achievement, Chris and Kevin were able to
serve as evangelists for the entire domain industry
while going through the Harvard program. Chris told me
that after their discussions with leaders from so many
global corporations, "all of the major companies of
the world now know what a “Domain” is and also have a new
found appreciation for their value, Traffic and future
development potential."
|
Dr. Hartnett
and Dr. Ham are close friends and Hartnett serves on the
board of the company Dr. Ham founded, Reinvent
Technology. Both were featured in DN
Journal Cover Stories ths year, Dr. Ham in May
and Dr. Hartnett in June.
We'll have more on their experiences at Harvard in our
next monthly newsletter. P.S.
Just got a note from reader Brendan Regan who let
me know about a recent Wall Street Journal
video report on the Harvard Advanced Management program
that happened to catch a shot of Kevin and Chris at work!
You can see it here. Elsewhere,
in another positive development for the geodomain industry
the owners of Richmond.com (The Whitlock Group)
have sold their award winning site to Media General,
a communications giant based in the Virginia city.
The price was not disclosed but is believed to be well
into seven figures (the press release is here).
By spending what it took to acquire Richmond.com, Media
General confirmed our belief that the future of local
media belongs to the the owners of .com city domains.
I
happen to be very familiar with Media General
because they own the local newspaper and NBC-TV
affiliate in our home town of Tampa, Florida.
In my opinion buying Richmond.com was a move they
had to make in order to survive in the long
run. Like many other local media companies,
Media General has been taking it on the chin
(especially their newspaper properties) as more
and more people turn to the Internet for their
news.
I
have subscribed to Media General's Tampa
Tribune for 25 years but the paper has
shrunk so much that it is now just a shadow of its
former self. After the latest downsizing a few
weeks ago I switched to the more robust St.
Petersburg Times and will let my Tribune
subscription lapse. I had mentally pretty much
written Media General off entirely but the forward
thinking they showed in acquiring Richmond.com
makes me believe they now have a chance to
navigate the treacherous straits from traditional
media to the new media world online. I think more
and more old media companies will be forced to
make similar moves if they want to survive. |
|
One final
note today, Fabulous.com has announced the 10
domain names that will be sold in a charity auction to
benefit the Internet
Commerce Association November 19th (during
the
|
|
If
you've been out of the loop lately, catch up in the Lowdown
Archive!
|
We need your help to keep giving domainers The
Lowdown, so please email [email protected]
with any interesting information you might have. If possible,
include the source of your information so we can check it out (for
example a URL if you read it in a forum or on a site
elsewhere).
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