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Parking
has been a staple
of
the domain business for the past decade so it
probably won't surprise you to hear that T.R.A.F.F.I.C.
Co-Founder Howard
Neu has entered the parking
business. What will surprise you is that
it's not domain parking - it is old school automobile
parking! Of course, being an Internet guy,
Howard's new venture does involve a website - a
clean booking platform designed by Danny
Pryor located at NationalParkAndFly.com
that just opened yesterday (Tuesday, July
26).
Howard
is actually second in command at the new company
where he serves as Secretary. His daughter, Wendy
Goldberg, is the President and the one responsible
for luring Howard into a new line of business.
As it happens, Wendy is no stranger to
conventional parking as she owns a parking lot
near the airport in tourist mecca Orlando,
Florida.
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Howard
Neu |
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Here's
how it all came together. Earlier this
year Wendy opened a drive-away
business (delivering cars to customers at
locations they specify) for rental cars in six
Florida locations; Orlando, Tampa,
Ft. Lauderdale, Ft. Myers, Miami
and Jacksonville and she also has an
exclusive drive-away business deal with the
major auto auctions in the state, leading her to
hire 200 drivers and support personnel.
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At the same
time, Howard, who is always trolling for
meaningful domain names, noticed that NationalParkAndFly.com
was unregistered. So he grabbed not only
that domain, but every geo targeted Park
and Fly domain for all of the major
airports around the country, including OrlandoParkAndFly.com,
TampaParkAndFly.com, etc. Howard
said the parking lot that Wendy owns |
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near the
Orlando airport wasn't being fully
utilized so by marrying that property
with his new category
defining domains a new web based
booking business was born (National
Park and Fly, Inc.). |
With the click of a mouse travelers can now order a parking spot in Orlando that comes with immediate
shuttle service to and from the Orlando International
Airport. The daily rate at the secure lot is just
$5.95, a big discount from airport garage rates. For a few dollars more you can have your car
sparkling clean inside and out when you return. The company offers a wash and vacuum service that costs less than at full-service car wash locations in the area. Howard said the company plans to open up in a new area every 2 to 3 months with
Tampa, Ft. Myers, Las Vegas and
New York LaGuardia first on the expansion list.
Another
feature the company expects to add by the Labor
Day weekend is a nationwide database
featuring airport travel information including
flight delays and airport travel conditions. Use
of the database will be free to all website
visitors whether they are reserving a parking
spot or not.
With
falling PPC rates over the past few years, a lot
of people have been looking for an alternative
to parking, but who would have guessed
that one alternative to parking would be parking!
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