completely
overtaken newspapers in the minds of news
consumers. The web now has its sights set on
dislodging TV from the top spot and that change
already appears to be well under way.
The
Pew report said "For young people the
internet now rivals television as a main source of
national and international news. Nearly six in ten
Americans younger than 30 (59%) say
they get most of their national and international
news online; an identical percentage cites
television. In September 2007, twice as many young
people said they relied mostly on television for
news than mentioned the internet (68% vs. 34%)."
By overcoming that 34-point deficit in just one
year, the Internet is obviously gaining momentum at
a spectacular pace. It will surely pass TV in
the under 30 demographic by this time next year on
its way to becoming the #1 news source among all media
platforms.
(Posted
Dec.
31, 2008)
|