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The Lowdown
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Sept. 26, 2008 Post
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Here's the The
Lowdown from DNJournal.com! Updated
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by Ron Jackson
(DN Journal Editor/Publisher) |
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The
2008 T.R.A.F.F.I.C. New York conference ended
last night with the annual T.R.A.F.F.I.C. Awards
dinner and a Parked.com aftershow party at the Brooklyn
Bridge Marriott where 350 registrants gathered for
this week's show. Moniker's live domain auction
highlighted the final |
day's schedule and didn't
disappoint, ringing up just under $3 million when
the bidding was all done. Certainly not a record total but
given the severe dislocation in the general economy
and the fact that Moniker had to compete with two other
live auction providers at this show (RickLatona.com
and Aftermarket.com) it was a very respectable
performance. Buyers continue to recognize the value
of good domain names, despite the reluctance to make large
scale expenditures while there is so much uncertainty in
the financial world at large.
Moniker's hit list was led by
FinancialAid.com at $800,000 and also
included four more six-figure sales; Floor.com
($275,000), Camps.com ($110,000), LT.com
($100,000) and Cleaning.com ($100,000). A
number of .me domains also sold at impressive
prices, led by Date.me at $70,000. |
Auctioneer
Wayne Wheat directing
Moniker's live domain auction in New York |
Right
after the auction, the annual T.R.A.F.F.I.C. Awards
dinner capped a very rewarding week in Brooklyn.
Awards were handed out in seven categories with
winners chosen by their peers in email balloting
conducted among more than 2,000 voters. The most
coveted personal award - |
Domainer of the Year
- went to Rick Latona, a man who has
clearly been running at full throttle over the past
year. Among other things, Latona rolled out a domain
development service at AEIOU.com
and entered the live domain auction business with an
impressive debut event at T.R.A.F.F.I.C. New York
that yielded $700,000 in sales. He was
already successful with businesses like DigiPawn.com
and Offshoring.com but with his new ventures
he demonstrated over the past 12 months that he is
going to be a force to be reckoned with in any
category he decides to enter. Latona also writes a
popular blog at RickLatona.com.
In another category,
three new members were voted into T.R.A.F.F.I.C.'s Domain
Hall of Fame; Yun Ye, Scott Day
and Dr. Chris Hartnett. They join Frank
Schilling, Sahar Sarid, Rick Schwartz
and Ron Jackson who received the award over
the past two years.
Awards also went to the
individuals and companies listed in the five
categories below: |
Rick
Latona
Domainer of the Year Award Winner |
Best
Overall Solution - Fabulous.com
Best New Monetization Solution - Sendori.com
Best New Developer - Kevin Ham
(for Vancouver.com)
We Get It Award - Foreclosure.com
Sponsor of the Year - TrafficZ.com |
We will
have photos and more details on all of the award
winners in our comprehensive conference review
article that will be published late next week. We
will also have photos and details on all of the show
seminars. So much ground is covered in those we
can't do them justice in the daily Lowdown posts we
file during conference week but they will get the
attention they deserve in our definitive show
review. Incidentally, one other piece of news was
released during the Awards Dinner - Skenzo.com
will become the lead sponsor for the
T.R.A.F.F.I.C. conference in 2009 when shows will be
held in Silicon Valley and New York City.
A storm
rolled into New York while the dinner was underway
but attendees were able to stay high, dry and happy
at Parked.com's after show party that was held in an
adjacent ballroom at the Marriott.
The
Parked.com team, led by CEO Sig Solares
(seated in the center of the front row) just
before they welcomed show goers to their
T.R.A.F.F.I.C. after show party last night in New
York.
Some
small groups braved the weather and went out on the
town for a few hours before heading back to the
Marriott to close out the night at the Parked.com
party. Thought Convergence execs Ammar
Kubba and Jay Westerdal hosted a group at
Peter Luger's famous Brooklyn steak house.
With
11 guys at Peter Luger's steak house last
night in Brooklyn, domainers had enough men on hand
to field their own football team. Starting at the
front left and going clockwise around the table are Jay
Westerdal, Ammar Kubba, Rob Grant,
Michael Berkens (who also celebrated his 50th
birthday last night), Nat Cohen, Tim Chen,
Mike Ambrose, Roland Chemtob, Roy
Flanders and Adam Dicker (Ron Jackson
completed the line up and was behind the camera
where he belonged).
T.R.A.F.F.I.C.
provided a farewell breakfast this morning and there
was also a meeting of the show's board of advisers
where conference co-founders Rick Schwartz
and Howard Neu announced their plans for 2009
when they will host two shows. They also reminded
everyone that the first T.R.A.F.F.I.C. show outside
the U.S., T.R.A.F.F.I.C.
Down Under, will be presented on Australia's
Gold Coast less than two months from now,
running November 18-20. We intend to be there
to cover it for you.
The first show in
2009 will be in California's Silicon Valley
April 27-30 at the Santa Clara Marriott
(which hosted a T.R.A.F.F.I.C conference
in January
2006). The second one will be back
at the Brooklyn Bridge Marriott in New York October
20-23, 2009. Looking further ahead, they
also plan to make a return trip to Disney
World in Orlando in January 2010.
A conference they staged there last
May had lighter attendance than
usual, but those who made the trip thought it
was one of the best shows in the series that
began in 2004.
Diana and I are
staying in New York an extra day and will join
Howard Neu, his |
T.R.A.F.F.I.C.
Co-Founders Rick Schwartz and Howard
Neu thank attendees for coming in closing
comments last night (Sept. 25) |
wife Barbara
and son Ray to see Mary Poppins
on Broadway tonight. Barbara, Ray and Alina
Schwartz again played key roles in helping
Howard and Rick stage another outstanding
conference. We've just scratched the
surface of what went on in our daily posts
from the show but you will get the full story
a few days after we get back to Florida
and finish sifting through dozens of pages of
notes and more than 1,000 photos we snapped
during show week.
(Posted
Sept.
26,
2008) To
refer others to the post above only you
can use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/09-26-08.htm |
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