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The Lowdown
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July 4, 2008 Post
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Here's the The Lowdown
from DNJournal.com! Updated daily to
fill you in on the latest buzz going around the domain name
industry!
Compiled
by Ron Jackson (Editor/Publisher)
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Marc
Ostrofsky, who earned a permanent place in domain
history when he sold Business.com in a
deal valued at a record $7.5 million when it took
place in 1999, was married to Beverle Rivers Gardner
Sunday (June 29) in Aspen, Colorado. The ceremony
was held at picturesque Maroon Bells followed by a
reception at the exclusive Aspen Mountain Club. 60
close friends and family members were guests at the
wedding including the couple's five teenage daughters (two
of whom, Kelly and Shelly Ostrofsky, are
identical twins that were recently featured on the front
page of the Houston Chronicle after
graduating first in their high school class of over 550
student to be named co-valedictorians). Below is an
exclusive wedding photo showing Marc, Beverle and their
five daughters on their big day:
Ostrofsky is
also widely known as a co-founder of iREIT.com and
owner/operator of Blinds.com, CuffLinks.com,
eTickets.com and many others. Wedding guests
included a former Disney President, a CBS
Executive VP, Playboy's Barbie Benton,
domainer Chad Folkening and Bianka Krausch.
Marc and Beverle are currently off on a honeymoon that is
taking them through Italy, Istanbul and the Greek
Islands. Incidentally, Ostrofsky has finished work on
a new book, Get Rich Click™
that is scheduled for release in 2009. |
In
another sign of the (good) times for the domain
industry, a story at Internet
Retailer yesterday described how a chain
of flower shops in Texas (Marc Ostofsky's home
state) gave |
their business a big boost by
closing most of their brick and mortar stores and moving
their business online. The six-store
chain has already closed four stores with a fifth to be
shuttered soon.
The owner of Forth Worth's
Bice’s Florist, Keith Riewe, said
the company is buying up domain names as part of
its strategy to drive more customers to their site and
boost e-commerce sales. By purchasing 35 to 40 domain
names such as eflowersite.com, nationalfloraldelivery.com
and blossomlink.com, Riewe said Bice’s has
increased traffic by 47% to about 68,000 unique
visitors a month and that annual sales are up by $1.5
million to about $3.7 million. |
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Riewe,
who comes from a computer technology background, said he
started looking into purchasing domain names as a way to
drive traffic and sales soon after he purchased Bice’s
six years ago. Most of the domains redirect to Bice’s
home page with the BicesFlorist.com
URL displaying in the address bar. The only difference is
that a unique identifier is tacked on to the end to help
track each domain.
The
spirit of This
Is The Best Day Of Your Life.com,
born at the T.R.A.F.F.I.C. East conference
at Disney World in Orlando six weeks
ago, continues to soar. As we told you in our show
review article, some of the attendees
and their family members had such a magical time |
(Left
to right): Caroline Grant, Rob Grant,
Divyank Turakhia, Lizzy Grant and Dr. Chris
Hartnett at the Lake Placid, NY Airport. |
together they
decided to commemorate it in a website put up by Rob
Grant (who was the subject of our April
2008 Cover Story).
Two other veterans from
the Disney troupe, Divyank Turakhia (Founder
and CEO of Skenzo.com) and Dr. Chris
Hartnett (who was the subject of our June
2008 Cover Story) got together for a
reunion June 21st in Grant's hometown - Lake
Placid, New York. That day was also Rob's daughter
Lizzy's 23rd birthday. Below is a photo
of Rob, Divyank and Chris celebrating a beautiful day
on the Lake (Rob is to be commended for keeping the
spirit of Orlando alive with his choice of headgear):
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Grant has
also posted a pair of slide shows from the This Is
The Best Day of Your Life mini-reunion online. The first
is from the day in Lake Placid and the second
from a follow up trip the group made back to New
York City.
The best
wish I can send our readers for this 4th of July
weekend is that you all have as great a time with
your family and friends as the Ostrofsky family did
at their wedding and the Grant family, Divyank and
Chris did on their get together in the Adirondacks.
You can't go wrong following their philosophy and
determination to make every day the best day
of your life.
(Posted July
4, 2008) To
refer others to the post above only you can
use this URL:
http://www.dnjournal.com/archive/lowdown/2008/dailyposts/07-04-08.htm |
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