report
on the Times dilemma at MediaPost).
The online division of this iconic American newspaper will
no longer be the company's red-headed stepchild -
recognition that Internet delivery of media is where the
action is today and where it increasingly will be
tomorrow.
In a memo
to his staff, Times Editor Russ Stanton wrote,
"You all know the paradox we find ourselves in.
Thanks to the Internet, we have more readers for
our great journalism than at any time in our history. But
also thanks to the Internet, our advertisers have more
choices, and we have less money."
This
migration of traditional media outlets to the Internet is
relevant to domains because many of them, especially city
geo domains, are the perfect platforms for delivering all
kinds of locally relevant media - print, audio and video -
from a single, unforgettable Internet address. The owners
of many of the best domains in the geo space will gather
one week from today in Chicago for the start of the
2008
GeoDomain Expo. We will be there as well.
(Posted
July
3, 2008) |