Associated Cities scored a major coup when they announced that one of the world's leading media consulting companies, The Kelsey Group, was joining them as co-promoters of the 2008 

GeoDomain Expo in Chicago July 10-12. The company's Co-Founder and Chairman, John Kelsey, will also be the keynote speaker. Registrants got a preview of Kelsey's view of the geo space in an interview just published on the AC website.

Regarding the unique opportunity presented by owning a good  

geodomain Kelsey said, "The opportunity is to become a true local information hub that’s not weighed down by traditional notions of what a “newspaper” or a “directory” should be. GeoDomainers can take the best of all worlds and better serve local residents as well as out-of-town people who are looking for local information. GeoDomains receive a certain amount of direct navigation traffic as a result of their intuitive URLs. This provides an edge in the hyper-competitive and fragmented local media space. The opportunity for GeoDomains is to take that advantage a step further with deeper content and social media features that generate repeat traffic." 

Ways to do just that (and attract more local advertising) will be presented at the Expo, making it a must attend event for those seeking to maximize the potential of their geo targeted domains.
(Posted May 29, 2008)