Sales Season Opens With a Flourish: Million Dollar Deal &
Two at Six Figures (Including a Big .CA Sale) Set the Pace
The 2012 domain sales season is
underway and the aftermarket made a nice break from the gate with
three big deals setting the pace this past week. The $1 million sale of Dudu.com
January 5th led the charge. The buyer was Dubai-based social
media network DUDU, who is upgrading from their previous
domain, Godudu.com. Though Sedo just announced the sale, it was
concluded in December so it was placed on our 2011
Top 100 Sales Chart.
The runner up on this week's all extension
Top 20 Sales Chart (covering sales reported in the the first
week of 2012, ending Jan. 8) is Frame.com at $148,000.
That domain was co-brokered by the Toby
Clements Newsletter and MediaOptions.com.
Rounding out the power trio at the top is
a very big .CA (Canadian ccTLD) sale. Rick
Silver (who was the subject of our July 2010 Cover
Story) sold Flights.ca to one of Canada's leading
sites, RedTag.ca, for a cool $120,000.
nailed down the #4 spot with one of four Top 20 sales they had a
hand in, MCommerce.com at $50,000. They also shared
the #8 spot, teaming up with YummyNames
to sell Rafters.com for $18,000. The Toby Clements
Newsletter was also able to hang their banner on four charted sales
including a pair; Deny.com and Omit.com, that tied for
the 15th spot at $10,000 apiece.
Sedo supplemented their Dudu.com sale with
ten more chart entries including an impressive 4-letter .com sale,
JUIF.com at $35,000, and a solid ccTLD sale - #6 Action.fr
(French country code) at $25,400.
Polish aftermarket platformGieldaDomen.plalso rang the ccTLD bell with #7 ProgramyPartnerskie.pl
("affiliate programs" in Polish) at $20,320.
All told, four country code domains made the Big Board with three of
those landing in the top ten. The .coms swept the other 17
positions, leaving the the non .com gTLDs holding a goose egg
with no five-figure sales reported in that category (the extra spot
resulted from a tie for the final position).
Since this week's chart covers the first week of the New Year it
also serves at the current 2012 Year to Date Sales Chart (aside from
Dudu.com which, as noted above, has been placed on the 2011 Top
100). When we get a second week of data in next week, we'll start
the new 2012 Year to Date Sales Charts (all extension, Country Code
and Non .com gTLD charts) on the dedicated
page the YTD lists normally occupy. Until then,
that page will continue to show the final 2011 YTD Top 100. That
list will also be permanently available in our Archive through this
Here's how all of the sales leaders stacked up for the week ending Sunday,
DN Journal Top 20
Domain Sales - Mon. Jan. 2, 2012 - Sun. Jan. 8, 2012 Euro/Pound to Dollar Conversions (€/£ to $) is Based
on Rates in Effect Jan. 11, 2012
Tony Clements Newsletter/
€20,000 = $25,400
ProgramyPartnerskie .pl ("affiliate programs" in Polish)
€16,000 = $20,320
€10,000 = $12,700
€9,800 = $12,446
Toby Clements Newsletter
Toby Clements Newsletter
Tony Clements Newsletter
Keep in mind that these are the highest
value sales that have been reported to us in the
past week. This column is meant to be an educational tool,
not a complete list documenting ALL high
value domain sales. Such a list is impossible to produce
because many sales are kept private at the insistence of
buyers, sellers or both. Our procedure for verifying the
accuracy of domain sales reports is available here.
Forthe many newcomers entering the domain
industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market.
If you do not understand why specific domain names command the
prices they do, you are likely to make unwise domain registrations or purchases.
We highly recommend that you do some basic research beforeyou buyanything! As a starting point we have
built a sister site specifically for you at NameNewbie.com.
Sedo led the .com supporting cast of four-figure
sales with Kurhaus.com at $6,985
while two others; OCTA.com and Rockbot.com brought $6,500
apiece. LiveAmateur.com drew $6,350, PhysicalEducation.com
added $5,500 and LVFA.com fetched $5,100.
In addition, Sveltia.com and HotSpotz.com spawned
$5,000 each. Sedo had 22 more .com sales ranging from $2,000
to $4,999 that are listed in the table below:
Sedo .com Sales Between $2,000 - $4,999
Back at the AfternicDLS, DontGoNuts.com
notched $5,500 while four other names; Arabesque.com,
CashFlowManager.com, PostcardMailing.com and Resultat.com
returned $5,000 each. BWebs.com went for $4,788,
MyFW.com corralled $4,689 and Corretora.com
Tex-Mex.com cooked up $4,300, BonusCash.com
banked $4,250, DropClub.com clipped $4,188
and MMUP.com commanded $4,186. The AfternicDLS had 70 more four-figure .com sales
ranging from $2,000 to $4,000 that are listed in the table below:
AfternicDLS .com Sales Between $2,000 - $4,000
Elsewhere, in a private transaction, Matt Field sold
OliverStone.com for $6,000 and yes, the buyer was the
famous movie director. Matt said he also received a signed
script from the upcoming movie Savages from
the celebrity buyer. One day, that could be worth more than the 6K he got
for the domain.
The Toby Clements Newsletter sold HVACRepair.com and HVACRepairs.com
apiece and at YumnmyNames, BOAW.com dispensed
$4,377 while LightStock.com captured $3,500.
The country codes served notice they will
continue to be a force to be reckoned with in 2012 as they opened
the year with that $120,000 Canadian blockbuster,
Flights.ca, leading the our
new Country Code Top 20 Sales Chart. Three solid five-figure
sales provided strong back up support. You saw all of those on the
all extension leader board above, so the highest ccTLD sale you haven't
seen yet is #5 666.co, sold for $7,500 at Sedo.
Sedo continued their customary domination of the
country code world by sweeping 16 of the 20 chart entries. The few
venues that broke their stranglehold on the leader board included DomainLore.co.uk
with #8 Voyages.co.uk at $3,914 and NetFleet.com.au
with #19 HeavyMachinery.com.au at $2,501.
Great Britain's .co.uk easily won the race among
extensions by claiming six chart entries. Only two others TLDs
scored multiple chart entries - Colombia's .CO and the
Netherlands' .NL with two each. The remaining places were
divided among ten different countries.
Here is how the ccTLD leaders stacked
up for the week ending January 8:
Code Top 20
Reported ccTLD Sales: Mon. Jan. 2, 2012 - Sun. Jan.
8, 2012 Euro/Pound to Dollar Conversions (€/£ to $) is Based
on Rates in Effect Jan. 11, 2012
.pl ("affiliate programs" in Polish)
There were several dozen additional
four-figure ccTLD sales off the chart with Sedo accounting for all
but three of those with a roster that included CarSite.be at $2,223,
Eisai.ru at $2,000 and LCN.ch at $1,969.
Sedo had 32 more four-figure ccTLD sales ranging
from $1,000 to $1,905
that are listed in the table below:
Sedo ccTLD Sales Between $1,000 - $1,905
Elsewhere, DomainLore.co.uk sold GSI.co.uk for
$1,836 while NetFleet.com.au moved MIO.com.au($1,201)
and Airlines.net.au ($1,112).
If there are country code extensions in our report
that you are not familiar with, you can look up the nation each
extension goes with here.
The non .com
gTLDs were the only category to stumble out of the gate as the
2012 sales race got underway. No five-figue sales were reported in
this category, leaving an open path for HomeSecurity.info to
claim the #1 position on the year's first Non .com gTD Top 20
Chart. Sedo sold that domain for $7,900 as well as #2 Serrurier.pro
The AfternicDLS jumped into the fray with #3 BlackNet.net
at $7,288 and #4 Least.net at $4,488. They went
on to pile up 13 of the 20 chart entries to dominate the race among
venues for this category. Rounding out the first five was the Acroplex
LLC sale of #5 Symposium.org through Sedo for $4,004.
The .nets easily won the race among extensions,
claiming 10 of the 20 chart entries. The .orgs took five
places while the .infos had three. .Pro and .biz
had one each.
Here's how all of the Non .Com gTLD leaders stacked up for the
week ending January 8:
.Com gTLDs Top 20
Highest Reported Non .Com Global
(.Net, .Org, .Biz & .Info) Mon. Jan.
2, 2012 - Sun. Jan. 8, 2012 Euro/Pound to Dollar Conversions (€/£ to $) is Based
on Rates in Effect Jan. 11, 2012
There were several additional four-figure
non .com gTLD sales just off the chart with those divided between
the AfternicDLS and Sedo. The AfternicDLS had the highest of those
with Swissotel.net ($1,788), Masella.net ($1,700) and LiveService.net
Their ledger also included Imaginary.org at $1,500,
SumUp.net at $1,488 and Electricista.net at $1,394.
Signatureproperties.net produced another $1,388, HistoricPlaces.net
plucked $1,250 and RATO.net nabbed $1,200. Individuation.net
drew $1,088 while LAS.co and SUM.co sold for $1,000
Back at Sedo CarHireSpain.net booked $1,575,
Heart.pro provided $1,500 and Maisonenbois.info
found $1,499. Localpedia.org posted $1,270, HowToBet.net
brought $1,200 and two others; Tafels.net and Booking.net
banked $1,000 apiece.
Now that you're up to date on what happened over the
past week, check out how the leaders stand year to date in all
categories by visiting our Year
To Date Charts page.
As always, we welcome all verifiable sales reports from companies,
private sellers or individuals with knowledge of an important sale
made through any channel. To contribute information and help make
this column better, just drop a note to firstname.lastname@example.org.
We truly appreciate the industry leading
companies who share their sales information
with us to help everyone in the business get a handle on current
domain values. Richard
Meyer of Domain Sales Center also provides invaluable help
in collecting data for these sales
reports each week.
Every Wednesday we publish the highest reported domain name
sales for the previous week. On Mondays and Tuesdays our contributors send us
their sales data for the previous 7 days. We then compile that
information and write this article to give
you the most comprehensive sales report in the industry.
Editor's Note: If you wish to review previous Domain
Sales columns, they are available in our Archive.