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August 27, 2012

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High End of the Market Missing This Week But Low to Mid Range Marches On

The price tag on this week's #1 domain is the lowest I recall for a chart topper in a very long time. A British ccTLD, GGG.co.uk, leads the pack after selling at Sedo.com for £17,700 ($26,904). Another Sedo sale, B4.com at $26,002 was right behind. While the high end of the market was missing in action, the low to mid range (favored by small to medium sized businesses) continues along its merry way. Median prices have remained almost unchanged over the past year despite the severe recession. 

There was one larger documented sale we saw this week, but it is subject to a non disclosure agreement so I can't publish the name. I can tell you that it was a one word .com.br (Brazilian ccTLD) domain that went for $50,000, one of the highest prices we have seen for that extension. The price looked reasonable though because the name is one of the best keywords in any language. 

The ccTLDs continued to show exceptional strength this week, claiming seven positions on the all extension Top 20 leader board. Another top sale in the country code category was #3 Baza.pl ("base" in Polish) a  ccTLD representing Poland that changed hands for $22,320 in a private sale. 

  

By Ron Jackson

I learned something about ccTLDs that I never knew before during the T.R.A.F.F.I.C. Silicon Valley conference that ended a couple of weeks ago in Santa Clara, California (you can read our comprehensive show review here). Dr. Paul Mockapetris, the man who designed the domain name system itself was one of the speakers and he said that at the beginning the plan for the Internet was to have ccTLDs only. He said those who wanted a gTLD called .com (a name that was chosen by committee) only got their way because government officials said, "Go ahead and let them have it because no one is ever going to use .com anyway!"  

.Com of course remains the world's dominant extension and it continued to rule this week, sweeping 11 chart entries. The last two openings went to a pair of .nets. In the race among venues, Sedo won going away, occupying 15 of the 20 chart positions. Moniker was the only other venue with multiple entries, hitting the daily double with #5 CyberSports.com ($18,300) and #17 GardenOfEden.com ($17,000)

Here is how all of the leaders stack up for the week ending Sunday, May 10:

 

The DN Journal Top 20 
Reported Domain Sales - Mon. May 4, 2009 - Sun. May 10, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect May 13

  Domain

Sold For

Where Sold
1. GGG.co.uk £17,700 = $26,904 Sedo
2. B4.com  $26,002 Sedo
3. Baza.pl
("base" in Polish)
72,000PLN = $22,320 Pvt Sale
4. PlaneSales.com $19,750 Sedo
5. CyberSports. com $18,300 Moniker
6. Mieten.com
("rent" in German)
€13,222 = $17,982 Sedo
7. MedicalSoftware.com $17,500 AfternicDLS
8. Flirten.nl
("flirt" in German)
€11,500 = $15,640 Sedo
9. MalyasiaAirline.com $15,400 NameJet
10.
tie
OliveOil.net $15,000 Nokta/Sedo
10.
tie
GDCChina.com $15,000 Sedo
10.
tie
Enseal.com $15,000 Sedo
10.
tie
DYN.com $15,000 Sedo

14. SolarPower.co.uk £9,000 = $13,680 Sedo
15. Huizen.be
("houses" in Dutch)
€9,999 = $13,599 Sedo
16. Jeux-Gratuits.fr
("free games" in French)
€8,500 = $11,560 Sedo
17. GardenOfEden.com $11,000 Moniker/
T.R.A.F.F.I.C. SV
18. MyPlace.at £7,000 = $10,640 Sedo
19. 659.com $10,600 Sedo
20. Fone.net $10,443 Sedo

 

Keep in mind that these are the highest value sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.

For the many newcomers entering the domain industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market. If you do not understand why specific domain names command the prices they do, you are likely to make unwise domain registrations or purchases. We highly recommend that you do some basic research before you buy anything! As a starting point we have built a sister site specifically for you at NameNewbie.com.

CLICK HERE for our Year-To-Date Charts.

There was two more five-figure sale just off the chart. Allegro.pl sold Konie.pl (Polish country code, konie is "horses" in Polish) for 33,100 PLN ($10,261) and AppleCore.com commanded $10,000 at the AfternicDLS.

.Com Supporting Cast

The AfternicDLS also led the .com supporting cast with LaserCopier.com at $9,500. Their roster also included TropicalAquarium.com ($8,500), FloorHeating.com ($6,500) and a quartet at $5,000 each that included Crosshead.com, OnlineHomeSchooling.com, PhoneGuard.com and Visol.com

CrowdStar.com cornered $4,997, BoldSoft.com brought $4,888 and EquityProtection.com produced $4,200. Cymo.com secured $3,800, GreenChurch.com chalked up $3,788 and PerfectOnline.com posted $3,576. The AfternicDLS had 62 more .com sales ranging from $2,000 to $3,500. You can check those out in the table below:

Additional AfternicDLS .Com Sales Between $2,000 - $3,500
okfurniture.com $3,500   sisterskitchen.com $2,388
globalhealthonline.com $3,388 secadores.com $2,350
totalfertility.com $3,388 autoindustries.com $2,340
pagepress.com $3,300 hifcorp.com $2,300
vialas.com $3,188 intelligentinteriors.com $2,300
simagic.com $3,088 thewhistle.com $2,300
cancerconnection.com $3,000 chezchic.com $2,250
motometer.com $2,971 lobotech.com $2,250
plslogistics.com $2,888 abacusinternational.com $2,189
shareyour.com $2,850 perezlife.com $2,150
authenticjewelry.com $2,800 finestrealty.com $2,091
happytickets .com $2,800 findyourinfo.com $2,088
wineandart.com $2,800 prescriptionbenefit.com $2,088
energyfinance.com $2,788 reefculture.com $2,088
greencauldron.com $2,688 shinebright.com $2,088
paradiseplants.com $2,588 wisetrip.com $2,088
purchase-protection.com $2,588 learntolove.com $2,074
sdiltd.com $2,550 leads123.com $2,025
bouledeneige.com $2,500 sportsbutton.com $2,021
datedaily.com $2,500 eastcoastgolf.com $2,000
elementair.com $2,500 espectacular.com $2,000
ianwatt .com $2,500 fastdeliveries.com $2,000
simony.com $2,500 gymbook.com $2,000
souvenirworld.com $2,500 jobsglobal.com $2,000
survivant.com $2,500 liquidwater.com $2,000
dateadults.com $2,488 mobilemeals.com $2,000
kathyhughes.com $2,488 persianhosting.com $2,000
mexicoforless.com $2,488 scubamania.com $2,000
perfectnutrition.com $2,450 taxlevies.com $2,000
cyberella.com $2,388 thegrain.com $2,000
invisibleforce.com $2,388 theoctopus.com $2,000

SnapNames.com notched some nice four-figure sales as well, led by DrillPress.com ($9,420), StopSuffering.com ($9,265), Graders.com ($8,830) and Sealant.com ($8,794). PQF.com pitched in $5,819, Comptroller.com drew $5,250 and AirShipping.com delivered $4,950

VacationGold.com chipped in $3,900, BuyPosters.com bagged $3,855 and Whippets.com chewed up $3,500. Lessee.com landed $3,420, Squatter.com claimed $3,400 and BoondocksNet.com notched $2,700. AmericanAntiques.com attracted $2,360, Twistis.com untangled $2,300 and Aching.com applied $2,240

At NameJet.com, Amenity.com contributed $7,100, Compendium.com assembled $5,655 and KPH.com paid $5,316. FreeSubscriptions.com added $5,301, KidsGolf.com holed out at $5,200 and AutoWax.com polished off $5,044. JJT.com tacked on $4,422, USAPaydayLoans.com ladled out $4,221 and CapitalLoans.com corralled $3,910.

NameJet had 19 more .com sales ranging from $2,000 to $3,600 that are listed in the table below.

Additional NameJet .com Sales Between $2,000 - $3,600
freesubscription.com $3,600   merchant-processing.com $2,500
webdns.com $3,283 netcat.com $2,455
publicrecordssearch.com $3,144 industryresearch.com $2,401
technologygroup.com $3,100 homev.com $2,400
ilovechocolate.com $3,092 floweroutlet.com $2,300
2818.com $2,900 counselingdegrees.com $2,255
petdir.com $2,700 payweb.com $2,200
chinaholiday.com $2,600 xtremepaintball.com $2,120
spyoptics.com $2,511 motherly.com $2,000
greekhouse.com $2,501   

Sedo's supplemental roster was led by Fly24.com and VDownloader.com at $6,800 each and BTOE.com at $6,000. Preciodolar.com provided $5,910, Sirt1.com sold for $5,500 and Cheche.com checked in at $5,400. NFund.com found $5,300 and Restorica.com returned $5,032

Sedo had 23 more .com sales ranging from $2,000 to $5,000 that are listed in the table below:

Additional Sedo .com Sales Between $2,000 - $5,000
castingnetwork.com $5,000   btgpactualbank.com $2,750
manakaimaui.com $5,000 cupro.com $2,720
multiupload.com $4,760 5me.com $2,500
juw.com $4,600 d2radio.com $2,500
itemstore.com $4,150 herbsguide.com $2,500
stayhotels.com $4,080 hostgalaxy.com $2,500
bidok.com $3,600 mybimbo.com $2,500
hispanicdating.com $3,500 chattube.com $2,264
project-team.com $3,400 lifeinsurancecoverage.com $2,050
gudi.com $3,100 lakelist.com $2,000
00yl.com $3,000 nycwine.com $2,000
btgpactual.com $2,750   

In additional sales from their GreatDomains.com premium auction site, Sedo sold WJA.com ($4,352), Basset.com ($4,216) and two others at $4,199 each; GJR.com and KTJ.com.

Elsewhere, RickLatona.com sold JamesIsland.com ($8,000) and DentistNetwork.com ($3,913) while Moniker moved GroupM-Search.com ($4,681) and RadioSun.com ($2,413). Also, GoDaddyAuctions scored with BSLHome.com ($4.805).

 Afternic Domain Auctions

Country Codes

Last week I said that five-figure sales had become commonplace in the country code category after ten had been sold at that level over the previous two weeks. Over the past seven days eight more five-figure ccTLD sales were reported - all of which we told you about in the all extension section at the top of this report.

The highest country code sales you haven't seen yet are a pair from Sedo (a venue that swept 17 of the 20 positions on our new ccTLD chart); #9 Verzekeraar.nl ("insurer" in Dutch) at $6,801 and Pronostic.eu at $6,800.  

Poland's .pl and Germany's .de tied for the most chart entries with four each while Great Britain's .co.uk had three. Here is how all of the country code top sellers stacked up for the week ending May 10:

Country Code Top 20
 Highest Reported ccTLD  Sales: May4, 2009 - Sun. May 10, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect Tue. May 13

  Domain

Sold For

Where Sold
1. GGG.co.uk £17,700 = $26,904 Sedo
2. Baza.pl
("base" in Polish)
72,000 PLN = $22,320 Pvt Sale
3. Flirten.nl
("flirt" in German)
€11,500 = $15,640 Sedo
4. SolarPower.co.uk £9,000 = $13,680 Sedo
5. Huizen.be
("houses" in Dutch)
€9,999 = $13,599 Sedo
6. Jeux-Gratuits.fr
("free games" in French)
€8,500 = $11,560 Sedo
7. MyPlace.at £7,000 = $10,640 Sedo
8. Konie.pl
("horses" in Polish)
33,100 PLN = $10,261 Allegro.pl
9. Verzekeraar.nl
("insurer" in Dutch)
€5,001 = $6,801 Sedo
10. Pronostic.eu €5,000 = $6,800  Sedo

11. Rollgeruest.de €4,800 = $6,528 Sedo
12. Resultatfoot.fr €4,600 = $6,256 Sedo
13. Arbeitnehmerüberlassung.de (IDN) ("worker transfer" in German) €4,000 = $5,440 Sedo
14. Poker-Online.pl $5,000 Sedo
15. System.pl 15,000 PLN = $4,650 Allegro.pl
16. Wohnwand.de
("living wall" in German)
€3,400 = $4,624 Sedo
17. Sat1.tv €3,000 = $4,080 Sedo
18. eWay.co.uk £2,500 = $3,800 Sedo
19. Arca.ch €2,700 = $3,672 Sedo
20. Werbe.de €2,601 = $3,537 Sedo

CLICK HERE for our Year-To-Date Charts.

Click Here

There were dozens of additional four-figure ccTLD sales off the chart and as always Sedo accounted for the vast majority of those. Their list included DesignLiving.de ($3,536) and four names at $3,400 apiece; Marseille.tv, PLR.in, Preiswertgesund.de and Beamtendarlehn.de. Supermarkt.be added $3,196 and Relife.de rang up $3,142.

Sedo had 36 more country code sales ranging from $1,000 to $2,992. Those are listed in the table below.

Additional Sedo ccTLD Sales Between $1,000 - $2,992
corfugreece.co.uk $2,992   notebook-akku.de $1,469
cito.co.uk $2,720 edm.de $1,427
easyvoyage.de $2,720 weirdos.co.uk $1,368
hhp.fr $2,720 fahrrad-bike.de $1,360
tekenen.be $2,720 tvuplayer.de $1,360
oyun.tv $2,350 unit.es $1,360
bijwerkingen.nl $2,040 hiq.eu $1,224
vuelo.tv $2,040 korkinfo.de $1,224
smartcard24.de $1,945 energie-tips.de $1,156
cashclub.de $1,700 wav.es $1,100
xhamster.nl $1,680 bankruptcyattorneys.us $1,080
haftpflichtgutachten.de $1,632 fernstudium.name $1,025
mnm.eu $1,632 fashiongalerie.de $1,020
naturell.eu $1,632 value.at $1,020
adultfriendfinder.in $1,610 werbeartikeldirekt.de $1,020
roulotte.fr $1,564 dict.es $1,000
rightmobile.co.uk $1,520 indiagov.in $1,000
gratislink.at $1,496 reaume.ca $1,000

Elsewhere, RW.pl went for $3,100 at DI.pl, Gralnia.pl sold for $2,790 at Aftermarket.pl and Degree.us drew $1,264 at Bido.com. The AfternicDLS banked $1,250 for Truck.ws and NameJet nabbed $1,010 for FutbolAmericano.tv.

Global Contenders (.biz, .info, .mobi, .name, .net & .org)

It has become a broken record, but the Global Contenders continue to lag behind the .coms and the ccTLDs. Only two non .com five-figure sales were reported over the past week, the pair of .nets you saw on the all extension leader board at the top of this report. The top sale you haven't seen yet is #3 Hypnose.net, a name that went for $4,760 at Sedo. .Net swept 16 of the 20 positions on the GC Top 20

The remaining four openings all went to .orgs, led by #4 Jeddah.org at $4,500. TeacherCertification.org also reached the top ten, tying for #7 with a $3,588 sale at the AfternicDLS. Here's how all of the Global Contenders stacked up for the week ending May 10:

Global Contenders Top 20
 Highest Reported Non .Com Global TLD  Sales 
(.Net, .Org, .Biz & .Info) Mon. May 4, 2009 - Sun. May 10, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect May 13

  Domain

Sold For

Where Sold
1. OliveOil.net $15,000 Nokta/Sedo
2. Fone.net $10,443 Sedo
3. Hypnose.net €3,500 = $4,760 Sedo
4. Jeddah.org $4,500 Sedo
5. Saskatoon.net $3,666 SnapNames
6. GetAFreeIphone.org $3,649 Moniker
7.
tie
CrystalSprings.net $3,588 AfternicDLS
7.
tie
TeacherCertificiation.org $3,588 AfternicDLS
9. Coran.net €2,500 = $3,400 Sedo
10. DiseaseManagement.net $2,930 AfternicDLS

11. NagelDesign.net €2,100 = $2,856 Sedo
12. Nightcap.net $2,788 AfternicDLS
13. Permits.net $2,600 NameJet
14.
tie
ArtificialLife.org $2,500 AfternicDLS
14.
tie
FlatRate.net $2,500 AfternicDLS/
Sedo
16. WeCanDo.net $2,419 AfternicDLS
17. FreePlay.net $2,400 NameJet
18. WarsVet.net $2,322 GoDaddy Auctions
19. FortSmith.net $2,252 SnapNames
20. FranchiseOpportunity.net $2,100 SnapNames

CLICK HERE for our Year-To-Date Charts.

Domain Name Industry Newsletter

There were several dozen additional four-figure GC sales off the chart. Sedo had the highest of those with Gut.org at $2,100. Close behind were BlueEngine.org ($2,050), Zero-Emission-Mobility.info and Zero-Emission-Mobility.net at $2,040 each and 08.org at $2,009.

Sedo had 14 more four-figure GC sales ranging from $1,000 to $1,800. You can check those out in the table below.

Additional Sedo GC Sales Between $1,000 - $1,800
browse-the.net $1,800   asiatube.net $1,360
davai.net $1,800 minceur.net $1,360
birdcages.net $1,632 renton.info $1,360
eala.org $1,500 solarforum.net $1,360
wengo.net $1,500 chartanalyse.net $1,346
raisin.net $1,496 jobswap.org $1,292
unterwaesche.org $1,496 abaton.org $1,250

Back at the AfternicDLS, GreatStuff.net stacked up $2,000, SearchWeb.org found $1,800 and Difa.net nailed $1,611. EasySale.net and HeavyEquipment.net bulldozed $1,500 each while RetailPlus.net returned $1,350

iWise.net unwound $1,300, EDPR.net produced $1,288 and ArtHistory.org added $1,200. NannyServices.net secured $1,188 and two others; SmallBusinessServer.net and Trouver.net retrieved $1,100 apiece. CorporatePartners.net penciled in $1,088 while four others; Cedrus.net, eConcepts.net, MarketingAutomation.net and TheCell.net deposited $1,000 each.

NameJet sold ThinkBible.org ($2,007) and CRWH.org ($1,510). SnapNames scored with BusinessSoftware.net ($1,915), Duty.net ($1,565), FootballTickets.net ($1,480) and Rule.net ($1,419). GoDaddyAuctions also got on the board with HockeyCamp.org ($1,008)

Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page.

*****

As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to editor@dnjournal.com.

We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. Richard Meyer of Domain Sales Center also provides invaluable help in collecting data for these sales reports each week.

Every Tuesday night or Wednesday morning we publish the highest reported domain name sales for the previous week. On Mondays and Tuesdays our contributors send us their sales data for the previous 7 days. We then compile that information and write this article to give you the most comprehensive sales report in the industry. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.

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