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August 27, 2012

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Real Estate Auction Company's $1.7 Million Purchase of Auction.com Drops the Hammer on The Past Week's Sales Competition 

Irvine, California based real estate auction company REDC plunked down $1.7 million to buy Auction.com last week in 2009's third highest domain sale. Only Toys.com at $5.1 million and Fly.com at $1,760,000 have been bigger.  

REDC chairman Robert Friedman said, "I've wanted this domain for years and I'm thrilled that we were able to acquire this coveted top level domain. REDC is without question the number one real estate auctioneer in America and quite likely the world. This is a domain we should have had from the beginning and I'm thrilled we are finally Auction.com."

That sale takes the #1 spot on our new weekly Top 20 Chart, easily outdistancing the runner-up, LAInsurance.com, a name sold through the AfternicDLS for $100,000. That domain was purchased by L.A. Insurance, a Detroit based agency with locations across the country. 

  

By Ron Jackson

Sedo.com swept 6 of the next 7 chart positions, starting that run with #3 92.com at $72,900. A pair of German .de ccTLD domains that each mean "garden furniture" were next at €50,000 ($67,500) each. That matched set included Gartenmoebel.de and the IDN version of the same name, Gartenmöbel.de. 

Sedo went on to pile up 13 chart entries, more than any other venue. Their haul included eight country code domains, including two more that reached the top ten on the all extension leader board. Tech.de and a French ccTLD, Loisirs.fr ("recreation" in French) tied for #8 after attracting €15,000 ($20,250) each. 

.Com took the remaining 12 openings, leaving the non .com Global TLDs shut out this week. The Afternic DLS wound up with a trio of Top 20 trophies. The only other venue with multiple entries was Moniker.com who closed two more sales from live auction at DOMAINfest Global, including #10 (tie) Errors.com at $20,000

Here is how all of the leaders stack up for the week ending Sunday, March 22:

 

The DN Journal Top 20 
Reported Domain Sales - Mon. March 16, 2009 - Sun. March 22, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect March 24

  Domain

Sold For

Where Sold
1. Auction.com $1,700,000 Pvt Sale
2. LAInsurance.com $100,000 AfternicDLS
3. 92.com €54,000 = $72,900 Sedo
4.
tie
Gartenmoebel.de
("garden furniture" in German)
€50,000 = $67,500 Sedo
4.
tie
Gartenmöbel.de (IDN)
("garden furniture" in German)
€50,000 = $67,500 Sedo
6. NOL.com $26,000 SnapNames
7. Geneve.com €15,500 = $20,925 Sedo
8.
tie
Loisirs.fr
("recreation" in French)
€15,000 = $20,250 Sedo
8.
tie
Tech.de €15,000 = $20,250 Sedo
10.
tie
Bandh.com $20,000 AfternicDLS
10.
tie
Errors.com $20,000 Moniker/
DOMAINfest Global

12. Jouet.fr
("toy" in French)
€13,000 = $17,550 Sedo
13. Sky.ch €11,000 = $14,850 Sedo
14. Adaware.de €10,500 = $14,175 Sedo
15. HTTP.co.uk €10,100 = $13,635 Sedo
16. Soldes.com €10,000 = $13,500 Sedo
17. GolfBag.com $13,000 Moniker/
DOMAINfest Global
18.
tie
Competicion.com $10,000 AfternicDLS
18.
tie
Goby.com $10,000 Sedo
18.
tie
Pawnation.com $10,000 Sedo

Keep in mind that these are the highest value sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.

For the many newcomers entering the domain industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market. If you do not understand why specific domain names command the prices they do, you are likely to make unwise domain registrations or purchases. We highly recommend that you do some basic research before you buy anything! As a starting point we have built a sister site specifically for you at NameNewbie.com.

CLICK HERE for our Year-To-Date Charts.

 

.Com Supporting Cast

In addition to scoring the #6 sale on the Top 20 chart, SnapNames.com led the .com supporting cast with Kens.com at $9,999. Their list also included OnoinBooty.com ($5,254), Dikes.com ($5,250) and InsuranceSupermarket.com ($5,000)Mathumbs.com drew $4,132, PPTV.com posted $3,800 and GermanTube.com tuned in $2,600.

Wallington.com kicked in $2,549, DesignerMenswear.com donned $2,307 and MyPoster.com displayed $2,272. SXXX.com sold for $2,251, FabTech.com tacked on $2,250 and BubbleButts.com banked $2,054

Back at Sedo, ToolStop.com stashed $8,000, MDW.com dispatched $7,359 and Plus44.com plucked $7,350. Comprarpiso.com penciled in $6,750, EntreVista.com coaxed $6,210 and Sobres.com brought $6,075

DogInfluenza.com and RoadRush.com racked up $6,000 each while Baby-Sitting.com earned $5,535. Three others; 123Business.com, BackupSpace.com and VideoWeb.com doled out $5,000 apiece. 

Sedo had 26 more .com sales ranging from $2,000 to $4,000 that are listed in the table below.

Additional Sedo .Com Sales Between $2,000 - $4,000
parko.com $4,000   agrisolar.com $2,700
yabo.com $4,000 idees-cadeaux.com $2,700
txtblog.com $3,890 infocart.com $2,700
worldwidetribe.com $3,800 bonusplaza.com $2,500
cosmeticsblush.com $3,750 carsetc.com $2,500
ekz.com $3,333 lilrockstars.com $2,500
narendramodi.com $3,200 microfunds.com $2,500
mbassy.com $3,105 summerjobfinder.com $2,500
wirelessadapter.com $3,100 elizebeth.com $2,050
pflegeportal.com $3,000 iteen.com $2,050
physician.us.com $2,990 onewayticket.com $2,001
codero.com $2,921 friendland.com $2,000
thepop.com $2,800 satibo.com $2,000

Sedo also sold Endorsement.com via their GreatDomains.com premium auction site for $6,100. That was a considerable drop off from the $16,500 that same domain had sold for last September in Monilker's live auction at T.R.A.F.F.I.C. New York.

Speaking of Moniker they just closed the $3,250 sale of SugarFreeRecipes.com from their DOMAINfest Global live auction

At the Afternic DLS InvestorChallenge.com chalked up $6,300, DropshipClub.com drove home $6,250 and MusicAcademy.com drummed up $6,000. ShopBest.com bagged $5,400, MeWorld.com welcomed $5,188 and OnlineAccountingDegree.com graded out at $5,130

ClassroomConnection.com cornered $5,000, Etico.com claimed $4,788 and Cios.com secured $4,500. Pedireito.com returned $4,400, BachelorOfScience.com booked $4,388, BalanceTheBudget.com billed $4,288 and GlobalEnvironmental.com commanded $4,050.  

The AfternicDLS had 65 more .com sales ranging from $2,000 to $4,000. You can check those out in the table below:

Additional AfternicDLS .Com Sales Between $2,000 - $4,000
traveldesign.com $4,000   startyoung .com $2,450
uswills.com $4,000 walkonair .com $2,450
flatrates .com $3,988 ispay.com $2,444
consumeless.com $3,588 apple-a-day.com $2,388
virtualresources.com $3,588 feedachild.com $2,388
emota.com $3,388 v-ps.com $2,388
cellcoupons.com $3,188 stopcrying.com $2,310
falkor.com $3,188 balanceyourlife.com $2,300
appliedmicro.com $3,000 biztrends.com $2,300
nutritionclinic.com $3,000 memoriesmade.com $2,300
oxido.com $3,000 greenhabit.com $2,288
healthinsuranceweb.com $2,988 contentstrategy.com $2,200
highclub.com $2,988 musicminds.com $2,200
mobilemanicures.com $2,988 propertyanalysis.com $2,200
pcsllc.com $2,988 lifeinsuranceweb.com $2,188
complianceconsultants.com $2,900 realminds.com $2,188
bachelorofarts.com $2,888 cellgenetics.com $2,155
communitymed.com $2,888 mdinfo.com $2,100
kgbweb.com $2,888 myquality.com $2,100
krggroup.com $2,888 adlift.com $2,088
thesanctum .com $2,800 bookferret.com $2,088
stilllifephotography.com $2,788 gradresources.com $2,088
trashbash.com $2,788 securecolocation.com $2,088
levelingkit.com $2,750 socialmediablog.com $2,088
tmapparel.com $2,688 thenetworkeffect.com $2,088
culturaladventure.com $2,588 trollhunter.com $2,088
feednetwork.com $2,588 yourmatrix.com $2,088
stashyourcash.com $2,588 autoinsuranceonlinequote .com $2,000
thescorpio.com $2,588 businessrelationships.com $2,000
scienceshop.com $2,523 e-africa.com $2,000
colorstar.com $2,500 lecaprice.com $2,000
thedataexchange.com $2,500 tothelight.com $2,000
freshguide.com $2,488   

The AfternicDLS sold two others through expanded promotion listings at Sedo; OnCloud9.com ($2,300) and Hoehne.com ($2,000)

Elsewhere HuntingMoon.com sold RageTube.com for $5,000

 Afternic Domain Auctions

Global Contenders (.biz, .info, .mobi, .name, .net & .org)

This was a slow week for the non .com Global Contenders. None of them reached the five-figure mark and they had no representatives on the all extension leader board we showed you earlier. Over the past few months the GC's seem to have been eclipsed by the Country Codes (who produced eight five-figure sales this week). 

Disk.net was able to take the #1 position on our new GC Top 20 Chart with a $6,733 sale at Sedo, a venue that swept the first three positions, seven of the first ten and 12 of 22 overall (the extra positions stemming from a three-way tie for the final opening). 

The .nets had the most chart entries with 14, followed by .org with 5 and .info with 2 (including a name  that  tied for #2, VegasSlotCasino.info, at $6,075). .Mobi also made an appearance with #11 (tie) Haspa.mobi at $2,700

Here's how all of the Global Contenders stacked up for the week ending March 22:

Global Contenders Top 20
 Highest Reported Non .Com Global TLD  Sales 
(.Net, .Org, .Biz & .Info) Mon. March 16, 2009 - Sun. March 22, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect March 24

  Domain

Sold For

Where Sold
1. Disk.net $6,733 Sedo
2.
tie
New-York-Casino.org €4,500 = $6,075 Sedo
2.
tie
VegasSlotCasino.info €4,500 = $6,075 Sedo
4. Earner.net $6,000 VentureNames
5. GoNet.net $5,400 AfternicDLS
6. GovernmentGrant.org $4,000 Sedo
7. Ponds.net $3,001 Sedo
8.
tie
Bizbize.net $3,000 Sedo
8.
tie
GovernmentGrant.net $3,000 Sedo
10. ElderlyCare.net $2,900 AfternicDLS

11.
tie
Haspa.mobi €2,000 = $2,700 Sedo
11.
tie
Hotel-Finder.info €2,000 = $2,700 Sedo
11.
tie
Klavier.org €2,000 = $2,700 Sedo
11.
tie
Volpascher.org €2,000 = $2,700 Sedo
15. HotDogs.net $2,588 AfternicDLS
16. PSPImages.net $2,563 Sedo
17. Pharmaceutics.net $2,500 AfternicDLS
18.
tie
ePeople.net $2,000 AfternicDLS
18.
tie
StudioJ.net $2,000 AfternicDLS
20.
tie
Maksoud.net $1,888 AfternicDLS
20.
tie
WebLook.net $1,888 AfternicDLS
20.
tie
WomensFund.org $1,888 AfternicDLS

CLICK HERE for our Year-To-Date Charts.

 

There were several dozen additional four-figure GC sales off the chart. Sedo cleared $1,883 for CloudNine.org, $1,716 for Antenna.net and $1,688 for Supercar.info. Their roster also included Eicher.net ($1,620) and a pair at $1,500 each; AllPro.org and Harmonia.org

Tyskland.info located $1,350, Bellen.biz braked at $1,316 and two others; Flohmarkt.info and BadMoebel.net notched $1,013 each. Message.mobi made another $1,000

SnapNames rang up several 3-letter domain sales including FHF.net ($1,800) and six others at $1,500 apiece; BLC.net, BSL.net, CSH.net, LNM.net, MML.net and NBL.net. They also moved Documentation.net and Maintenance.net, also for $1,500 each.

At the AfternicDLS, EUTrade.net and Modco.net nabbed $1,688 each while RealEstateForclosures.net added $1,650. SafeTravel.net trucked in $1,388, Consolidata.net connected for $1,300 and Tarps.info covered $1,288.

PureMotion.net produced $1,250 while three others; Dimanche.org, PrintNow.net and Wordy.net unwrapped $1,100 each. A six-pack at $1,000 apiece included ACBC.org, AmericanRadio.net, CustomerCare.org, Mastro.net, ProductLifecycleManagement.net and RiskManager.net.

Afternic sold three others through expanded promotion listings at Sedo; Kristjan.net ($1,566), Protekt.net ($1,500) and Universita.org ($1,023).

Meanwhile Moniker moved HomeEnergySurvey.org for $1,075

Country Codes

The country codes continued to rock this week. We had eight five-figure ccTLD sales reported , all of which were on the all extension chart you saw at the top of this report. The highest sale you haven't seen yet is #9 Steroids.co.uk at £5,000 ($7,350) via Sedo, a venue that wound up sweeping all 20 positions on our new Country Code leader board. 

Germany's .de had more entries than any other extension with 9.  It was also an exceptionally  strong week for France's .fr extension as it placed three names in the first ten and had four chart entries over all. 

Here is how all of the country code top sellers stacked up for the week ending March 22:

Country Code Top 20
 Highest Reported ccTLD  Sales: March 16, 2009 - Sun. March 22, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect Tue. March 24

  Domain

Sold For

Where Sold
1.
tie
Gartenmoebel.de
("garden furniture" in German)
€50,000 = $67,500 Sedo
1.
tie
Gartenmöbel.de (IDN)
("garden furniture" in German)
€50,000 = $67,500 Sedo
3.
tie
Loisirs.fr
("recreation" in French)
€15,000 = $20,250 Pvt Sale
3.
tie
Tech.de €15,000 = $20,250 Sedo
5. Jouet.fr
("toy" in French)
€13,000 = $17,550 Sedo
6. Sky.ch €11,000 = $14,850 Sedo
7. Adaware.de €10,500 = $14,175 Sedo
8. HTTP.co.uk €10,100 = $13,635 Sedo
9. Steroids.co.uk £5,000 = $7,350 Sedo
10. JouerauPokerEnligne.fr
("play poker online" in French)
€5,000 = $6,750 Sedo

11. Autoaufbereitung.de
("auto purification" in German)
€4,000 = $5,400 Sedo
12. RedTube.to $5,000 Sedo
13. CallGirls.24.de €3,600 = $4,860 Sedo
14.
tie
i-Karriere.de
("i-careeer" in German)
€3,500 = $4,725 Sedo
14.
tie
Parier.eu €3,500 = $4,725 Sedo
16. Dieerste.de
("the first" in German)
€3,100 = $4,185 Sedo
17. CasinoMania.it €3,050 = $4,118 Sedo
18.
tie
Envy.fr €3,000 = $4,050 Sedo
18.
tie
Hotel.cc €3,000 = $4,050 Sedo
20. Supplementa.de €2,500 = $3,375 Sedo

CLICK HERE for our Year-To-Date Charts.

Domain Name Industry Newsletter

There were dozens of additional four-figure ccTLD sales off the chart and Sedo accounted for the vast majority of those including Mansions.co.uk ($3,200), Zapytaj.pl ($2,970) and Tuxela.com.mx ($2,950). They also sold LoveGaming.co.uk for $2,940 and Brieven.nl for $2,903

Sedo had 71 more country code sales ranging from $1,000 to $2,700. Those are listed in the table below.

Additional Sedo ccTLD Sales Between $1,000 - $2,700
gehaltserhoehung.de $2,700   jugarruletaonline.es $2,025
mytoys.es $2,700 konjunkturpaket.de $2,025
single-trip.de $2,700 mybaby.at.at $2,025
somawürfel.de $2,700 newlife.de $2,025
frick.eu.eu $2,565 pokerenespanol.es $2,025
taufgeschenke.de $2,565 pokerflash.es $2,025
ogame.com.pe $2,500 ruletaonline.es $2,025
sanierer.de $2,430 deichmann.sk $2,000
tvino.de $2,161 bettwaesche.eu.eu $1,890
devoirs.fr $2,093 oho.it $1,863
ajedrezenlinea.es $2,025 justlandlord.co.uk $1,838
apostarenportales.es $2,025 justlandlords.co.uk $1,838
apuestaenportales.es $2,025 tokiohotel.ch $1,688
apuestasenlinea.es $2,025 convena.cn $1,650
apuestasvirtuales.es $2,025 cantuccini.de $1,620
bingoenespana.es $2,025 heilpraktiker-schulen.de $1,620
bingoflash.es $2,025 horoskop24.de $1,620
blackjackgratis.es $2,025 altvater.de $1,607
buscacasinos.es $2,025 happy-paper.de $1,607
buscajuegos.es $2,025 monsterspiel.de $1,553
buscatragaperras.es $2,025 allpro.me $1,500
casinodinero.es $2,025 ambrosius.eu.eu $1,350
casinohispano.es $2,025 dieselgeneratoren.de $1,350
casinosvirtuales.es $2,025 ig.cc $1,350
comoganarenelcasino.es $2,025 modeberater.de $1,350
flyingteacher.ch $2,025 modernwohnen.de $1,350
ganaralpoker.es $2,025 tpt.nl $1,350
juegaslots.es $2,025 visioconference.fr $1,350
juegosbingo.es $2,025 zarafa.eu $1,350
juegosdearcade.es $2,025 fnz.com.au $1,250
juegosdeestrategia.es $2,025 thedressingroom.co.uk $1,103
juegosdenaipes.es $2,025 vorgespraech.de $1,080
juegosdepalabras.es $2,025 brandnewday.eu $1,013
juegosdetablero.es $2,025 erotik24.at $1,013
jugadoresdecasino.es $2,025 lifeprotect.de $1,013
jugarbingo.es $2,025   

At the AfternicDLS MakeItRight.ca socked away $2,530, To.cr took in $1,799 and Color.in corralled $1,750.

If there are country code extensions you are not familiar with, you can look up the nation each extension goes with here.

Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page.

*****

As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to editor@dnjournal.com.

We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. Richard Meyer of Domain Sales Center also provides invaluable help in collecting data for these sales reports each week.

Every Tuesday we publish the highest reported domain name sales for the previous week. On Monday our contributors send us their sales data for the previous 7 days. We then compile that information and write this report for Tuesday night publication to give you the freshest sales report in the industry. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.

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