Enjoys View From the Top After $1.25 Million Sale
VistaPrint Limited, a public company traded on the NASDAQ,
acquired Vista.com from a small over the counter company
called Innuity Inc. for $1.25 million in this week's
biggest reported domain
sale. VistaPrint also gets the associated trademark that
Innuity had on the name but that was not a significant factor in the
price paid. There are many trademarks on the word vista, including
the obvious one held by Microsoft for its computer operating
system. However this is a generic word so many companies have been
able to trademark the word for various categories of goods and
services. As you would expect, VistaPrint already held the mark for
use of that word in connection with printing services.
The #2 slot goes to DIY.net at $200,000.
That is the second largest .net sale reported this year,
trailing only RealEstate.net, sold in February for $300,000.
DIY is of course the acronym for Do It Yourself. Method
Technology, Inc. acquired this domain through
Taiwanese forum DomainClub.org.
By Ron Jackson
racked up the next three chart positions in a row and had 8 of 20
overall to lead all venues. Their winner's list included #3 Programas.com
at $60,000, #4 Turntable.com at $45,000 and #5 Fold.com
at $25,000. The AfternicDLS,
all had multiple chart entries as well. Pool.com
put one name on the elite list but that one, BlueStone.com,
reached the top ten, landing at #6 after going for $24,500.
15 of this week's 20 charted domains were .coms.
.Net put three names on the Big Board and .org had one. There
was also one country code domain on the leader board with #8 MopedInsurance.co.uk
carrying the ccTLD banner at £10,000 ( $20,728).
There were only 15 five-figure and higher
sales reported this week, largely because Moniker was missing in
action. I suspect their report did not make deadline because their
crew is on the way to San Francisco for the 2007
GeoDomain Expo coming up Friday and Saturday (Nov. 16
& 17). Moniker will be conducting a live domain auction there
Saturday afternoon. As soon as I finish this column I will be
leaving for the conference as well and will have the honor of
delivering the keynote address at the event Friday afternoon.
Here is how all of the top sellers stacked up for the
week ending Sunday, November 11:
DN Journal Top 20
Domain Sales - Mon. Nov. 5, 2007 - Sun. Nov. 11, 2007 Euro to Dollar Conversion (€ to $) is Based
on Rates in Effect Tue. Nov. 13
Keep in mind that these are the highest
value sales that have been reported to us in the
past week. This column is meant to be an educational tool,
not a complete list documenting ALL high
value domain sales. Such a list is impossible to produce
because many sales are kept private at the insistence of
buyers, sellers or both. Our procedure for verifying the
accuracy of domain sales reports is available here.
Forthe many newcomers entering the domain
industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market.
If you do not understand why specific domain names command the
prices they do, you are likely to make unwise domain registrations or purchases.
We highly recommend that you do some basic research beforeyou buyanything! As a starting point we have
built a sister site specifically for you at NameNewbie.com.
In addition to their three domains on the Top 20
chart, SnapNames had a nice group of solid four-figure sales
including SouthwestVacation.com ($7,088), SundaySchools.com
($6,016) and Tepic.com ($5,560). EuropeRentals.com
returned $4,990, HomeTypers.com tacked on $3,008
and BlackLists.com drew $2,908.
Also at SnapNames, Cristine.com clicked for
$2,400, ImmigrationBonds.com brought $2,395 and AmberEaston.com
earned $2,262. Gaviota.com generated $2,169,
PsychologicalTest.com sold for $2,163 and AtlantaYellowPages.com
located $2,154. Sharester.com and ISTE.com
corralled $2,150 each and DomesticViolenceAttorney.com
The AfternicDLS rang up more than 530 sales this
week with more than 100 of those cracking the $2,000 mark, including
CELX.com ($7,000), QuantumCare.com ($6,000) and GeoGreen.com
($6,000). GreatCity.com, MyBoulevard.com and SilverPlanet.com
eclipsed $5,000 each while EHAB.com brought $4,888.
NutritionPlus.com plucked $4,050
followed by Mediumship.com and Consommation.com at $3,800
each. WatchSoccer.com went for $3,640, SpeedClean.com
scrubbed up $3,550 and Humanitaire.com turned in $3,500.
CareerDev.com discovered $3,388 and iCollaborate.com
The Afternic DLS had 78 more .com sales ranging
from $2,000 to $3,200 that
are listed in the table below.
Additional AfternicDLS Sales
Back at Sedo.com ZYI.com kicked in $6,211
and Qkail.com dug up $6,200. Nanoreef.com and MakeIt.com
made $6,000 each while Goru.com and FirstPrime.com
posted $5,000 apiece.
NoMore.com cried uncle at $5,600, HomeCaregiver.com
dispensed $5,200 and Gamet.com greeted $4,100. SchoolNutrition.com
served $3,200 and PreArranged.com provided $2,400.
At Pool.com, RapidShared.com rolled up $4,652,
Autobank.com deposited $4,100 and GuinessBookOfWorldRecords.com
At TDNAM, LoveTrain.com left the station with
$4,009, GypsyTrunk.com contained $2,515 and JavShop.com
closed at $2,420. Auto-Adrenalina.com captured $2,405
and Bsaten.com booked $2,304.
(.biz, .info, .mobi, .net & .org)
DIY.net provided the big news among the Global
Contenders as that $200,000 sale became the year's second
highest deal in the GC category. Another nice .net, DayTrading.net,
attracted $16,760 to finish #2. Overall, .nets took 12 of the
20 chart positions.
.Org nabbed the #3 spot with Justin
Godfrey moving Investments.org for $12,000. He
also accounted for the #4 sale, sending RentalCar.net to Priceline.com
There are three .mobis on the new GC Top 20,
led by #5 Pets.mobi, sold at Sedo for $6,750. .info
got on the board twice with #10 She.info leading the way for
that extension at $4,600 (also at Sedo). Here's how all of the Global Contenders stacked up for the week ending
Global Contenders Top 20
Highest Reported Non .Com Global
(.Net, .Org, .Biz & .Info) Mon. Nov.
5, 2007 - Sun. Nov. 11, 2007 Euro to Dollar Conversion (€ to $) is Based
on Rates in Effect Nov. 13
There were were several dozen additional four-figure
Global Contenders sales just off the chart. The AfternicDLS
accounted for most of those - 35 in all, including MotorWorld.net
($2,388), OutdoorFurniture.net ($2,285), Adventura.net
($2,088) and Cotu.net ($1,990). The AfternicDLS had 30 more four-figure GC
sales on their global platform, ranging from $1,000 to $1,888. You
can see those in the table below:
Afternic DLS Global Contenders Sales
Sedo's supplemental GC roster was led by Calendar.mobi
($2,173), CountryStyle.info ($2,073) and GolfPlanet.net
($1,800). CIBT.net nabbed $1,500, Chatrooms.mobi
chipped in $1,485 and Mozill.org mined $1,425.
Daycare.info produced $1,250, HoseReels.net
wound up $1,200 and DPF.net drummed up $1,194.
Sedo also sold Camps.info and Bookcase.net for $1,000
At SnapNames, BWO.net brought $1,750, EuropeVacations.net
added $1,659, Thudam.net nailed $1,577 and Right.info
returned $1,360. At TDNAM, JulieAndrews.org took a
$1,389 bow, A3WP.org pulled $1,001 and Web-Creatures.net
crunched $1,000. Meanwhile at Pool.com, Dedicated.info
penciled in $1,272.
GreatBritain's .co.uk sits atop the ccTLD Top
20 this week with the £10,000 ($20,728) sale of
MopedInsurance.co.uk at Sedo. In even bigger news, Sedo also
issued a press release this week saying a pair of .co.uk domains, Recycled.co.uk
and Mobile.co.uk had been sold for six figures each but
those were not on the confirmed sales list we received from them
this week. We expect to chart those next week. The announced price
for Recycled.co.uk was £150,000 ($316,247) - the
highest price ever reported for a .co.uk domain. Mobile.co.uk was
reported sold at £120,000 ($253,131).
Germany's .de had the
most chart entries with five, including #2 MyMMS.de at €4,500($6,576).
That name was sold at Sedo, a venue that continued its
domination of the country code category by accounting for 18 of the
20 charted sales.
The European Union's .eu, the United States ccTLD
.us and Spain's .es all had multiple entries as well
while Greece (.gr), Belgium (.be), the Netherlands
(.nl), Switzerland (.ch), France (.fr) and Tuvalu
(.tv) each had one name on the leader board. Here is how all of the country code
leaders stood for the week ending November 11:
Code Top 20
ccTLD Sales: Mon. Nov. 5, 2007 - Sun. Nov. 11, 2007 Euro to Dollar Conversion (€ to $) is Based
on Rates in Effect Tue. Nov. 13
Sedo had nine more four-figure ccTLD sales just off
the chart including QueenElizabeth.de, Luxury-Cars.de
and Hong-Kong.se at €1,000 ($1,461) each. Boom.es
added $1,250, MCG.at attracted $1,169 and two
others; Energiesteuer.de and Designerlampe.de
delivered $1,023 each. CollegeLoan.us and VClips.tv
tuned in $1,000 each.
Now that you're up to date on what happened over the
past week, check out how the leaders stand year to date in all
categories by visiting our Year To Date
As always, we welcome all verifiable sales reports from companies,
private sellers or individuals with knowledge of an important sale
made through any channel. To contribute information and help make
this column better, just drop a note to firstname.lastname@example.org.
We truly appreciate the industry leading
companies who share their sales information
with us to help everyone in the business get a handle on current
domain values. Richard
Meyer of DotCom
also provides invaluable help
in collecting data for these sales
reports each week.
Every Tuesday we publish the highest reported domain name
sales for the previous week. On Monday our contributors send us
their sales data for the previous 7 days. We then compile that
information and write this report for Tuesday night publication to give
you the freshest sales report in the industry.
Editor's Note: If you wish to review previous Domain
Sales columns, they are available in our Archive.