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$85,000 .Com Sale at Sedo and Solid Week for ccTLDs Help Keep Domain Business Humming 

by Ron Jackson
  

No six-figure sales were reported this week but domain investors would be hard pressed to find anything to complain about. The business continued to enjoy sunny days with 16 five-figure sales including an $85,000 deal at Sedo.com that sent this week's top domain, EmployersDirect.com, to a new owner. 

That was one of six sales Sedo placed on our new Top 20 chart and four of those were in the first ten, including #2 PBR.com at $38,501.


Sedo also accounted for two of the three Country Code sales that landed on the leader board, #16 Archos.co.uk at $10,000 and #20 AutoAuto.at (Austrian ccTLD) at 7,000 ($8,536). The third one in that category was #19 BeHappy.co.uk, sold for 5,287 ($9,250) in a private transaction. In addition to their trio on the mainstream chart, the ccTLDs wound up posting eight new sales on the Country Code Year-To-Date leader board this week. 

.Com owned the rest of the Top 20 as the Global Contenders (.net, .org, .info and .biz) were shut out of the Big Board party (though there were a healthy 40 four-figure sales among the GC's this week). #3 EvidenceEraser.com, sold for $20,000 at Afternic.com, a venue that also sold NakedModels.com for $13,000 (tied for 8th) and #17 HoneyBunny.com for $9,900

SnapNames.com made their first appearance of the week at #4 with CustomTShirts.com at $16,927, but they were just getting warmed up with that sale. SnapNames wound up walking off with 9 of the Top 20 positions, including MusicStand.com and EqualOpportunity.com at $15,250 each (tied for 5th) and  #7 DepressionTest.com at $14,805.

Here's a look at the complete chart for the week ending Sunday, March 19:

The DNJournal Top 20 
Reported Domain Sales - Mon. Mar. 13, 2006 - Sun. Mar. 19, 2006
Euro to Dollar Conversion ( to $) is Based on Rates in Effect Tue. Mar. 21

  Domain

Sold For

Where Sold
1. EmployersDirect.com $85,000 Sedo
2. PBR.com  $38,501 Sedo
3. EvidenceEraser.com $20,000 Afternic
4. CustomTShirts.com $16,927 SnapNames
5.
tie
MusicStand.com $15,250 SnapNames
5.
tie
EqualOpportunity.com $15,250 SnapNames
7. DepressionTest.com $14,805 SnapNames
8.
tie
AllergyDrugs.com $13,000 Sedo
8.
tie
NakedModels.com
$13,000 Afternic
10. 120.com $12,000 Sedo

11. HomeBuyingGuide.com $11,963 SnapNames
12.  PlayerPiano.com  $11,091 SnapNames
13. CreditReprt.com (typo) $11,000 Pool
14. TelephoneHeadsets.com $10,500 SnapNames
15. BlankDVDs.com $10,000 SnapNames
16. Archos.co.uk $10,000 Sedo
17. HoneyBunny.com $9,900 Afternic
18. Guenstiger.com $9,433 SnapNames
19. BeHappy.co.uk 5,287 = $9,250 Pvt Sale
20. AutoAuto.at 7,000 = $8,536 Sedo

Keep in mind that these are the highest value sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both.

CLICK HERE for our Year-To-Date Charts.

.Com Supporting Cast

In .com action just off the chart, Afternic found a buyer for Metastasis.com at $7,500 and added $6,000 for TeenQueens.com and $5,500 for eYoga.com. They also banked $4,750 for LoanOffers.com and $3,000 each for NakedBody.com and AntiquePorn.com. Go360.com encircled $2,750, Tonicol.com took in $2,600 and three others; MobileRepairs.com, Laziness.com and iCollections.com commanded $2,500 each. Another pair, Redesigned.com and CleanSmart.com swept up $2,100 apiece.

Back at SnapNames, wwwThreads.com sewed up $7,300, AztecArt.com drew $6,666 and Hano.com hooked $6,639. Freida.com fetched $6,555 while PrayerBlog.com and FJK.com corralled $5,600 each. FastResponse.com quickstepped to $5,250 and FlyHawaii.com took off with $5,211

Reorganization.com returned $5,000, USAABank.com deposited $4,621 and Strouds.com sold for $4,600. HawaiiMortgages.com secured $4,499, Golem.com went for $4,053 and JewelryCleaners.com polished off $4,033. SnapNames has 40 more sales ranging from $2,000 to just under $3,800. You can check those out in the table below:

Additional SnapNames Sales Between $2,000-$3,800
WedFavors.com $3,755   BritishFilms.com $2,450
FoilInsulation.com $3,455 ProfessionalCookware.com $2,410
GayStreet.com $3,433 Catalogos.com $2,400
DGJ.com $3,301 Backchat.com $2,400
ITStudio.com $3,100 LongLong.com $2,272
Sunvisors.com $3,098 CountryMusicBands.com $2,272
ExtremHolly.com $3,000 BigAndTallMen.com $2,272
WestLA.com $2,960 ChinaPlanner.com $2,201
TXHomeLoans.com $2,867 SequinPurse.com $2,200
Cyber-Tech.com $2,850 AntiTelemarketer.com $2,200
AnxietyTest.com $2,834 IMAO.com $2,150
Robocam.com $2,700 HighSchoolScores.com $2,100
Betania.com $2,630 DigitalTheatre.com $2,100
Careerebuilder.com $2,600 JessicaRabbit.com $2,051
BoatWarehouse.com $2,600 PhotoDirectory.com $2,050
AntySpyware.com $2,600 Executive-Search.com $2,050
TulsaMortgage.com $2,513 EuroVillas.com $2,050
VIPSecurity.com $2,502 LadyWallet.com $2,002
OilEnergy.com $2,501 OneHitWonders.com $2,000
SonyTelevision.com $2,450 ConcreteForm.com $2,000

Sedo supplemented their roster with NowVegas.com at $6,500, NBATV.com at $4,800 and Glassy.com at $4,512. Hugg.com squeezed out $4,400, WebFlow.com went for $3,680, ReiseShop.com ("travel shop" in German) booked 3,000 ($3,658) and Atorn.com tacked on 2,700 ($3,292).

At Pool.com, PokerToolbar.com raked in $3,431, PictureList.com lured $1,939 and ApartmentSharing.com found a $1,938 match. BudgetOnline.com brought $1,901 and BathRenovation.com soaked up $1,800.

At Enom's Club Drop, NoChildLeftBehind.com changed hands for $3,700 while VacationPackageDeals.com pulled in $3,200

A pair of Japanese character IDN's sold for $2,500 each this week. Edwin Hayward, who lives in Japan, purchased 福島県.com ("Fukushima" in Japanese) and 岡山県.com ("Okayama" in Japanese) in private transactions. 

Global Contenders (.biz, .info, .net & .org)

There were no high dollar sales among the Global Contenders this week but the sheer quantity of solid four figure sales sure looked good. 40 domains cracked the 1K mark in this class, led by #1 Armoire.net which sold for $4,835 at SnapNames. Snap also sold #2 Replica.net for $3,455 as well as one of the chart leader's cousins, #9 Armoire.org for $2,222.

Overall, .net took 10 of the 20 positions on our new list and .org was a strong runner-up with 7. The newer extensions, .info and .biz shared the other three spots with two of those going to .info, thanks to a pair of hyphenated city domains sold at Sedo. One of those, San-Diego.info finished at #3 after going for 2,700 ($3,292). The other, Mexico-City.info was 17th at 1,500 ($1,829).

The sole entry for .biz was #7 Ozone.biz, sold for 2,000 ($2,439) at Sedo. SnapNames was the leading venue in this category, piling up 12 of the 20 charted sales, including #5 EAI.net at $3,121 and #8 ArtsInternational.org at $2,350. Here's a complete look at the Global Contenders list for the week ending March 19:



Global Contenders Top 20
 Highest Reported Non .Com Global TLD  Sales 
(.Net, .Org, .Biz & .Info) Mon. Mar. 13, 2006 - Sun. Mar. 19, 2006
Euro to Dollar Conversion ( to $) is Based on Rates in Effect Tue. Mar. 21

  Domain

Sold For

Where Sold
1. Armoire.net $4,835 SnapNames
2.  Replica.net $3,455 SnapNames
3. San-Diego.info 2,700 = $3,292 Sedo
4.  FamilySweeps.net $3,210 Pool
5. EAI.net $3,121 SnapNames
6. Sculptures.net $2,900 Enom's Club Drop
7. Ozone.biz 2,000 = $2,439 Sedo
8. ArtsInternational.org $2,350 SnapNames
9. Armoire.org $2,222 SnapNames
10. Bijoux.net $2,164 SnapNames

11. FreeCreditScores.net $2,150 Sedo
12.
tie
VCANet.org $2,050 SnapNames
12.
tie
BabyCribs.net $2,050 Pool
14.  OpenDVD.org $2,000 Sedo
15.  SDRTA.org $1,905 SnapNames
16. Fed-ICC.org $1,850 SnapNames
17. Mexico-City.info 1,500 = $1,829 Sedo
18.  Nihon.net $1,816 SnapNames
19.  AngelInvestors.org $1,800 SnapNames
20. FreeAdvertising.net $1,757 SnapNames

CLICK HERE for our Year-To-Date Charts.

In addition to the 20 four figure sales on the chart, there were 20 more just outside the spotlight. SnapNames accounted for most of those, booking $1,700 for PornDownload.net, $1,658 for Activities.net and $1,650 for DiscoverNet.net. Their other .net winners included Abol.net ($1,550), Loves.net ($1,407) and OJS.net ($1,000)

On the .org side of the ledger, SnapNames sold PaleoFund.org for $1,650, LawSociety.org for $1,610 and CATF-Austin.org for $1,550. WildThingsFWS.org added $1,400, JSN.org contributed $1,300, 3DWM.org drew $1,250 and HGL.org brought $1,000. SnapNames also had a $1,000 .info sale with MaryMagdalene.info.

At Sedo, DigiShop.net sold for 1,350 ($1,646), Analytik.info attracted 1,000 ($1,219) and Boerse.biz ("stock trading" in German) kicked in 950 ($1,158). Afternic had a pair of four-figure .org sales; CZS.org at $1,450 and Ecore.org at $1,000. Meanwhile Pool sold Prostituta.net for $1,001 and Wherever.biz went for $750 in a private sale.

Country Codes

It was a very strong week for the country codes. Led by #1 Archos.co.uk, sold for $10,000 at Sedo, the ccTLDs had 8 sales ranging from $5,000-$10,000. All of those earned places among the 60 best country code sales of 2006 (which you can see on our YTD Charts page).

Great Britain's .co.uk accounted for three of the top four sales, also scoring with #2 BeHappy.co.uk at 5,287 ($9,250)and #4 Study.co.uk at 4,500 ($7,902). Germany's .de was the only other extension with more than one chart entry, hitting the daily double with #5 Diskotheken.de ("discotheque" in German) at 5,800 ($7,073) and #9 Hostels.de at 2,900  ($3,536).

Seven other countries had chart entries this week, including some you rarely see notable sales from. As you look at the complete Country Code Chart for the week ending March 19, see if you can guess which countries are represented by the extensions we haven't already discussed (we'll give you the answers after the chart):



Country Code Top 12
 Highest Reported ccTLD  Sales: Mon. Mar. 13, 2006 - Sun. Mar. 19, 2006
Euro to Dollar Conversion ( to $) is Based on Rates in Effect Tue. Mar. 21

  Domain

Sold For

Where Sold
1.  Archos.co.uk $10,000 Sedo
2. BeHappy.co.uk 5,287 = $9,250 Pvt Sale
3. AutoAuto.at 7,000 = $8,536 Sedo
4.  Study.co.uk 4,500 = $7,902 Sedo
5. Diskotheken.de
("discotheque" in German)
5,800 = $7,073 Sedo
6. Casino.io $6,300 Sedo

7. Bittorrent.to 4,800 = $5,853 Sedo
8. Why.co.uk 3,000 = $5,268 Sedo
9. Hostels.de 2,900 = $3,536 Sedo
10. DE.tl 2,650 = $3,231 Sedo
11. MobileGames.com.cn  2,000 = $2,439 Sedo
12.
tie
VOIP.ws $2,000 Sedo
12.
tie
Blackjack.nu $2,000 Sedo

CLICK HERE for our Year-To-Date Charts.

OK, let's see how you did with our country code quiz. If paid attention to the opening paragraphs of this week's column, you already know #3 AutoAuto.at is an Austrian domain, but did you know that #6 Casino.io (sold for $6,300) represents British Indian Ocean Territory or that #7 Bittorrent.to ($5,853) comes from Tonga

How about #9 DE.tl ($3,231) a domain that represents Timor-Leste (and the first ever to grace our column from that country). Even newbies should recognize #11 MobileGames.com.cn as a Chinese extension and most realize that VOIP.ws is a Samoan ccTLD (despite an American marketing company's ongoing effort to persuade people it means "website"). Blackjack.nu (tied with VOIP.ws for the 12th spot at $2,000) is a little tougher. .Nu is the ccTLD for the Pacific Island nation of Nuie. If you got them all (without having to look them up) you deserve a gold star!

Speaking of gold stars, Sedo gets one too for racking up 11 of the 12 sales on this chart!

In another sale off the chart, the Cocos (Keeling) Islands were represented by Fabrics.cc, sold at Afternic for $500. Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page.

*****

As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to editor@dnjournal.com.

We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. Richard Meyer of DotCom Group, LLC also provides invaluable help in collecting data for these sales reports each week.

Every Tuesday we publish the highest reported domain name sales for the previous week. On Monday our contributors send us their sales data for the previous 7 days. We then compile that information and write this report for Tuesday night publication to give you the freshest sales report in the industry. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.


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