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The
Lowdown
April
2011 Archive |
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Here's
the The Lowdown from
DN Journal,
updated daily to fill you in on the
latest buzz going around the domain name
industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson. |
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Five
Years in the Making - Domain Pioneer Marc Ostrofsky
Tells Us About His Book Get Rich Click! That Hits
Stores on Monday
Marc
Ostrofsky
was
one of the first people I heard about when I
entered the domain business in the spring of
2002. He was already a legendary figure in the
industry, known worldwide (as well as in the Guiness
Book of World Records) for his 1999 sale
of Business.com in a deal valued at $7.5
million (Marc had purchased the domain for $150,000
just two years earlier!)
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Naturally
I was delighted when I had an opportunity to
meet Marc in person and over the years I've
spoken with him many times and always come away
from those encounters feeling like I have
learned something new.
Not
long after we first met, Marc told me he was working
on a book about how to make money on the
Internet that would be called Get Rich
Click! That was several years ago
and every time I saw him after that he was still
working on and excited about the book
project.
All
of his hard work finally comes to fruition on Monday
(May 2, 2011) when Get Rich Click!
will be officially released (you can
order it from a number of locations now
and have the book in yours hands next week -
I'll tell you more about that at the end of this
article). Having read several chapters already,
I can tell you it was worth the wait.
|
Marc
Ostrofsky
Author, Get Rich Click! |
For
more on the book and the path Marc followed to
create it, I hooked up with him for the
interview below:
DN
Journal: Marc, I don't recall exactly
when you first mentioned the book project to me,
but I know it was several years ago and that you
have been pouring your heart and soul into it
ever since. How long have you spent creating Get
Rich Click!?
Marc
Ostrofsky: Ron, I've been working on Get
Rich Click! for 5 years. Yes, 5 years!
The idea started out as a simple book but evolved
into a real project where it's more than a
book. There are 100's of ways entrepreneurs
are making money online and the more I
researched, the more I found. Leaving out great
ideas isn't in my DNA....so I kept adding to
the book.
DN
Journal: Five years is a big chunk
out of anyone's life and you didn't need the
money, so why did you decide to write it in the
first place?
Marc
Ostrofsky: I wrote Get Rich Click!
because I am always asked "how can I
make money online? You keep doing it, can
you tell me how I can too?" So, I
decided to do exactly that. My own sites
all have a different business model.
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1. SummerCamps.com
- One person working from their home
selling ads on the site. The site is the
#1 site for the keyword Summer Camps and
lets parents match their preferences to
help find the right camp for their
child. If they want archery sites
in Chicago, put that into the site and a
list of sites that match your requests
will pop up.
2. Blinds.com - #1 on the search
engines - and the largest site selling
window blinds and window coverings. But
we have ZERO inventory. ZERO
warehouse. No products at all.
Everything is outsourced and drop
shipped...the business model is just
amazing.
3. CuffLinks.com. #1 on the
search engines also. We sell cuff
links. The internet is made for niches...that
is, "Riches are in the Niches"
and CuffLinks.com is the poster child
for that statement. |
4.
eTickets.com - I simply point the
traffic to a site that sells tickets.
They populate the site with great data
about concert, broadway and sports event
tickets, they sell the seats and give me
10% commission for everything
sold.
5. Domain Names. Buy, sell,
lease, etc.
6. Affiliate marketing. |
The
bottom line was that it became apparent that
just a little research to look for the "highest
and best use" of a domain name was a
successful and easy way to make money. Add to
this, 100's of other ways to profit and you have
a winning combination.
DN Journal: You've
been in this business for a long time and I know that
you have been involved in a lot of business
endeavors in addition to the ones you just
mentioned. Tell us about some of those and how
those experiences helped you hone the strategy
you wrote about for making money online.
Marc
Ostrofsky at the
2006 Domain Roundtable
conference in Bellevue, Washington |
Marc
Ostrofsky: I have been here a
lot longer than most of my
contemporaries. I'm going to be 50
years old this year! I was in the
private pay phone industry back at the
time of deregulation. There were a lot
of new markets evolving at that time
(similar to the many opportunities now
with the internet). I was involved in
creating magazines and trade shows in
pay phones, long distance service, 900
numbers, 976 numbers, voice mail, voice
processing, telecom opportunities,
prepaid phone cards, prepaid cellular
and a host of other new opportunities
tied to deregulation. Take that
information and knowledge gained and apply
it to the internet - and we have a
lot of winning bits of data that, when
put together, prove there are a lot of
ways to profit in this market.
I
have done 100's of interviews of
successful entrepreneurs and asked how
did you make so much money online. A
firm called "Clickbank" was a
common response. This firm is like a
digital
|
Amazon
where all of the products are digitally
based (audios, videos, written
words, etc.) and each product for sale
offered a high commission (up to say
70%). So if you create and maintain a
mailing list of 50,000 people and you
try to sell that list a $30 item with a
70% commission and only get a 2%
response, you are looking at 50,000 x 2%
or 1000 people with a $21 per sale or a
profit of $21,000 to you. |
DN
Journal: From the beginning you told
me the book you were writing would be about much
more than domains and the final product shows
that. But that being the case, why should the
domain community have a special interest in a
book that has a much broader focus?
Marc
Ostrofsky: I'm a domainer at heart.
But there are SO MANY ways to make more
money online that I felt compelled to write this
book from the point of view of a domainer. What
really got my blood going was this fact. Take MutualFunds.com.
I see major firms spending big bucks with Google
to buy the keyword that I own the domain name
of. They spend a lot of money and I get
half. Why don't these firms buy the name
MutualFunds.com, get 100% of the viewers
from the site, stop spending more money on the
site, keep 100% of their competitors off of the
site and write off the purchase of the website!?
Seems logical but corporate America just
doesn't get it.
DN
Journal: This business is constantly
changing. What do you think are the best ways to
make money today?
Marc
Ostrofsky at the
2008 T.R.A.F.F.I.C. West
conference in Las Vegas. |
Marc
Ostrofsky: The truth is, it
depends upon how much time and money you
have. But selling affiliate products
with a high commission tied to your
keywords seems like a brilliant way for
people to make more money with
domain names.
DN
Journal: Not having a lot of
money available to invest is a problem
for a lot of people. You have a chapter
called "How to Make money With
No Money." Tell us about that.
Marc
Ostrofsky: This is my
favorite way to make money (for the
masses) - Find a product you THINK you
can sell. In fact, find many such
products that you find cheap enough that
you think you might be able to sell them
online - say on eBAY. List the
products for sale - with a minimum price
that includes a small profit for you.
Sell the products and maybe make a few
more bucks on the shipping charge.
Collect the money. THEN - go buy
the product and fulfill it.
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Bottom
line...you don't need to buy it, finance it,
warehouse it, then wait to sell it. The internet
allows you (and say Blinds.com) to sell it THEN
buy it. Sell it first, THEN buy it.
It is simple and it works!
DN
Journal: Thank you Marc and best of
luck with the book.
Some
of the other topics covered in Get Rich
Click! include:
*
Comparing Domain Names to Real Estate
*
Turning domain names into websites
*
How to make money with Social Media including Facebook,
Twitter and YouTube.
*
Making money with Affiliate Marketing, Lead
Generation and more
*
Hundreds of other money making ideas and case
studies that are working for others
Places
you can order Get Rich Click! now
include Amazon.com,
Barnes
& Noble and at GetRichClick.com
(GetRichClick.com will also let you download
two free chapters to sample before you buy. The
site is also giving buyers $500 worth of free
advertising coupons on sites including Google,
Amazon and MySpace).
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(Posted April
29, 2011)
To refer others
to the
post above only you
can use this URL:
http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110429.htm
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Toby
Clements Takes Over Rick Latona Domain Newsletter -
First Edition Went Out Today
Earlier
this month
Rick
Latona announced that he and long
time partner Toby Clements
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were
dividing up their assets and going their separate
ways. As part of the deal, Clements, a
veteran domain broker, got 100% ownership of
Latona's popular domain sales newsletter
(and its 15,000 member subscriber list).
Clements sent out his first newsletter to
subscribers today. The list included 32 domains,
many of them one-word .coms. You can sign
up for the newsletter at TobyClements.com
(Clements said a full site in also coming to
that location soon).
To
find out more about what Toby has planned now
that he owns the operation (as well as why he
and Latona
parted ways after so many years) I hooked up
with Clements for the interview below:
DN
Journal: First, let's address
the obvious question. You and Rick have been
like peas in a pod, have been long time friends
and remain so. Why did you part company at this
point in time?
|
Toby
Clements |
Toby
Clements: There really isn't one specific thing that led me to
the decision. I had been thinking about it for a while and one day I simply woke up and called a meeting
with him. We negotiated for a few hours and parted on good terms. As you mention, Rick and I have
known each other for a long time and our friendship is rock solid.
DN
Journal: Most in the industry are familiar with the domain sales newsletter than you have taken over.
Will you be making any changes in the format people have seen in the past?
Toby
Clements: Overall the newsletter will remain the same. The fact is that it was an incredible way for us
to reach anyone in the industry to sell names or make announcements. The subscriber base is massive
with over 15,000 users ranging from small, medium and large buyers within the industry as well as
end users and many Fortune 100 companies.
The newsletter will have a "New Domains" section as well as the
"Reduced Until Sold" section. I
am also debating on adding a "Traffic and
Revenue" section as well, being these types of names are
always a hit.
DN
Journal: How can people submit names for inclusion in the newsletter and what are some of
the prerequisites you look for in names for the letter?
Toby
Clements and his wife Stephanie
at T.R.A.F.F.I.C. Amsterdam (June 2009) |
Toby
Clements: My site is still under development, therefore people can simply email me their
names (with prices) and I will review them. Please send any domains to
[email protected] along
with prices and I will get back to you.
As for the types of domains, only premium names need
apply. I want to be known for high
quality domains, therefore I am going to be picky. Anyone who has dealt with me knows that I shoot from the
hip and am about as direct of a person as you will ever meet. I will look at anything and simply give
my opinion. Obviously, .com is king. Other TLD's I prefer are .net, .org, .co.uk, .de. In all of my years of
selling names, these sell the best. |
DN
Journal: Rick often included domains of his own in the newsletter. Do you also have a personal
portfolio that you will be selecting names from for the letter?
Toby
Clements: We used the platform to sell our names quite often in the past and I know that some
people frowned on that, but I never understood why. It's a subscriber base that we worked on building
for years and years in order to sell more domains, therefore we used it ourselves. I will say that my
portfolio isn't something that I am looking to populate the newsletter with overall, therefore it won't
happen that often. I would rather work on helping other people maximize the selling price of
their names on a regular basis.
DN
Journal: We are reporting a lot of sales in our weekly reports but we didn't see any 7-figure
blockbusters in the first quarter of this year. Buyers seem to be focusing on
value and manageable prices. What is
your impression of the current state of the domain aftermarket?
Toby
Clements: Times are tight and a lot of people are holding on to their wallets with a firm grip. I can
remember buying and selling like crazy in 2007 and 2008. We threw money around like there was no tomorrow,
but clearly that's not the case in today’s market. I think people are being more savvy with the less
expensive names overall. Names from $1,000 up to $50,000 are the sweet spot with our subscriber
base. To get a deal in the seven figures you really have to have all the planets line up, but on the
smaller sales they tend to work with no problem. It's my intention to list the six and seven figure
names, but overall I will focus on what works, which is value oriented names. |
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DN
Journal: Do you have any plans to branch out into other services beyond the newsletter?
Toby
Clements: Not at this time, but I have been fielding some ideas and offers being that people know I am
on my own now. For me, the newsletter is fun and it works. The sellers make money and the buyers
get great deals. I will still offer financing on domains as well, but there are no immediate plans to do
anything else. If you or anyone has an idea I would be happy to talk about it. I have every intention of
listening to my audience, the domain community.
DN
Journal: Is there anything you would like to add before we go?
Toby
Clements: Just that I am excited about my new venture and hope that
everyone is happy with the results. Being I ran the newsletter in the past it's really like riding a bike
for me. Looking at submissions, fielding the emails and phone calls and selling names is all in a
day's work!
|
(Posted April
27, 2011)
To refer others
to the
post above only you
can use this URL:
http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110427.htm
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New
DN Journal Cover Story Profiles Secret Millionaire John
Ferber + More Details on DOMAINfest Europe Show Agenda
Released
Yesterday
I
mentioned that I was wrapping up work on a new
Cover Story that would be released today.
That article - The
John Ferber Story: How The Secret Millionaire
Sold His Company for $495 Million and Why He
Loves the Domain Business Now - is
now out and is one I think you will enjoy
reading.
Few
(if any) people in the history of the
domain industry have entered the business
accompanied by the aura of success that
surrounded Ferber when he arrived on the scene
last year as a Co-Founder of Domain
Holdings Group, LLC. Ferber was
already an Internet business star after
selling Advertising.com, the
innovative online marketing company that he
co-founded with his brother Scott, to America
Online for $495 million in
2004.
The
37-year-old Baltimore native
also came with a reputation for being a
humble, good natured guy whose primary mission
in life now was giving back to those
who have been less
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John
Ferber, Co-Founder
Domain Holdings Group, LLC |
fortunate
than he has been. The groundbreaking Microgiving.com website
that Ferber founded caught the attention of ABC-TV
and the network wound up featuring John in
an episode of its hit series Secret
Millionaire in March 2011. While
the nationally broadcast TV show gave viewers a
lot of insight into Ferber's big heart, it
didn't delve into where this inspiring young
entrepreneur came from, how he made his fortune
and where he is headed now. We fill in all
of those details in the new
Cover Story.
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Oversee.net,
who is organizing the DOMAINfest
Europe conference coming up June
7-9, 2011 in Barcelona, Spain
issued an update on the show today. They
said they are expecting attendance to be
up 10% over last year's
conference in Prague. If you want
to go, there are still a few days left
to take advantage of the early bird registration
price of $695 that ends Saturday,
April 30. |
Details
have also been released on the list of networking
excursions that will be
available on the final day of the
meeting, Thursday, June 9. The
morning options will include a backstage
tour at Football Club Barcelona, a
Gaudi Walking Tour, an Old Town & La
Rambla Walking Tour, a Tapas Cooking
Class and a Wine Tasting in Penedes. For
the afternoon session you can choose
between a Barcelona in the Middle Ages
Walking Tour, the Montserrat Tour, an
Old Town & La Rambla Walking Tour, a
Savory Stroll Scavenger Hunt or a Tapas
Bar Crawl. |
|
(Posted April
26, 2011)
To refer others
to the
post above only you
can use this URL:
http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110426.htm
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People
and Events in the News: Sai Pola at InGurus.com, Playboy
Mansion Illness Update, .CO's Juan Calle and Australian
Blogger David Harry
I
hope you all had a pleasant holiday weekend.
After
Diana and I went to an early church service
Easter Sunday I spent rest of the day working on
a new Cover Story that I am
excited about releasing. I'm wrapping up work on
that piece today (a profile of one of the most
successful newcomers our industry has ever
seen). That story will be published tomorrow. It
has been busy around here the past week so I've
had a few items pile up on my desk that I wanted
to share with you as we head into a new week.
|
First,
a thank you to industry veteran Sai Pola
for the interview
he did with me and published on his InGurus.com
blog last Wednesday. Sai asked some fresh
questions and I enjoyed having the opportunity
to talk with him for his article.
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As our
regular readers know, we have been
closely following the
story of the outbreak of
illnesses that occurred after the DOMAINfest
Global conference's closing night
party at the Playboy Mansion in Los
Angeles this past February. Public
health officials are still investigating |
Image: Sura
Nualpradid / FreeDigitalPhotos.net |
what caused
over 100 people to become sick.
Yesterday (Sunday, April 24, 2011), the Los
Angeles Times published the latest
update on what the
investigation has uncovered. Their
article also had a useful link to the
entire 24-page
presentation that one of the
investigating doctors gave about the
incident at a Center for Disease
Control convention in Atlanta
on April 15. This has turned into quite
the medical mystery and it will be very
interesting to see the what health
officials conclude when they finally
wrap up their investigation. |
|
Elsewhere,
congratulations go out to Juan
Calle, CEO of the .CO
Registry (.CO Internet S.A.S.),
who was named the Technology
Executive of the Year by the Greater
Miami Chamber of Commerce at the
Chamber's 2011 Technology Leaders of
the Year Awards dinners April 15th
(the .CO Registry's marketing team is
based in Miami).
The
Technology Leaders of the Year Awards
were instituted to "highlight
individuals and organizations with
extraordinary technological hands-on
experience whose management of
technology resources and/or
technological innovatons have made
outstanding contributions to their
organization and the community."
.CO's Lori
Anne Wardi had some observations on
why Juan has been so successful in an article
she wrote about the award that
noted "Like all good leaders, Juan Diego
Calle inspires followers.
And when you think about it, following a
leader is a purely voluntary act.
It has nothing to do with positional
power or authoritative command and
control. After all, you can't
command someone to give you their heart,
or to engage their imagination on
your behalf!" Amen to that Lori. |
.CO
Registry CEO Juan Calle
receiving
his Technology Executive of the
Year
Award from the Greater Miami
Chamber
of Commerce - April 15, 2011
(Photo courtesy of .CO) |
|
David
Harry |
Finally
today, we want to tip you off to a
new domain industry blog
being written by veteran
Australian domain investor David
Harry at DavidHarry.me.
David has been a full-time
domainer since 2004 (and I have
had the pleasure of meeting him at
several conference over the
years).
On
the new blog he plans to explore
various forms of domain
monetization. A look at the
section headers on his home page
will give you an idea of the areas
he will emphasize. Some that are
likely to be especially popular
include Affiliate Marketing,
Expired Domains and Making Money.
In
his most
recent post (as of
this writing) David explains
exactly what he looks for in a
domain name when mining the daily
drop lists. David knows his stuff,
so check out the site. There is a
good change you will want to
bookmark it for regular reference.
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(Posted April
25, 2011)
To refer others
to the
post above only you
can use this URL:
http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110425.htm
|
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The
Big Question Now - Where Does the New GeoDomain Trade
Association & Expo Leave Associated Cities?
Yesterday
we told you
about
the launch
of a new non-profit trade association and expo
serving the geodomain industry - GeoPublishers.com.
The birth of the new organization begs the
question - what happens now to Associated
Cities - the original trade
association in the geodomain space and the
organizer of five annual GeoDomain Expo
conferences that were held between 2006-2010?
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As
I noted yesterday, Associated Cities has been
impacted by an ongoing internal dispute between
key figures in the organization. On one side has
been AC Co-Founder Josh Metnick of Chicago.com
(who came up with the original idea to form an
association of geodomain owners) and Boulevards
New Media Founder Dan
Pulcrano, who has been a long time
AC supporter and a past President of the
association. On the other side has been Skip
Hoagland, Co-Founder of Associated
Cities and founder of Domains
New Media.
Despite
the unfortunate situation between those parties,
there is no understating the importance
Associated Cities has had in pushing
geodomains into the limelight. I reached out
to Metnick, Pulcrano and Hoagland to ask where
the
|
|
launch of
GeoPublishers.com (led largely by
people who were prominent members at AC) leaves
Associated Cities going forward. As is always
the case I received prompt responses from all
three. Josh is presently traveling abroad and
both he and Dan said, understandably, that they
would have to meet with fellow AC members before
they could issue any formal statement on behalf
of the organization (if the AC membership wants
a comment issued on the establishment of the new
group I will of course publish it here).
|
While
Pulcrano could not speak for the organization,
he did comment in his role as a prominent
geodomain owner (with a portfolio that includes
such gems as LosAngeles.com, SanFrancisco.com,
Philadelphia.com, Seattle.com and many
other major cities). Wearing that hat, Pulcrano
told us the following:
Dan
Pulcrano
Founder & CEO, Boulevards
News Media
(photo by Dina
Scoppettone (c) 2008) |
"Associated
Cities has not had the opportunity to
meet and respond to the press release,
so I will respond on behalf of
Boulevards, which is the largest owner
of major US dotcom city domains and
historically the biggest contributor to
AC.
Boulevards
has been consistent in its support for
an industry wide trade association. We
were the first to propose a nonprofit
association, and worked hard in support
that objective, so in the sense that the
industry appears to be embracing the
non-profit association model, we view
that as validation of the concept that
Boulevards initiated and developed in
partnership with other industry
stakeholders. In terms of financial
contribution, no one has contributed
more than Boulevards has to see the
nonprofit vision realized.
The
industry also owes a debt of thanks to
people like Josh Metnick and Mike
Ward, who did the heavy lifting to
organize disparate geodomain owners into
a common framework, |
and
to Patrick Carleton, who as
Associated Cities’ executive director,
greatly expanded the expo, the
membership and the industry profile. |
Any
new association stands on the shoulders of
the groundwork that was done. It's no
accident that prime geodomains are among the
most valuable and coveted properties on the net,
and why so many people want to be part of an
association with the most elite geographical
brands.
It
is my hope is that the founders of the new group
will have the wisdom to look at the broader
issues of transition and representation. The
last two Associated Cities boards were elected
publicly, at conventions, with broad
participation. Many people participated in the
development of the bylaws that I think created a
strong foundation, though not everyone had the
patience and persistence to stick with a plan
that was sound but not without some bumps.
Startup teams naturally have disagreements, and
the proper thing to do, I believe now as in the
past, is to meet and sort those issues out
and come to consensus. Without that, the
industry will not have a common voice.
I
believe that transparency, codes of ethical
conduct and a member-elected board are critical
for any association with a claim to represent an
industry. We look forward to seeing what kind of
governance structure and membership
criteria the new entity will adopt and what
type of public process it will use to
choose its leaders. We'll evaluate that in
making our decision on membership."
|
Skip
Hoagland
Founder, Domains New Media LLC |
Skip
Hoagland, also speaking as the owner of
one of the world's greatest geodomain
portfolios (including Atlanta.com,
Baltimore.com, BuenosAires.com
and many others), had this to say about
the formation of a new association at
GeoPublishers.com:
"Ron,
as co-founder of Associated Cities and
someone who has spent the last seven
years to help others build not only AC,
but much more important our Industry, I
am glad to see the formation and
launch of this new association. I feel
this new association will be a positive
replacement for the old association in
every aspect and serve all its members
the way it should be. Based on my
current lawsuit against Associated
Cities and its LLC members (which I
regretted having to do, but had no
choice), I do not see Associated
Cities being a viable association moving
forward, nor a competitor to our new
association I feel it set our
industry |
back
and I'm not sure until this lawsuit is
over, but I imagine AC will be dissolved
and this new association will be the
sole association for this industry. |
I
am not at all disappointed about the launch of
this new association and in fact very proud of
those who dedicated their valuable time to make
this happen to get this industry back on track
and positive again. This has always been about building
a successful industry and success for all of
us, not about individuals and profit for a few
from this effort. I have always believed from
day one others success was my success and vice
versa. Our profits would and should come from
our company assets, not an association and its
assets. Yes, people have to get paid for their
work and I feel the structure of this new
Asssociation addresses this the correct and
transparent way for all who wish to be
members or attend conferences, Expos, Webinars,
newsletters etc.
The
Geo Publishers name is very fitting as
its members will be made up of New and
Old Medias, print and online publishers
like our company - Domains New Media LLC.
We still publish magazines and now have
just simply moved them online and
use the City.com, State.com, Country.com
brand name to do so. Examples include
HiltonHead.com and Savannah.com.
Our print products are Island
Events and Savannah Scene;
two magazines |
|
that
have been in print for over 30 years.
Converging the new media geodomain/City.com
brand with the old media print product
has proven to be very successful for us.
I see the Geo Publishers association
attracting huge global membership and
attendance to its Geo Conference/Expo
including all current Geodomain owners,
newspapers, TV, Radio and magazines that
own these brands, or want to learn more
about them, as well as many products and
services wanting to sell to all of us to
add to our Geo Domain Portal brand
sites.
|
I
think this formation of this new industry
association was long over due. I knew about its
formation and fully supported it from day 1.
This industry desperately needed an organization
behind it, that was fully non profit, with a
professionally run structure and people behind
it with the knowledge and abilities to make it
all work. Our industry now has this in all
aspects 100%. As you can see I elected to not
participate in any form or fashion other than
just being a supportive member. I felt like I
served my time as co-founder with the old
association and did all I could to help move
this industry forward and will continue to do so
as I can as a member.
|
I
will attend the new Geo
Publishers Expo in Chicago.
Because this Geo Publishers Expo is now
being run by the very powerful and
influential Borrell Organization
and will be part of the Borrell
Conference, New Media
geodomain.com owners and Old Media
can now mix, attend sessions and
learn about all the ways on how to be
successful with the convergence of New
and Old media as well as how to compete
effectively against all the companies
now attempting to get a slice of the
local media pie. |
I
like others feel we all have many
opportunities to use our Geo Domain
brands to launch very informative and
effective New Medias companies and see
many opportunities for many of us
partnering with other local medias to
create powerful local New Media entities
to compete against others entering these
local markets. Our company is in fact
partnering with a local Newspaper in one
of our 40 some markets. We feel this
unique local media partnership will
prove successful for all of us. We are
also trying other unique partnerships
with local directory/yellow page
directory companies, using pure
transactional business models in some
markets. All these various tests are
helping us to see and understand the
most profitable and effective ways to
compete against all of our
competitors." |
|
(Posted April
22, 2011)
To refer others
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can use this URL:
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|
|
Huge
Development in the GeoDomain World - Some of the
Sector's Biggest Names Have Joined Forces to Launch a
New Association & Expo at GeoPublishers.com
DN
Journal Exclusive: Some of the biggest
names
in
the geodomain world have joined forces to launch
a new non-profit trade association based
at GeoPublishers.com
with physical
|
offices
in New Orleans. Fred Mercaldo of Scottsdale.com
is serving as the organization's first President
with Don Jones (NewOrleans.com)
and Michael Castello (Castello
Cities Internet Network) on board as
1st and 2nd Vice Presidents, respectively.
Treasurer Peter Niederman (Boulder.com)
and Secretary Jessica Bookstaff Doppelt (PigeonForge.com)
complete the line up of officers while the Board
of Directors includes CCIN'S David Castello
(David and his brother
|
|
Michael
were profiled in our December
2006 Cover Story), Bill Hammack (NewOrleans.com),
Tommy Butler (Glasgow.com)
and Gordon Borrell (Borrell
Associates). In addition, Andrew
Martin has been named Executive Director of
GeoPublishers.com. Martin brings extensive
corporate and non-profit experience to his new
role and is currently in charge of the
conference division at renowned local media research
firm Borrell Associates.
|
Several
of the new organization's founders had
leadership roles or were prominent members at Associated
Cities, the geodomain trade
association for .com city domain
owners that has been staging an annual GeoDomain
Expo (the last of which was held in April
2010 in New Orleans). Despite the
success of its conference, Associated Cities has
been plagued by widely publicized internal
battles between some of its
co-founders that has made it difficult for the
organization to function as smoothly as some had
hoped.
|
GeoPublishers.com
will start fresh with a new concept that
will include offering membership
to those who own geo or geo-targeted
domains or websites in any extension.
The organization plans to provide its
members with a wide array of benefits
and services including local market data
from Borrell Associates, the
opportunity to participate in co-op
advertising deals, the GeoPublishers
Newsletter, legal information, a
jobs board and marketplace and more.
There will also be an annual Geo
Publishers Expo with the
inaugural conference to be held Sept.
30 through Oct. 2, 2011 at the Chicago
Fairmont. |
|
The
association's president, Fred
Mercaldo, said "The on-line
Geo Publishing industry is skyrocketing
and the need for this trade
association is obvious. We will
provide our members with many
unique benefits including the
sharing of information,
interaction with the industry's
most successful and innovative
leaders and many other strategic
initiatives. The
GeoPublishers.com Board of
Directors, along with our
various committees, consist of
some of the most impressive
executives ever assembled in the
history of the Geo Publishing
industry. Our membership already
includes publishing titans such
as McClatchy Newspapers
and Morris Communications.
I encourage all in the Geo
Publishing industry to visit www.GeoPublishers.com
and join
today!"
|
Fred
Mercaldo, President
GeoPublishers.com |
|
With
a charter membership
role of over 200 geodomain websites already
onboard and such a formidable array of
leadership talent driving the organization,
GeoPublishers.com will clearly be a force to be
reckoned with in the geodomain space - a sector
that I have always felt offers one of the greatest
opportunities in the domain investment
and internet business development world. All
forms of local media continue to gravitate
toward the web and in my opinion good
geodomains provide the perfect platforms
to take advantage of that historic shift.
|
(Posted April
21, 2011)
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|
|
Big
Payday for Bill Karamouzis - Former DN Journal Cover Boy
Sells His Online Game Company - Hallpass Media - to
MindJolt
Major
congratulations
go
out today to Bill Karamouzis (who was
featured in our March 2010 Cover
Story). Bill has just sold his
thriving online game company - Hallpass
Media - to MindJolt,
one of the largest cross-platform game
developers and publishers in the world with over
30 million mobile downloads and a reach
of over 25 million users across the web. The
sales price was not disclosed.
|
Bill,
who raised eyebrows with his $350,000 purchase
of the domain name CookingGames.com in
December 2009, told me he will join MindJolt as
a Senior Vice President and that the new
position will have him moving from his home in Canada
to MindJolt headquarters in Los Angeles
within the next six months.
In the
official statement announcing the acquisition,
Karamouzis said, "Hallpass sites have had
tremendous success in reaching targeted
audiences looking to play web-based games.
Taking Hallpass to the next level by bringing
our content to mobile and social environments is
very exciting for us.”
By purchasing
Hallpass Media, MindJolt adds nearly 1,500
new games and over 4 million gamers to
their platform, while also expanding MindJolt's
distribution through Hallpass's popular game
destinations.
|
Bill
Karamouzis
Founder, Hallpass Media |
MindJolt
CEO Chris DeWolfe said that by acquiring
Hallpass and a second company (SGN,
a leading developer and publisher ofsocial
mobile games) this week the company
becomes a cross-platform ‘triple threat’
with great games across mobile, social, and web
platforms. DeWolfe added, "This
three-pillar approach enables MindJolt to
deliver our games wherever people choose to
play, and differentiates our service from others
in this space."
|
SGN
(Social Gaming Network), With over 30-million
downloads, including two iPhone Appstore
#1 hits and several top 10 hits,
pioneered development of advanced mobile
games offering console quality graphics
and live multiplayer features on both
iOS and Android platforms. With |
|
the
strategic acquisition of SGN, MindJolt
gains a roster of popular mobile games,
including Mini Tycoon Casino, F.A.S.T.,
and Skies of Glory. SGN
also adds social mobile development
capacity and plans to release a host of
new games this year.
Shervin
Pishevar, the founder and executive
chairman of SGN, said, "The team at
MindJolt has an incredible track record
of building
|
visionary
companies. The gaming space is evolving
quicker than ever and the lines between
the web and mobile continue to blur.
Game services that transcend platforms
and reach consumers wherever they play
will be the ultimate winners; MindJolt
is doing just that.” |
(Posted April
19, 2011)
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|
|
Update
From Public Health Officials on Playboy Mansion Illness
Outbreak Leaves Several Unanswered Questions
Late
Friday (April 15)
the
Los Angeles Times reported
that earlier that day local health officials had
released some preliminary results from their
investigation into the widespread outbreak of
illnesses that we
reported after a domain industry
party at the Playboy Mansion Feb. 3, 2011
(this was the closing event of the 2011 DOMAINfest
Global Conference). Their findings to date
were issued in a presentation
made at the U.S. Centers for Disease Control
and Prevention's annual Epidemic
Intelligence Service conference in Atlanta.
|
Most
of the speculation on the nature of the illness
that struck well over 100 attendees has centered
on the legionella pneumophila bacteria
that causes both Pontiac Fever and the
more severe Legionnaire's Disease.
Those suspicions grew several weeks ago when
public health officials confirmed they had found
the bacteria in a "water source" at
the Mansion.
On
Friday, in their CDC presentation, they
pinpointed the location where they found the
bacteria as a whirlpool spa, yet thus far
officials said their lab tests have not yet confirmed
any cases of legionellosis (Pontiac Fever
of Legionnaire's Disease) among the affected
attendees. Tests toward that end are continuing
though and officials said those tests can take months
to complete.
They
also said in a statement printed by the Times
that even though Legionella bacteria was
identified in a Playboy Mansion whirlpool, this
bacteria has not been determined as the
|
Image: Sura
Nualpradid / FreeDigitalPhotos.net |
source of
the respiratory outbreak. The statement
said "Other potential causes under
investigation include influenza, as three
individuals who attended the conference tested
later positive for the flu. However, the cause
of the outbreak has not been conclusively
determined at this time."
|
|
Image: renjith
krishnan / FreeDigitalPhotos.net |
While
testing has not yet confirmed
legionellosis it did confirm three cases
of H1N1 (Swine Flu) among those
who fell ill. The testing also
strengthened the likelihood the case for
the Mansion being the source of the
illness, revealing that those who
attended the event there were 3.8
times more likely to have fallen ill
than conference registrants who did not
go.
A
number of lingering questions will
hopefully be answered when health
officials finally reach the end of their
investigative trail. If the illnesses
were legionellosis and the bacterial
source was a whirlpool, how did so many
people fall ill who were nowhere near
the whirlpool (including my wife Diana)?
If it was a severe strain of influenza,
why did so many report they did not show
improvement until their doctors treated
them with antibiotics (used
against bacterial infections like
legionella, not viral infections
like the flu)?
Hopefully
those answers will be forthcoming as
public health officials continue to try
to unravel the
|
mystery. I
have been impressed by how thorough they
have been in investigating what happened
and it is obvious they will leave no
stone unturned in an effort to get to
the bottom of what happened. |
|
(Posted April
18, 2011)
To refer others
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can use this URL:
http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110418.htm
|
|
How
Much Traffic Are Social Media Outlets Likely to Send to
Your Site? New Research Provides the Answer
Most
domain industry writers and bloggers
are
taking advantage of social media outlets
like Facebook and/or Twitter to
help drive traffic to their websites (I am among
those who use both). No surprise there of
course, but prior to reading an article
by Gavin O'Malley at MediaPost
Thursday I had not seen a breakdown
detailing what percentage of an average web
publisher's traffic could be credited to their
presence at social media sites.
|
The
answer to that question came in extensive
research done by Outbrain
that O'Malley dissected in his article. It
revealed that in the first quarter of this year,
Facebook, Twitter and smaller social outlets
drove 11% of external referrals
to Outbrain's test group of more than 100
publisher's websites (this was a study of
traffic from external sources only, however it
did reveal that 67% of content viewing
sessions begin internally from type-in
traffic, bookmarks, clicks from the publisher's
home page or other internal pages, etc).
|
Graphic:
Renjith
Krishan / FreeDigitialPhotos.net |
That
11% share of external referrals is just a
fraction of the 41% of traffic that came
in from search engines and also trails the 31%
from links at other publisher's sites and the 17%
from portals like Yahoo, AOL and MSN).
However, social media's now double digit share
is impressive given that most of the sites in
that category have blossomed in just the past
five years or less.
News,
entertainment & lifestyle
links will generate the most
clicks from
social media outlets back to your site.
Graphic:
FreeDigitialPhotos.net |
As the
public's adoption of social media has
grown, the share of traffic those sites
send to publishers has also grown
quickly and it is expected to
account for an increasingly larger
piece of the pie as time goes on.
The study
also broke down the kinds of links
posted at social media outlets that are
most likely to generate a click back
to the publisher's site. Among the six
categories tracked by Outbrain, news,
entertainment and lifestyle
links were the ones that generated the
most outbound traffic. 42% of
that traffic came from news links,
30% from entertainment links and 13%
from lifestyle oriented links. A
surprise in the study was that sports
links ranked near or at the bottom
(as a former TV sportscaster that stat
was a dagger in the heart for me!).
There is
more interesting data in the
story and with Outbrain
finding that 33% of a publisher's
content viewing sessions start from
external links, it would be wise to take
advantage of the information and the
opportunity to drum up more traffic
and recognition for your site by getting
the word out in social media. |
|
(Posted April
15, 2011)
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|
|
Rescheduled
Domain Madness 3 Auction Ready to Go Wednesday
Afternoon, Japanese Domain Owners Aided By .ORG &
Domain Pioneer Scott Day Turns 40
Technical
problems blew up
the
Domain
Madness 3 live auction that
had been scheduled to run April 5 as part
of the annual contest/conference/auction event
staged by Mike
Fiol and
|
Boxcar.com.
The rescheduled auction is now set to go at 2pm
U.S. Central time Wednesday afternoon
(April 13). In a post on his blog at DomainConsultant.com
today Fiol said the company has beefed up it
server capacity several times over in an effort
to make sure things go as planned this time.
To
help re-ignite interest in the event, some
new
|
|
names
have also been added to the catalog
bringing it up to 65 lots. The full list
includes Ocean.com, FinancialPlanners.com
and AutoRepairs.com to name a few. Mike
and his team put a great deal of work into
Domain Madness each year and it looks like they
are now well positioned to rebound from last
week's setback.
|
.ORG,
The Public Interest Registry
(PIR), made a very nice gesture
Monday when PIR announced a plan to waive
renewal fees for Japanese domain
name holders who are unable to renew
their .ORG domain names due to the
aftermath of the disastrous earthquake
and tsunami that struck that country.
More than 15 |
participating
Registrars joined the PIR
effort by committing to automatically
renew (for one year at no cost) the
.ORG domain names that would
unintentionally expire due to the
inability of the owner in Japan to re-up
their registration. Affected names
will include those with expiration dates
falling between March 11 – June 11,
2011. |
Brian
Cute, CEO of .ORG, said, “The
recent earthquake in Japan and the
destruction that followed has shocked
and saddened everyone, including the
Internet community. Survivors have been
left without the basic necessities, let
alone Internet capabilities. By waiving
the renewal fees and working with our
Registrars, we are protecting .ORG
registrants in Japan from losing their
domain names during a time when they and
their country need to focus on
sustaining and rebuilding. PIR’s goal,
along with our valuable partners, is to
assist in any way we can.”
One
other note today - domain
pioneer Scott Day of DigiMedia.com
is celebrating his 40th
birthday today. Of course his
friends couldn't resist having a
little fun at the friendly
Oklahoman's expense. That's why
Digimedia's Old.com is
redirecting to ScottIs40.com
as I write this! On the plus
side, the site let's you do
something nice - send your own
birthday wishes to Scott.
Scott
and Digimedia hold one of the
world's best domain portfolios,
one that is studded with generic
.com gems (several of them
already developed into thriving
businesses) including
Oklahoma.com (naturally!),
Jerky.com, Judo.com,
FantasyFootball.com,
Inventions.com, ChildCare.com,
Clinic.com and dozens of
others.
Scott
started buying domains in the
1990s while working with his dad
as a watermelon farmer (Watermelon.com
was one of his first
acquisitions) and he went on to
become one of the most
successful (and well liked)
domain investors in industry
history. |
Scott
Day |
|
|
(Posted April
12, 2011)
To refer others
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|
|
Writer
Apologizes for Calling Domain Investors Squatters
- Industry Veteran Follows Up With a Compelling Case for
Domain Values
Yesterday
I told you about
an article
at BusinessInsider.com
in which author Martin Zwilling talked
about why it can be worth spending several
thousand dollars on a good domain name. I noted
that he used a pejorative word (squatters) in
describing domain investors, a misleading term
that understandably upset a number of people. To
his credit, after Andrei Polgar at DomainingTips.com
challenged his use of the word, Zwilling apologized
for using the term in a comment added to his
article today. Also to his credit (as I noted
yesterday), his article overall was a fairer,
more balanced account than many you see about
domains in the mainstream business press (P.S. -
thanks to John Picchietti for telling me
about the article in first place).
|
Today,
a related article went up at BusinessInsider,
this one written by one of the brightest
investor/developers in our industry, Alan
Dunn, titled Why
$10,000 For a Domain Name Is Still Cheap.
Alan does an excellent job of breaking down how
the cost of a domain name is considerably less
than other common methods used to market a
business, including billboards, radio, mobile advertising,
etc. When you consider that you own nothing
after using those traditional means of
marketing, the value proposition of a
good domain (an asset you will continue to own
in perpetuity) becomes a no brainer.
I
think Alan's essay is so good that anyone who
sells domains should bookmark it so they
will have the link on hand to educate potential
buyers who want to know why the money they are
spending is going to be a good investment
for their business.
|
Alan
Dunn |
|
|
In a
related note, Sedo is also doing some domain
name evangelizing with the
distribution of a new animated
video that illustrates why
finding the right web address is just as
important to a business's success as its
physical location in the real
world. |
It
is good to see all of these initiatives
aimed at helping mainstream businesses
understand how crucial a good
domain name is in helping them add an
effective online presence to
their brick and mortar operations -
something that is becoming a matter of
life and death for many mainstream
businesses as the world continues to
migrate to doing increasingly more
business online.
One
other note while we are on the subject
of domain sales. This week I learned
that the first known five-figure
sale of a Hindi IDN domain name
was made late last year, however seller Steve
Clarke just now got clearance to
release the details. He got $10,000
for कैसीनो.com
(puny code: xn--11b2b6b6a0bv.com) -
which means "casino" in
Hindi script.
Finally
today, registration
has opened for the DOMAINfest
Europe conference coming up June
7-9, 2011 in Barcelona,
Spain. An early bird
registration fee of $695
will be in effect through
April 30 so if you want to
attend the big event at the Pullman
Barcelona Skipper Hotel you
can save a nice chuck of
changing by signing up before
the end of the month.
Regarding
the hotel, organizers are
expecting rooms to sell out
|
|
quickly
so if you also want to take
advantage of the discounted
conference room rate you need
to download
and use the special hotel
reservation form available at
the DOMAINfest website. |
(Posted April
8, 2011)
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http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110408.htm
|
|
|
Business
Insider Tells Mainstream Readers That Paying
Thousands for a Domain Name May Be a Wise Decision +
Michael Mann Tells You When to Quit Your Day Job
We
all know that paying thousands of
dollars
for
a domain name could be one of the
smartest decisions that any business
owner can make, but Main Street (and
many mainstream business publications)
still don't understand the importance of
having the right online identity in |
a
world where it seems just about all
forms of commerce are shifting to the
web. That being the case, it was
refreshing to read an article
by columnist Martin Zwilling at Business
Insider this week that told
readers, "...if you want to be found
and remembered on the Web, the
perfect domain name can easily be
worth several thousand dollars."
The article,
titled "When To Pay A Premium
For Your Company Domain Name,"
did use the pejorative
"squatters" term in talking
about domain investors who hold much on
the web's prime real estate, but overall
I thought it was a fair and balanced
article.
Zwilling,
who is a veteran startup mentor,
executive, |
|
author,
tech professional, and angel investor,
talked about domain industry superstars Frank
Schilling and Dr. Kevin Ham
in the piece. Of Schilling he wrote,
"he had the guts and foresight
to sweep up names shed during the dotcom
bust, and is now the landlord of
some of the most valuable real estate
on the Web, estimated to be in the $500
million range."
Zwilling
correctly observed, "...But
that’s all history, and you
have to live with it" then
proceeded to outline the steps he
suggested entrepreneurs follow in order
to get the name they need for their
business. Check out the
story for his advice and
views on this timely topic. |
|
Michael
Mann |
While we
are on the subject of business, and entrepreneurialism
in particular, here is another useful
link to a 30-minute audio
interview featuring BuyDomains.com
Founder Michael Mann's advice on When
to Quit Your Day Job. Michael,
who has been featured in not just one,
but two separate DN Journal Cover
Stories (August
2003 and September
2007), has founded, run and
sold a number of successful businesses
and has always been an invaluable source
of information.
The new
interview was originally posted as a
special webinar on his Make
Millions and Make Change!
website. That is also the title of the
book he authored to share his tips for
business and personal success, and -
even more importantly - how to "get
out there and make the world a better
place" - something Mann has done
for many years now through the Grassroots.org
charitable foundation that he founded. |
(Posted
April 7, 2011)
To refer others
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|
|
Jodi
Chamberlain Named President of TeamLauncher.com -
New Outsourcing Firm Based in Manila
|
Jodi
Chamberlain has been
selected
to serve as President of a new Manila,
Phillipines based outsourcing company that
has just launched, appropriately enough, at TeamLauncher.com
(her new company is also developing a related
venture that will soon debut at iGlobalRecruiting.com).
Many of our readers know Jodi well from
her long time association with Rick Latona's
companies. She has had an especially high
profile at the T.R.A.F.F.I.C. conferences
that Latona staged in 2009-2010 which she helped
to produce.
Most
recently Ms. Chamberlain served as Director of
Sales for Offshoring.com. The skills in
the outsourcing field that she demonstrated
there led to marketing venture capitalists Tadd
Rosenfeld and Rick Ramos calling on
her to lead the new company they formed to
compete in the full time staff leasing
category.
Ms. Chamberlain
told us, "We are promoting heavily,
attending Ad Tech in April with an
exhibit booth and planning to attend four more
shows this year. I'll also stay committed to the
Domain Industry. If anyone needs a hand with
development etc., they know I'm here to
help."
|
Jodi
Chamberlain
President, TeamLauncher.com |
|
Tadd
Rosenfeld (left) and Rick Ramos
Co-Founders, TeamLauncher.com |
Jodi
said, "The core of our business
model is bringing web developers
& clients together to
simultaneously help each other. The
staff provides excellent service in
writing articles, data entry, design,
programming, link building, SEO and much
more. Clients are led through recruiting
first where they review profiles of
available candidates for hire. They may
speak to possible candidates over the
phone, through email or on IM. Once they
find their employee this person will
report directly to the client 40 hours a
week and from our office."
"Our
team provides work stations, |
computers,
high speed internet and any additional
tools the client may need their staff
to use. We also manage the staff, our
shift supervisors make sure the staff
arrives on time, that they understand
the assignments and are available to the
client throughout the work shift."
Ms.
Chamberlain added, "The staff
provided to the client is placed on our
payroll, so they are considered our
employee and we hold ourselves
accountable for their work. At anytime
if there are concerns we step in
immediately to view the situation. If
the staff isn’t capable of performing
to the clients expectations, we replace
them for free. Our
contracts are based upon a six month
commitment and all of our employee’s
start at $995 a month (Full
time)."
We
wish Jodi the best of luck in her new
position and believe the company
founders made a wise choice in selecting
her to run the new company. |
|
One other
note today - organizers of the T.R.A.F.F.I.C.
conference coming up October
16-19, 2011 at the Ritz Carlton
on Ft. Lauderdale Beach (the only
T.R.A.F.F.I.C. show this year) announced
today that registration fees will be
going up Friday (April 8).
Thursday will be the last day to get the
current $1,295 early bird rate.
As an added bonus, those who sign
up before 5pm (U.S. Eastern time)
tomorrow (Wednesday, April 6)
will get a $100 room credit at
the Ritz Carlton. On Friday, the
registration fee will increase to
$1,495. |
|
(Posted April
5, 2011)
To refer others
to the
post above only you
can use this URL:
http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110405.htm
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The
Rest of the Story: Party at Secret Millionaire's Home
Was Just the Start of a Special Weekend in South Florida
Where T.R.A.F.F.I.C. Will Reconvene in October
I'm
back home from a delightful four-day visit
to
South Florida that started with the South
Florida Domainers group meeting
at Secret Millionaire John Ferber's house
in Boynton Beach on Thursday night (March
31, 2011). As I told you Friday, we spent the
following day visiting Ferber's Domain
Holdings Group LLC office in Delray
Beach and touring that beautiful oceanside
community (Delray Beach is also the city that
hosted the first
ever T.RA.F.F.I.C. conference in
October 2004). The
next
T.R.A.F.F.IC conference will be held
Oct. 16-19, 2011 at the fabulous Ritz
Carlton in Ft. Lauderdale Beach and
if you plan to go I would highly recommend
spending an extra day or two in Ft. Lauderdale
to enjoy the spectacular scenery in that
part of the world (T.R.A.F.F.I.C. will have
their cabanas overlooking the Atlantic
Ocean open the two days before the show
(Friday and Saturday, Oct. 14 & 15)
so you can get in some networking as well
as enjoy the sunshine before the main event
opens on Sunday, Oct. 16). The
view from inside one of the Ritz Carlton
cabanas that
T.R.A.F.F.I.C. will take over during
their next show in October 2011. If
you have just one extra day for sightseeing I
would recommend spending it on one of the city's
Water Taxi boats that will give you a stunning
view of the city's magnificent multi-million
dollar waterfront homes and yachts. The Water
Taxis traverse the Intracoastal Waterway
both day and night and one $20 ticket
lets you get on and off at more than a dozen hot
spots as often as you want (if you never get off
the boat, it covers the entire circuit in about
three hours with the operators providing details
on who owns or lives in the most palatial houses
along the way). My
wife, Diana, and I spent Saturday
(April 2) doing the Water Taxi tour with four
fellow industry couples who live in the Ft.
Lauderdale area (Rick & Alina Schwartz,
Howard & Barbara Neu, Michael
& Judi Berkens and Ray Neu and
his girlfriend Kimberly Ann). Below are
some photos and highlights from the day that
will show you what to expect if you decide to
take advantage of the Water Taxi service when
you come to T.R.A.F.F.I.C. next fall.
T.R.A.F.F.I.C.
Co-Founders Howard Neu (left) and Rick
Schwartz on the balcony of Rick's
penthouse condo on Ft. Lauderdale Beach (the
building over Howard's left shoulder is
the
Ritz Carlton Hotel where the next
T.R.A.F.F.I.C. conference will be held Oct.
16-19, 2011.
The
day started with everyone invited to meet at
Rick Schwartz's penthouse condo on Ft.
Lauderdale Beach, which sits just south of the
Ritz Carlton and has a spectacular panoramic
view of both the ocean to the east and the
Intracoastal Waterway to the west (this is a
vacation home for Rick whose main residence is
in Boca Raton).
View
of the Intracoastal Waterway from Rick's
wrap around balcony. There
is a Water Taxi stop a short two-block walk
west of the Ritz Carlton. In the photo above you
can see one of the Water Taxi boats (just to the
left of the building in the foreground) leaving
the dock. The boats stop at each designated
location every 30 minutes or so throughout the
day and into the night. On a perfect,
sunny South Florida day, our group walked to the
nearby stop (#4 on the map you can pick up at
any stop) and a boat arrived just a few minutes
later. We bought our tickets on board and were
quickly on our way.
The
domain industry group who toured Ft.
Lauderdale by water on
Saturday April 2, 2011. Front row (left to
right): Judi Berkens, Barbara Neu,
Howard Neu, Alina Schwartz and Diana
Jackson. Back row (left to right):
Michael Berkens, Kimberly Ann, Ray
Neu, Rick Schwartz and Ron Jackson.
Above:
One of the Water Taxi boats we boarded to
get an up close and
personal look at Ft. Lauderdale and its
amazing homes and yachts.
Below:
Judi and Michael Berkens on board as the
trip gets underway.
The
boat passed a seemingly endless line of eye-popping
mansions with accompanying yachts that cost
as much or more than the homes they were docked
at (the houses all fall in the seven or eight
figure range). Many are owned by some of the
world's most famous names in business and
entertainment and who owned what was pointed out
by the captain's mate.
One
of the hundreds of mansions and yachts
you will see while cruising the Intracoastal
Waterway. At
mid day we decided to disembark for lunch at a
popular waterfront restaurant, the 15th
Street Fisheries (see the photo below).
After lunch, we waited just a few minutes for
the next Water Taxi to come along, then
re-boarded to continue the tour.
Above:
Another one of the showplace homes lining the
Intracoastal Waterway. Below:
Microsoft Co-Founder Paul Allen's
yacht Meduse (one of several he owns)
was
among the big boats we passed (there is a
covered helicopter on the back of Allen's
yacht). Before
we returned to our original boarding point we
disembarked one more time for refreshments at
the Briny Riverfront Irish Pub in the
popular Las Olas district. Judging from
the photo below, we may have to limit Judi and
Barbara to soft drinks next time!
After
regrouping at Rick's condo for some enjoyable
conversation we decided to walk over to the Ritz
Carlton for an evening snack before everyone
headed home. This day was a perfect way to wrap
up our South Florida visit and left us looking
forward to coming back in October for
T.R.A.F.F.I.C. (if not before). We
headed back home to Tampa Sunday but
couldn't resist stopping at the famous and
unbelievably massive Sawgrass
Mills outlet mall (located in Sunrise,
just a few miles northwest of Ft. Lauderdale) on
the way. Howard and Barbara (who live just
minutes away) joined us there for what we
thought would be a three-hour excursion. It ran over six hours instead and we still
didn't see it all! Yet another, reason to
plan on spending some extra time in this special
part of the world next October. We hope to see
many of you then as well.
|
(Posted April
4, 2011)
To refer others
to the
post above only you
can use this URL:
http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110404.htm
|
|
Secret
Millionaire Hosts South Florida Domainers Meeting
- Photos & Highlights From the Thursday Night Event
in Boynton Beach
DomainHoldings.com
Co-Founder John
Ferber,
who was featured on ABC-TV's Secret
Millionaire program Sunday night, March
27, hosted a meeting of the South
Florida Domainers group Thursday
night (March 31) at his oceanfront home in Boynton
Beach. Local groups like this are popping up
around the country and are playing an
increasingly important role in growing the
industry by providing networking
opportunities and educating local businesses and
media outlets about the importance of domain
names to online business success. By generously
throwing his doors open to the South Florida
group, John and his girlfriend, Jenna Wehner
(who runs her own online business at UnrealDeals.com)
gave the organization a huge boost with a
record crowd of approximately 80 people turning
out for the occasion.
Above:
John Ferber, Jenna Wehner and their
Yorkie Mason welcomed the South
Florida
Domainers group to their Boynton Beach
home for a meeting/party Thursday night
(3/31/11).
Below:
Early arrivals begin gathering on John Ferber's
pool deck overlooking the Atlantic Ocean.
While
most of the attendees came from nearby South
Florida communities, one - veteran domain
investor Steven Sacks - came all the way
from Indiana. Sacks happened to be in
town visiting his close friend, fellow Hoosier Chad
Folkening, who is also a Domain
Holdings Group co-founder.
Above:
Indiana's Steven Sacks (center) traveled
furthest for the event, followed by
Ron & Diana Jackson who made the four
hour drive from Tampa to attend their
first
South Florida Domainers group meeting.
Diana is at left and Barbara Neu at
right. Below:
John Ferber (center) shares ideas with Scott
Ross (left) and Scott's
son Evan (right) who is a rapidly rising
young star on the Florida political scene.
Shortly
after sunset the crowd gathered on the pool deck
for a brief auction of domain names and
paintings produced by a local artist, with all
proceeds going to the charities that Ferber had
already donated a total of $100,000 to in
the Secret Millionaire episiode that
aired March 27, 2011.
John
Ferber (center) conducts an impromptu charity
auction supported by attendees
that ringed the pool (only a small fraction of
the crowd is visible in the photo above). Millions
of people were moved by the generosity
Ferber showed in the national telecast and made donations
of their own to the causes he spotlighted.
You can help too with a donation made
through the Microgiving.com
website that Ferber founded to help raise funds
for worthy causes of all kinds. 100% of
any donations made through this link - www.microgiving.com/profile/secret-millionaire
- will go to the organizations featured on Secret
Millionaire. Ferber's
partner, Chad Folkening, also spoke at the event
and declared South Florida to be the "domaining
capital of the world." Chad can make a
persuasive case for that argument with many of
the most successful domain investors in history
living in the area (and many in attendance
Thursday night incuding Michael Berkens, Zappy
Zapolin and Alan Dunn, to name just a
few). Several of the industry's most influential
companies are also located in South
Florida. The
South Florida Domainers group (and their events)
are being organized and led by (left
to right in the photo below) Stu Maloff (StupendousDomains.com),
Rick Waters (Webcast1.com)
and Mike Ward (BocaNames.com).
They are doing a great job of growing the
organization and I'm sure they would be happy to
provide advice for others interested in leading
a similar group in their own community.
Our
thanks Stu, Rick, Mike and especially to John
Ferber and Jenna Wehner for being such wonderful
hosts for this event.
Diana
and I decided to stay over in South Florida for
the weekend. To learn more about John and what
he and his team are building at Domain Holdings
Group LLC (a firm founded just last year), we
visited the company's office in Delray Beach
today (Friday, April 1). The enthusiasm and
energy there is off the hook as you can see in
the photo below.
John
Ferber (front row left) and his team members
at Domain Holdings Group LLC
are already making big waves in domain
development, SEO and monetization.
I'll
be sharing what I learned in a major profile
that will be pubished this month. After the
visit to John's office, he and Jenna joined
several South Florida domainers, along with
Diana and I for a wonderful lunch at Delray
Beach's famous Sundy House (a boutique
hotel and restaurant built on a stunningly
beautiful property featuring lush tropical
vegetation, fish ponds and waterfalls that
transport you to another world).
Above:
The lunch group at the Sundy House
Friday, April 1 (clockwise from left
to right) included Rick Schwartz,
Alina Schwartz, Barbara Neu, Howard
Neu,
Jenna Wehner, John Ferber, Ray
Neu, Diana Jackson and Ron Jackson.
Johh
Ferber's many talents apparently include photography.
He snapped the photo
of his visitors below in the gorgeous gardens at
Delray Beach's Sundy House.
The
weather is beautiful in South Florida this
weekend and we are look forward to another group
outing Saturday before heading back to our side
of the state Sunday. I'll have more on how the
rest of the weekend plays out for you on Monday
and hope that wherever you are in the world, you
are having a great weekend as well.
|
(Posted April
1, 2011)
To refer others
to the
post above only you
can use this URL:
http://www.dnjournal.com/archive/lowdown/2011/dailyposts/20110401.htm
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