Changes Hands for Over Half a Million Dollars at Moniker/SnapNames
to Lead This Week's Sales Chart
Moniker/SnapNamesclaimed the top spot on this week's all extension Top 20
Domain Sales Chart after closing the $550,000 sale of Answer.com.
That is the sixth biggest sale reported so
far in 2011. With the domain under WhoIs privacy,
the new owner has not yet been identified.
There have been several other sales in
that range this year whose prices were not reported due to
non-disclosure agreements (NDAs). In fact I heard about three
six-figure NDA sales in the past week alone. The AfternicDLS
said they just closed a $700,000 sale of an undisclosed name
that helped them register more than $1.5 million in total
sales over the past week. In a
deal I told you about in our Lowdown section Tuesday, Aftermarket.com
sold Order.com at a price believed to be between $525,000
and $700,000. Also, Sedo
broker Dave Evanson reported completing a €135,000
(approximately $180,000) .EU sale that would have been
the year's highest ranked sale in that extension if the name had
Between the NDA deals and Moniker/SnapNames'
blockbuster sale of Answer.com it was obviously a heck of a week
for the domain aftermarket, especially when you consider that the
past business week was shortened dramatically in the U.S. by
the annual Thanksgiving holiday (an occasion celebrated on
Thursday but often extended into a four-day weekend for many
Moniker/SnapNames also rang up the week's second biggest charted
sale - PaternityTest.com at $64,500. They went on to
claim four places on the Big Board, including another top ten entry
with #10 SecureZone.com at $20,325.
Sedo had the most chart entries overall, claiming 11 spots on the
elite list including five of the top ten. Their list was led by the
week's biggest ccTLD sale - #3 Unterwaesche.de ("underwear"
in German) at €39,999 ($53,199). Sedo also took the next
two spots with #4 Explorers.com ($39,900) and #5 QCloud.com
The AfternicDLS was the only other venue with multiple chart
entries. They had their usual solid outing, placing three names on
the elite list with a group led by #6 Looky.com at $37,000.
The .coms once again dominated by piling up 14 of the 20
entries on the leader board. The remaining six places all went to
ccTLDs as the non .com gTLDs were shut out. The latter
category had no sales reported above four figures. Sedo accounted
for four of the six charted country code sales. The other two were
private transactions. Jeff Overman flipped #8 Forex.tv
for $24,000 after picking the name up for just $50
drop catching service! Meanwhile AbdulBasit Makrani moved #16
Textbooks.co for $12,000.
Here's how all of the sales leaders stacked up for the week ending Sunday,
DN Journal Top 20
Domain Sales - Mon. Nov. 21, 2011 - Sun. Nov. 27, 2011 Euro/Pound to Dollar Conversions (€/£ to $) is Based
on Rates in Effect Nov. 30, 2011
Unterwaesche.de ("underwear" in German)
€39,999 = $53,199
€30,000 = $39,900
Standesamt.de ("registry office" in German)
€14,875 = $19,784
€11,900 = $15,875
JuegosMahjong.com ("Mahjong games" in Spanish)
€8,750 = $11,638
Keep in mind that these are the highest
value sales that have been reported to us in the
past week. This column is meant to be an educational tool,
not a complete list documenting ALL high
value domain sales. Such a list is impossible to produce
because many sales are kept private at the insistence of
buyers, sellers or both. Our procedure for verifying the
accuracy of domain sales reports is available here.
Forthe many newcomers entering the domain
industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market.
If you do not understand why specific domain names command the
prices they do, you are likely to make unwise domain registrations or purchases.
We highly recommend that you do some basic research beforeyou buyanything! As a starting point we have
built a sister site specifically for you at NameNewbie.com.
There were three more five-figure sales just off
the chart. Sedo sold ID1.de for $10,639 while the
AfternicDLS moved BCTax.com and TwoWayRadio.com for
.Com Supporting Cast
The AfternicDLS led the four-figure.com supporting
cast with AmericanFarms.com at $9,750. GetABus.com
brought $7,400, Allier.com commanded $6,400 and
CustomNutrition.com notched $6,000.
HVIC.com and Allur.com landed $5,000
each while UPLO.com drew $4,748. Geeko.com
grabbed $4,000, DigitalMakeup.com covered $3,888,
CASystems.com secured $3,788 and SilverAngels.com
watched over $3,588.
The AfternicDLS had 68 more four-figure .com sales
ranging from $2,000 to $3,500 that are listed in the table below:
AfternicDLS .com Sales Between $2,000 - $3,500
Back at Sedo Daenemark.com delivered $9,310,
AdPath.com provided $8,500 and AnyPlay.com
plucked $7,980. MobileDate.com connected for $7,800,
PetAdviser.com dispensed $7,500 and Jalousie.com
kicked in $6,784.
123Hotels.com booked $6,451, ArtCampus.com
displayed $5,320 and three others; AvalancheStudios.com,
ProjectFactory.com and UrbanAdventure.com
corralled $5,000 apiece. Also, ShotBox.com banked $4,680.
Sedo had 25 more .com sales ranging from $2,000
to $4,500 that are listed in the table below:
Sedo .com Sales Between $2,000 - $4,500
At Moniker/SnapNames Mentality.com made $7,250
and HDGames.com generated $6,375. MD5.com
fetched $5,375, AthleticGreensReview.com revealed $4,266
and K12Sports.com spawned $4,149.
OpenScience.com discovered $3,849,
MOSNews.com clicked for $3,500 and FinanceCompanies.com
captured $3,210. NVWA.com went for $3,063, ZenithInteriors.com
zipped up $2,097, Oyyo.com yielded $2,020
and AssociateBank.com deposited $2,012.
teamed up with the AfternicDLS to sell ModernAuto.com
($6,977), SimpleDental.com ($3,422) and WarCommander.com
($3,077). They also sold PriceRadar.com ($2,677), SnapSync.com
($2,077) and PremierCycling.com ($2,000).
YummyNames joined GoDaddyAuctions
to sell UltimateRunning.com and also sold Ekat.com
on their own for $4,299.
Elsewhere, Llega.com ("arrive"
in Spanish) changed hands for $6,500 in a private
Led by one of the year's 12 biggest ccTLD sales the country codes
enjoyed another very solid week. Seven country code domains cracked
the five-figure mark including #1 Unterwaesche.de ("underwear" in German) at $53,199 via Sedo.
That sale ranks #11 on our Year
To Date ccTLD Top 100 Sales Chart (second chart on that
All of those five-figure sales were noted in our all
extension section above, so the biggest country code sale you
haven't seen yet is #8 Driveways.co.uk, a domain sold by DomainLore.co.uk
for £4,800 ($7,488). Rounding out the top ten are two more
sales from Sedo; #9 Quick-Money.de ($6,384) and #10 Job.me
Sedo went on to sweep 16 of the 20 chart entries.
One of the few exceptions was NetFleet.com.au's$4,701 sale of #14 Payment.com.au.
Germany's .de extension easily won the race
among extensions, piling up nine chart entries. The only other TLDs
to win multiple positions were .me, .co and .co.uk
with two apiece.
Here is how the ccTLD leaders stacked
up for the week ending November 27:
Code Top 20
Reported ccTLD Sales: Mon. Nov. 21, 2011 - Sun. Nov.
27, 2011 Euro/Pound to Dollar Conversions (€/£ to $) is Based
on Rates in Effect Nov. 30, 2011
There were dozens of additional
four-figure ccTLD sales off the chart with Sedo accounting for the
vast majority of those. Their list included Cam.me ($3,800), Meine-Startseite.de
and My-Pizza.de at $3,325 each and YogaShop.de
at $3,192. Two others; Craft.tv and Taxi.me took
in $3,100 apiece.
Sedo had 46 more four-figure ccTLD sales ranging form $1,000 to $2,660
that are listed in the table below:
Sedo ccTLD Sales Between $1,000 - $2,660
Elsewhere, the AfternicDLS sold 321.cn for $2,000
while DomainLore.co.uk moved BookFlights.co.uk for $1,563
and ASO.co.uk for $1,248.
If there are country code extensions in our report
that you are not familiar with, you can look up the nation each
extension goes with here.
While the rest of the market was booming, the non .com
gTLDs seemed to be napping with no sales from this category
breaking the five-figure barrier. Our new Non .com gTD Top 20
Chart is led by one that came close, CVO.net at $9,888
in a sale shared by Sedo and Moniker/SnapNames.
Sedo swept the next three spots with #2 Hörgeräte.net (an
IDN) at $7,980, #3 SK.net at $7,101 and #4 SHG.biz
at $6,650. Sedo went on to take eight places overall but
still fell shy of the 10 places claimed by the AfternicDLS. Their
roster was led by #5 MensFashion.net at $6,088.
In the race among extensions, .net finished
first with 11 chart entries .Org was next with seven and .biz
claimed two places. Here's how all of the Non .Com gTLD leaders stacked up for the
week ending November 27:
.Com gTLDs Top 20
Highest Reported Non .Com Global
(.Net, .Org, .Biz & .Info) Mon. Nov.
21, 2011 - Sun. Nov. 27, 2011 Euro/Pound to Dollar Conversions (€/£ to $) is Based
on Rates in Effect Nov. 30, 2011
There were more than two dozen additional four-figure
non .com gTLD sales just off the chart led by Sedo's $1,862
sale of Vergelijken.org. They also sold eSpot.net ($1,675),
Gleitgel.net ($1,663) and Mutuality.org ($1,596).
DiscountContacts.org and Aped.org added $1,500
each while two others; Adveo.org and Jefe.net
nabbed $1,330 apiece. EAG.info found $1,250 and
Exogen.info drew $1,184 with CCTVSystems.net
and TaxPro.org producing $1,000 each.
Moniker/SnapNames got into the act with CreditCardReviews.org
going for $1,760.
Back at the AfternicDLS, 16 non .com gTLDs were sold
ranging from $1,000 to $1,700. Those are all listed in
the table below:
AfternicDLS Non .com gTLD Sales Between $1,000 - $1,700
Now that you're up to date on what happened over the
past week, check out how the leaders stand year to date in all
categories by visiting our Year
To Date Charts page.
As always, we welcome all verifiable sales reports from companies,
private sellers or individuals with knowledge of an important sale
made through any channel. To contribute information and help make
this column better, just drop a note to email@example.com.
We truly appreciate the industry leading
companies who share their sales information
with us to help everyone in the business get a handle on current
domain values. Richard
Meyer of Domain Sales Center also provides invaluable help
in collecting data for these sales
reports each week.
Every Wednesday we publish the highest reported domain name
sales for the previous week. On Mondays and Tuesdays our contributors send us
their sales data for the previous 7 days. We then compile that
information and write this article to give
you the most comprehensive sales report in the industry.
Editor's Note: If you wish to review previous Domain
Sales columns, they are available in our Archive.