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August 27, 2012

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Editor's Note: New Weekly Publication Time for this column - Between 1-2pm every Wednesday (U.S. Eastern time).  Our latest column (posted Wed. July 1) is below. 

A Half-Million Dollar .Com Sale and the Year's Biggest .Net Sale Highlight This Week's Action in the Domain Aftermarket

After taking a breather last week, six-figure sales are back this week with a $500,000 blockbuster and a $100,000 sidekick, both courtesy of Sedo.com. This week's undisputed champion is Talk.com whose half-million dollar price tag ranks it as the 6th biggest sale reported so far in 2009. TimeManagement.com also cracked the 6-figure barrier - just barely - at an even $100,000

It has been a rough year for the non .com global TLDs who have been eclipsed by the boom in ccTLD sales. However, Descargas.net ("downloads" in Spanish) gave the category something to celebrate with a $46,200 sale at Sedo. That is the biggest .net sale reported this year and the second largest non .com gTLD sale, trailing only Usenet.org at $100,000.

Those sales helped Sedo pile up 14 of the 21 all extension leader board entries (the extra spot in the top 20 resulted from a tie for the final position). 


By Ron Jackson

NameJet.com was next with five charted domains including two of the top five. Their roster was led by #4 eHelp.com at $42,801 and #5 Sikh.com at $40,101

An interesting note on #6 RefinanceRates.com, sold at Sedo for $30,000. That name had been picked up in a Moniker T.R.A.F.F.I.C. auction last summer for just $12,500. Not a bad return on investment for one year.

Sedo and NameJet were the only venues with multiple chart entries and between them they left only two openings. Those spots were taken by PremiumDomains.com who sold #10 (tie) Complementos.com ("accessories" in English) for $18,000 and Moniker.com who closed the $17,000 sale of #13 Debug.com. Moniker had auctioned off the latter name at the T.R.A.F.F.I.C. Silicon Valley conference in late April.

Country code domains have been smoking this year (last week they took six of the top ten positions) but this week they had to settle for just two entries on the Big Board, both representing Germany's popular .de extension. #9 Kreishandwerkerschaften.de delivered $20,100 while #20 (tie) Bravado.de brought $12,600. Sedo, who is the undisputed king of ccTLD sales, handled both of those transactions.

The Global Contenders (non .com gTLDs) upped their game by putting four names on the elite list, a trio of .nets and a nice .org geodomain (#19 NewZealand.org, sold for $13,101 at NameJet). In its usual fashion, .com vacuumed up everything else, sweeping 15 of the 21 chart positions. Here is how all of the leaders stack up for the week ending Sunday, June 28:


The DN Journal Top 20 
Reported Domain Sales - Mon. June 22, 2009 - Sun. June 28, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect July 1


Sold For

Where Sold
1. Talk.com $500,000 Sedo
2. TimeManagement.com $100,000 Sedo
3. Descargas.net
("downloads" in Spanish)
€33,000 = $46,200 Sedo
4. eHelp.com $42,801 NameJet
5. Sikh.com $40,101 NameJet
6. RefinanceRates.com $30,000 Sedo
7. MedicarePartD.com $28,000 Sedo
8. DirectBuys.com $24,500 Sedo
9. Kreishandwerkerschaften.de
("tradesman's circle" in German)
$20,100 Sedo
("accessories" in English)
$18,000 PremiumDomains
Brainstorming.com $18,000 Sedo

12. SportHub.com $17,600 Sedo
13. Debug.com $17,000 Moniker/ T.R.A.F.F.I.C. SV
14. Armbanduhren.com €11,000 = $15,400 Sedo
15. GoDirect.com $15,100 NameJet
16. PluginCars.com $15,000 Sedo
17. TVOL.com $14,100 NameJet
18. Economics.net €10,000 = $14,000 Sedo
19. NewZealand.org $13,101 NameJet
(French spelling)
€9,000 = $12,600 Sedo
Bravado.de €9,000 = $12,600 Sedo


Keep in mind that these are the highest value sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.

For the many newcomers entering the domain industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market. If you do not understand why specific domain names command the prices they do, you are likely to make unwise domain registrations or purchases. We highly recommend that you do some basic research before you buy anything! As a starting point we have built a sister site specifically for you at NameNewbie.com.

CLICK HERE for our Year-To-Date Charts.

There were four more five-figure sales just off the chart. Sedo banked $11,550 for BioRust.com, NameJet notched $11,100 for Publish.me, Moniker made $10,200 from 4AD.com and the AfternicDLS drew $10,000 for MediaShopping.com

.Com Supporting Cast

The AfternicDLS also led the .com four-figure supporting cast with BotanicalExtracts.com at $8,000. Fiberpedia.com followed at $7,150 with AutoDNS.com next at $7,100. TheTVStore.com tuned in $6,600 while AppLab.com and TwoSteps.com tallied $5,400 each. 

Silq.com sewed up $5,188 while three others; CruisesAndTours.com, JokersWild.com and TFPT.com tacked on $5,000 each. NewsBus.com braked at $4,588, MilitaryMoves.com maneuvered its way to $4,500 and SiteOptimization.com tweaked $4,200. The AfternicDLS had 54 more .com sales ranging from $2,000 to $4,000. Those are listed in the table below:

Additional AfternicDLS .com Sales Between $2,000 - $4,000
edgemail.com $4,000   techsources.com $2,488
olympusinc.com $3,988 cubaquest.com $2,388
igypsy.com $3,688 sellyourhomequickly.com $2,388
outin.com $3,510 specialbuy.com $2,388
brainsforrent.com $3,300 uexist.com $2,388
vacationchoices.com $3,300 oopsiedaisy.com $2,300
heatinsulation.com $3,288 solarwindow.com $2,300
beadshoppe.com $3,188 brandcash.com $2,188
hotelsinsurance.com $3,088 firstchoicemedical.com $2,175
morc.com $3,000 endlessparty.com $2,088
adaptiveinnovations.com $2,988 greaterrichmond.com $2,088
computertechservices.com $2,988 knowpeople.com $2,088
signaturestyles.com $2,900 level-8.com $2,088
i-technologies.com $2,800 marketstat.com $2,088
goldenpyramid.com $2,788 yourkidneys.com $2,088
massivemarketing.com $2,600 actop.com $2,000
worshipjesus.com $2,600 edsys.com $2,000
callzoom.com $2,588 greenjobsonline.com $2,000
energyforyou.com $2,588 iweekend.com $2,000
ruffride.com $2,588 naviu.com $2,000
worshiplive.com $2,588 rapidsale.com $2,000
e1kids.com $2,530 reflectortelescope.com $2,000
diamondelectric.com $2,500 romanart.com $2,000
equalmedia.com $2,500 southasiatravel.com $2,000
fruitjuicer.com $2,500 spoonfull.com $2,000
madg.com $2,500 theboysareback.com $2,000
sigaren.com $2,500 tourman.com $2,000

The AfternicDLS sold six other names from other platforms through their expanded promotion program. Using Sedo they moved Interakta.com for $4,800 and Weltkulturerbe.com for $2,688. Using SnapNames they found buyers for SuperConference.com ($3,688), VegetarianCookbook.com ($2,790) and two others at $2,000 each; GetGoosebumps.com and NetworkingMasters.com.

Back at NameJet NetZone.com zipped up $7,802, Dalmatia.com dug up $6,250 and GameMall.com generated $3,780. DomeHomes.com housed $3,433, SignRental.com returned $3,099 and DreamMate.com connected for $2,500. PlantablePaper.com sprouted $2,401 and M8S.com corralled $2,300

At Sedo, Espaciolibre.com landed $7,000 while Solarox.com and SportRoom.com rang up $6,000 each. Bankruptcy-Attorney.com billed $5,400, MyGiving.com matched $5,363 and WireTap.com discovered $5,301.

A trio of names at $5,000 apiece included Aprec.com, ClickOnline.com and DesignArea.com. Sicilian.com kicked in $4,850, MonsterMashup.com concocted $4,500 and Waffenschrank.com contributed $4,450. Sedo had 22 more .com sales ranging from $2,000 to $4,200 that you can check out in the table below.

Additional Sedo .com Sales Between $2,000 - $4,200
akuana.com $4,200   indg.com $3,000
fachanwalt.com $4,200 flirtmax.com $2,800
healthjob.com $3,800 naaman.com $2,800
back2work.com $3,750 ulyfe.com $2,500
qxz.com $3,620 zerodata.com $2,500
casino-gratuit.com $3,500 businesselectricity.com $2,430
debt-settlement.com $3,500 sazz.com $2,350
griphon.com $3,500 sandshoe.com $2,250
skycheck.com $3,500 1in3.com $2,000
ngsoft.com $3,300 crocin.com $2,000
crosssection.com $3,207 zidaru.com $2,000

At SnapNames.com HomeBoy.com bagged $6,251, CloseoutDeals.com attracted $3,100 and Coligny.com collected $2,788. InfantSeats.com secured $2,500, SearchOptimization.com conjured up $2,250 and Imply.com plucked $2,100. FotoShare.com showcased $2,005 and NMETV.com displayed $2,000

Moniker closed the $6,000 sale of DentistFinder.com from their T.R.A.F.F.I.C. Silicon Valley auction and moved Yoink.com ($4,149) and IndianMortgageFunding.com ($2,099) from their web platform.

 Afternic Domain Auctions

Country Codes

After posting 11 five-figure sales last week, the ccTLDs slipped back to three at that level this week. The highest, Kreishandwerkerschaften.de ("tradesman's circle" in German) tops our new Country Code Top 20 chart at $20,100. Sedo made that sale and all but three others on this week's leader board. Bravado.de was next at $12,600 with Publish.me, sold at NameJet for $11,100, in the third spot. 

Germany's .de accounted for 9 of the 21 chart entries (the extra position resulted from a tie for the final spot). Other countries with multiple chart entries (two each) were Great Britain (.co.uk), the United States (.us), France (.fr), Sweden (.se) and Austria (.at)

There were two IDNs on the leader board; #11 Videoüberwachung,de (IDN) ("video surveillance" in German) at $5,670 and #18 (tie) Underkläder.se (IDN) ("underwear" in Swedish) at €3,520 ($4,928). The non IDN version of the latter name also sold for the same price with MissDomain.com booking both of those sales.

 Here is how all of the country code top sellers stacked up for the week ending June 28:

Country Code Top 20
 Highest Reported ccTLD  Sales: June 22, 2009 - Sun. June 28, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect Tue. July 1


Sold For

Where Sold
1. Kreishandwerkerschaften.de
("tradesman's circle" in German)
 $20,100 Sedo
2. Bravado.de €9,000 = $12,600 Sedo
3. Publish.me $11,100 NameJet
4. Zeitschriftenabo.de
("magazine subscription" in German)
€6,300 = $8,820 Sedo
5. NSL.co.uk £5,000 = $8,250 Sedo
6. Careers.us $7,795 Sedo
7. Adhesif.fr
("adhesive" in French)
€5,000 = $7,000 Sedo
8. Fueralles.de
("for all" in German)
€4,500 = $6,300 Sedo
9. Tarot.cn $6,200 Sedo
10. Zeitungsabo.de
("newspaper subscription" in German)
€4,300 = $6,020 Sedo

11. Videoüberwachung,de (IDN)
("video surveillance" in German)
€4,050 = $5,670 Sedo
("white magic" in French)
€4,000 = $5,600 Sedo
WellnesHotels.de €4,000 = $5,600 Sedo
14. Sport.us $5,000 Sedo
DNK.de €3,570 = $4,998 Sedo
Domainhoster.de €3,570 = $4,998 Sedo
17. SecondTimeRound.co.uk £3,000 = $4,950 Sedo
("underwear" in Swedish)
€3,520 = $4,928 MissDomain
Underkläder.se (IDN)
("underwear" in Swedish)
€3,520 = $4,928 MissDomain
BlueEfficiency.at €3,500 = $4,900 Sedo
Blue-Efficiency.at €3,500 = $4,900 Sedo

CLICK HERE for our Year-To-Date Charts.

Click Here

There were several dozen additional four-figure sales off the chart. Sedo had the vast majority of those including Ammann-Group.ru ($4,199), Damenschuhe.eu ($3,850) and OesterreichNews.de ($3,501)

Sedo piled 59 more four-figure ccTLD sales ranging from $1,000 to $3,500. Those are all listed in the table below.

Additional Sedo ccTLD Sales Between $1,000 - $3,500
usa-lastminute.de $3,500   assured.de $1,539
archiv24.de $3,402 centaurus.de $1,499
experten.eu $3,220 zahnarzt.in.in  $1,470
peng.de $3,150 berlin-aktuell.de $1,428
getafreelancer.cn $3,000 accidens.de $1,400
julianapaes.com.br $3,000 adlerapotheke.de $1,400
xx.cc $2,870 blog.vn $1,400
easyjobbing.de $2,800 divokekmene.sk $1,400
free2play.de $2,800 getsex.de $1,400
greencars.de $2,800 hoeft.de $1,400
rechnung.eu $2,800 scheidungs-forum.de $1,400
cet.de $2,632 titaniumcard.de $1,400
castori.it $2,520 wetter-aktuell.de $1,330
cale.fr $2,450 edecks.co.uk $1,320
fitness4less.co.uk $2,360 roadtraffic.co.uk $1,304
skireisen.eu $2,240 mypress.co.uk $1,300
reitbedarf.de $2,166 bonnhotels.de $1,190
pokerstop.fr $2,100 homage.ch $1,190
specialized.pl $2,100 ibizajobs.co.uk $1,190
tavolinchen.de $2,002 gaynation.de $1,120
ljm.de $1,960 moviles.cc $1,120
sexstartpagina.nl $1,821 volksrabatt.de $1,120
dieselpower.eu $1,820 motofan.de $1,119
tkc.eu $1,820 ruv.at $1,119
resumes.de $1,806 doberman.ch $1,050
legpuzzels.be $1,750 juegoszone.es $1,050
usv.eu $1,750 touchpc.de $1,050
comments.ch $1,680 xcams.ch $1,050
myvitamins.de $1,680 holeinone.de $1,015
top50solar.nl $1,680   

Elsewhere RickLatona.com sold 66.nl for $4,550, NetFleet.com.au moved LifeInsuranceQuotes.com.au ($3,645) and WL.com.au ($1,013), NameJet jettisoned Network.me for $2,000 and SnapNames digested $1,450 from Eat.us.

If there are country code extensions in our report that you are not familiar with, you can look up the nation each extension goes with here.

Global Contenders (.biz, .info, .mobi, .name, .net & .org)

The Global Contenders were buoyed by the year's biggest .net sale, Descargas.net
("downloads" in Spanish) at $46,200 via Sedo. Three other sales also cracked the five-figure mark. You saw all of the sales in that range in the all extension section at the top of this report. The highest sale you haven't seen yet is #5 BabyNames.net at $9,000. Sedo also booked that sale to take four of the top five on the leader board.

The .nets ruled taking 14 of the 20 chart entries. .Org claimed three, .info grabbed a pair and .mobi got one. A couple of those .net sales suffered huge price drops from previous transactions in May of last year. The names tied for #12 at $3,433 each, Snowmobiles.net and CentralAmerica.net, had both been sold previously in Moniker's 2008 T.R.A.F.F.I.C. Orlando auction. At that time Snowmobiles.net sold for $17,000 and CentralAmerica.net for $12,000. A reminder that prices can go down (in some cases way down) as well as up.

Here's how all of the Global Contenders stacked up for the week ending June 28:

Global Contenders Top 20
 Highest Reported Non .Com Global TLD  Sales 
(.Net, .Org, .Biz & .Info) Mon. June 22, 2009 - Sun. June 28, 2009
Euro to Dollar Conversion (€ to $) is Based on Rates in Effect July 1


Sold For

Where Sold
1. Descargas.net
("downloads" in Spanish)
€33,000 = $46,200 Sedo

Economics.net €10,000 = $14,000 Sedo
3. NewZealand.org $13,101 NameJet
4. Mariages.net €9,000 = $12,600 Sedo
5. BabyNames.net $9,000 Sedo
6. Brussels.net €6,000 = $8,400 RickLatona.com
7. BLC.net $7,500 AfternicDLS
8. BrownSugar.net $6,196 AfternicDLS
9. HomePage.info €4,000 = $5,600 Sedo
10. Cronos.info €3,000 = $4,200 Sedo

11. TStore.net $3,688 AfternicDLS
CentralAmerica.net $3,433 NameJet
Snowmobiles.net $3,433 NameJet
14. RussianBride.org $3,288 AfternicDLS/
15. Hema.net $3,270 AfternicDLS
16. Klimaanlage.net €2,250 = $3,150 Sedo
17. BankruptcyAttorney.org $3,144 NameJet
IOU.mobi $3,000 Sedo
Rescue.net $3,000 SnapNames
20. HotelPortal.net $2,977 AfternicDLS/Sedo

CLICK HERE for our Year-To-Date Charts.

Domain Name Industry Newsletter

There were several dozen additional four-figure GC sales off the chart. Sedo had the highest of those with WeekendJeweg.net and Openness.net at $2,800 each. End.net added $2,250, Row.net nabbed $2,100 and OneCard.org clicked for $1,900.

BondageGirls.net and Commodore.net cornered $1,550 apiece, SGT.net nailed $1,361 and Crazy-Coderz.net chipped in $1,200. LingerieSexy.net attracted $1,050 and two others; IrisDiagnosis.net and Sporti.org went for $1,000 each.

At the AfternicDLS, Tourette.org closed at $2,388, Atmu.net extracted $2,088 and SeaTurtle.net swam ashore with $2,000. The AfternicDLS  had 20 more four-figure GC sales ranging from $1,000 to $1,888. You can check those out in the table below.

Additional Afternic GC Sales Between $1,000 - $1,888
gfmd.org $1,888   juillet.net $1,415
tax-relief.net $1,888 desktopcomputer.net $1,388
weightlosscenter.net $1,788 icommunity.org $1,360
suretybonds.org $1,600 nationalhealthcare.org $1,200
firepro.net $1,588 taxshelters.org $1,200
kuran.net $1,500 schoolsearch.net $1,188
winningstrategies.net $1,500 bankworld.net $1,000
drugfreecommunities.org $1,488 iguarantee.net $1,000
sttv.net $1,447 venn.net $1,000
prev.net $1,430 worldwonders.net $1,000

The AfternicDLS also sold Meble.net ($1,750) and Bielizna.net ($1,500) through expanded promotion listings at Sedo and WebRacing.net ($1,088) through a similar listing at SnapNames.

NameJet's roster included ComedyClubs.net ($1,900), Desires.net ($1,580), Black-Jack.net ($1,400) and GPD.net ($1,000).

SnapNames scored with Activities.org at $1,500 and ComputerSpeakers.net at $1,000.

Moniker closed the $1,500 sale of HighSpeed.net from the T.R.A.F.F.I.C. Silicon Valley auction but that same name had sold for a whopping $27,000 at a Moniker T.R.A.F.F.I.C. auction in 2007. Ouch!

Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page.


As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to editor@dnjournal.com.

We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. Richard Meyer of Domain Sales Center also provides invaluable help in collecting data for these sales reports each week.

Every Tuesday night or Wednesday morning we publish the highest reported domain name sales for the previous week. On Mondays and Tuesdays our contributors send us their sales data for the previous 7 days. We then compile that information and write this article to give you the most comprehensive sales report in the industry. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.

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