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August 27, 2012

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Back on Track - $300,000 Country Code Sale Leads a Solid Week in the Domain Aftermarket

With the domain aftermarket coming off its slowest week of the year there was a lot of interest in whether or not it would snap back this week. It did - with one of the year's five biggest ccTLD sales leading the way. Nokta sold FreeCreditReport.co.uk through the AfternicDLS for a whopping $300,000 to take the top spot on our new chart and Nokta also nailed down the #5 spot with a $70,000 sale of the plural version, FreeCreditReports.co.uk, also through the AfternicDLS.

The most likely culprits for last week's fall off were the effects of Wall Street's financial meltdown and the fact that close to $5 million worth of domains had just been sold at the T.R.A.F.F.I.C. conference in New York, sucking a lot of money out of the market at once. The first of those T.R.A.F.F.I.C. auction sales were closed this week through RickLatona.com. Their list was led by #2 MCC.com at $195,000


By Ron Jackson

To make room for all of the big ticket Latona sales we expanded our usual Top 20 chart to 30 positions this week. To get an accurate view of how the market is doing it is important to see how the everyday venues are faring, so whenever there is a flood of special event auction sales we expand the chart to keep those from pushing sales from the other venues out of view. RickLatona.com wound up claiming 11 of the 30 positions, including #4 CountryClubs.com at $85,000

Sedo.com rang up eight chart entries, the most among the every day venues. Their roster was led by #3 UD.com at $99,000. Two of the Sedo sales were made from their GreatDomains premium auction platform; #6 Breaks.com at $68,000 and #17 Address.net at $20,010

Address.net was one of 12 non .com domains that crashed the all extension leader board. Eight of those were country code domains including a trio of nice Swedish ccTLDs sold by NameDrive.com; News.se ($55,802), Store.se ($34,000) and Fotograf.se ("photograph" in Swedish) at $30,600

Four domains from our Global Contenders category (non .com global TLDs) also made the Big Board. Those were all .nets with the exception of #15 American.info, sold by SnapNames.com for $23,530. That was one of four domains SnapNames placed on the elite list, with three of those landing on the upper half of the chart. 

Here is how all of the top sellers stacked up for the week ending Sunday, October 12:


The DN Journal Top 30 
Reported Domain Sales - Mon. Oct. 6, 2008 - Sun. Oct. 12, 2008
Euro to Dollar Conversion ( to $) is Based on Rates in Effect Oct. 14


Sold For

Where Sold
1. FreeCreditReport.co.uk $300,000 AfternicDLS
2. MCC.com $195,000 RickLatona.com/
3. UD.com $99,000 Sedo
4. CountryClubs.com $85,000 RickLatona.com/
5. FreeCreditReports.co.uk $70,000 AfternicDLS
6. Breaks.com 50,000 = $68,000 Sedo/
7. News.se 41,031 = $55,802 NameDrive
8. MachineryZone.com $52,000 Sedo
9. NAP.com $47,500 RickLatona.com/
10. Claudia.com $35,000 SnapNames
11. Store.se 25,000 = $34,000 NameDrive
12. Fotograf.se 22,500 = $30,600 NameDrive
13. Auctions.net $26,000 SnapNames
14. Spreadsheets.com $25,000 RickLatona.com/
15. American.info $23,530 SnapNames

16. Gays.nl $10,700 AfternicDLS
17. Address.net $20,010 Sedo/
Setup.com $20,000 SnapNames
LotteryNumbers.com $20,000 RickLatona.com/
SecurityAlarms.com $18,000 RickLatona.com/
iGossip.com $18,000 Sedo
22. PublicAuctions.com $17,000 RickLatona.com/
23. Basketball.fr 12,000 = $16,320 Sedo
TruckRims.com $16,000 RickLatona.com/
RefinanceLoans.com $16,000 DeliciousNames.com
Domain.my $16,000 Sedo
27. EquiGroup.com $15,000 Sedo
28. ComputerBatteries.com $14,000 RickLatona.com/
Wines.net $13,000 RickLatona.com/
BabyAnnouncements.com $13,000 RickLatona.com/

Keep in mind that these are the highest value sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.

For the many newcomers entering the domain industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market. If you do not understand why specific domain names command the prices they do, you are likely to make unwise domain registrations or purchases. We highly recommend that you do some basic research before you buy anything! As a starting point we have built a sister site specifically for you at NameNewbie.com.

CLICK HERE for our Year-To-Date Charts.


There were three more 5-figure sales just off the chart. RentalCondos.com rang up $11,500 in the RickLatona.com/T.R.A.F.F.I.C. live auction, Proverbs.com produced $10,130 for SnapNames and Canadians.com corralled $10,099 at Sedo's GreatDomains. 

.Com Supporting Cast

The AfternicDLS led the .com supporting cast with Virtus.com at $9,350. MagicStick.com conjured up $7,100, KidzRoom.com cornered $5,600 and three others; Petmaster.com, RepoDirect.com and StudentSecurity.com locked up $5,000 each. 

USWatches.com wound up $4,888, AdBucks.com and TobaccoTrade.com lit up $4,500 apiece and OutdoorChairCushions.com added $4,400 worth of padding. TonerTime.com ticked off $4,288, SafetyAtHome.com secured $4,188 and ElPower.com plugged in $4,088

The AfternicDLS had 74 more .com sales ranging from $2,000 to $4,000. You can check those out in the table below:

Additional AfternicDLS Sales Between $2,000 - $4,000
luckyteens.com $4,000   dogsonly.com $2,500
avsnet.com $3,988 hexe.com $2,500
datamaster.com $3,500 madmoms.com $2,500
virtualhotel.com $3,500 newshunt.com $2,500
adslink.com $3,490 nightculture.com $2,500
immobilienmarketing.com $3,388 officefactory.com $2,500
aphrodites.com $3,300 opmonline.com $2,500
galini.com $3,288 comicdictionary.com $2,488
revolutiononline.com $3,288 contestcentral.com $2,488
familysecurity.com $3,200 lineside.com $2,488
growingmoney.com $3,088 societyofsound.com $2,488
asiaconnect.com $3,000 nycarea.com $2,420
celebsource.com $3,000 kitchenpros.com $2,400
monsterworld.com $3,000 seofacts.com $2,400
ringking.com $3,000 couponsamerica.com $2,388
saddleworld.com $3,000 investmentinc.com $2,388
sleeptime.com $3,000 yourfreestuff.com $2,316
studentanswers.com $3,000 bpevents.com $2,288
studentdebts.com $3,000 elegantlifestyle.com $2,288
telephoneansweringservice.com $3,000 haishang.com $2,288
babyrewards.com $2,988 nickrogers.com $2,288
advancehealth.com $2,888 iseeka.com $2,200
bvisible.com $2,888 assentllc.com $2,188
efave.com $2,888 webmini.com $2,088
icpgroup.com $2,888 website-builders.com $2,088
dataacademy.com $2,800 abricots.com $2,030
taxsettlements.com $2,800 globaleducators.com $2,000
101percent.com $2,788 goldtown.com $2,000
ceoworldwide.com $2,788 localcuisine.com $2,000
tripmasters.com $2,788 micropool.com $2,000
crmone.com $2,750 motocenter.com $2,000
sportslifestyle.com $2,688 singlescorner.com $2,000
currencyonline.com $2,600 sunmagnet.com $2,000
base7.com $2,588 sunproperty.com $2,000
cqrdata.com $2,588 techdigest.com $2,000
stockprofessor.com $2,588 tanlaw.com $2,500
cajuncountry.com $2,500 slidespot.com $2,000

The AfternicDLS also sold a pair through Sedo; TanLaw.com at $2,500 and SlideSpot.com at $2,000

Sedo quaffed $9,100 worth of Brews.com at GreatDomains and landed $7,900 at the same venue for LLLL.com. At Sedo's home site Fion.com fetched $8,000, ZZL.com zipped up 5,550 ($7,548) and Prai.com provided $5,500

Sedo had 20 more .com sales ranging from $2,000 to $5,440 that you can see in the chart below:

Additional Sedo .Com Sales Between $2,000-$5,440
webcamsexo.com $5,440


localbandsonline.com $3,000
anyad.com $4,600 nmms.com $3,000
wema.com $3,856 lolmail.com $2,850
monetiser.com $3,808 avouslaparole.com $2,720
pokerilla.com $3,600 classiccuba.com $2,720
antivirusgratuito.com $3,536 if3.com $2,500
longtable.com $3,500 moku.com $2,500
thewhitebox.com $3,500 aokteacherstuff.com $2,300
theblogosphere.com $3,250 relian.com $2,300
genderdiscrimination.com $3,000 albertroux.com $2,000

At Moniker.com Releases.com returned $8,600, XAG.com generated $7,175 and AlchemySolutions.com discovered $5,149. CSIControls.com commanded $5,075, SwitchVision.com viewed $3,649 and QStat.com kicked in $2,463

Back at SnapNames, Located.com found $8,550, PYM.com posted $8,250 and ActivityCenter.com seated $6,900. NewYorkAccounting.com tallied $4,710, GamblingGame.com garnered $4,590 and Larimer.com lassoed $4,120. PSPWallpapers.com covered $4,119, MexicanDrugs.com dispensed $3,450, AmpMeter.com pegged at $2,950 and PayOffCreditCards.com cleared $2,360.

At NameJet, Bequia.com booked $8,100, EarlyWarning.com detected $6,910 and QOF.com captured $5,701. AircraftWorld.com went for $5,300, LelliKelly.com called in $5,100 and MortgagePlace.com penciled in $4,622. Onco.com claimed $4,200, Oceanica.com docked at $3,510 and Gnarly.com notched $3,400

SocialServ.com sewed up $3,344, Gayru.com gathered $2,950 and TaxSettlement.com tied up $2,626. ComputerElectronics.com and Chie.com chalked up $2,600 each, ChicagoFurniture.com delivered $2,599, AnorexicWeb.com unwrapped $2,425 and CreativeRealEstate.com crunched $2,200

In additional sales from the RickLatona.com/T.R.A.F.F.I.C. New York auction OneHourPhoto.com processed $7,000, GolfClubRepair.com chipped in $6,500 and two others; BreastExamination.com and MicroBrewers.com served up $6,000 apiece. PrinceEdward.com dispensed $4,100 followed by a group of four domains at $4,000 each that included FrenchPerfumes.com, HighFidelity.com, ModelSchools.com and Monopolies.com

Elsewhere, TDNAM.com sold Article-Emporium.com ($3,005), DITV.com ($2,227), HelpFinder.com ($2,105) and Gadoe.com ($2,010) and DeliciousNames.com drew $2,000 with QJob.com

Global Contenders (.biz, .info, .mobi, .net & .org)

After watching .orgs take the top two spots on the Global Contenders Top 20 last week, the .nets roared back  this week to sweep three of the top four positions including #1 Auctions.net at $26,000. The .nets went on to roll up 13 of the 20 chart entries overall. Their list included a nice two-letter domain at #4, WY.net, sold for $8,100 at Moniker. 

.Info interrupted the .net stranglehold on the upper half of the chart with #2 American.info ($23,530) and #9 WildLife.info ($3,740) and .mobi also placed one in the first ten with #5 Orlando.mobi going for $6,030 at SnapNames. 

In the race among venues, SnapNames piled up seven charted sales while Sedo had a hand in six. Here's how all of the Global Contenders stacked up for the week ending October 12:

Global Contenders Top 20
 Highest Reported Non .Com Global TLD  Sales 
(.Net, .Org, .Biz & .Info) Mon. Oct. 6, 2008 - Sun. Oct. 12, 2008
Euro to Dollar Conversion ( to $) is Based on Rates in Effect Oct. 14


Sold For

Where Sold
1. Auctions.net $26,000 SnapNames
2. American.info $23,530 SnapNames
3. Address.net $20,010 Sedo/
4. WY.net $8,100 Moniker
5. Orlando.mobi $6,030 SnapNames
6. DangDang.net $4,100 Sedo
7. Force.net $4,000 SnapNames
8. Toilets.net $3,900 AfternicDLS
9. WildLife.info 2,750 = $3,740 Sedo
10. Einfamilienhaus.net 2,700 = $3,672 Sedo

11. X19.net $3,588 AfternicDLS
12. Southeast.org $3,550 SnapNames
13. Inform.net $3,004 SnapNames
14. Coeds.net $3,000 RickLatona.com/
15. Jim.info $2,900 Sedo
16. Straat-Dichters.net $2,565 TDNAM
17. Franchises.mobi $2,500 Sedo
18. CFSC.net $2,473 AfternicDLS
19. Aftershock.net $2,388 AfternicDLS
20. MozillaNews.org $2,300 SnapNames

CLICK HERE for our Year-To-Date Charts.

 Domain Name Industry Newsletter

There were 35 more four-figure sales just off the Global Contenders chart and the AfternicDLS had more than  half of those - 18 to be exact. Those sales ranged from $1,000 to $2,088 and you can check them out in the table below:

Additional AfternicDLS GC Sales Between $1,000-$2,088
deepfocus.net $2,088   cashclub.net $1,300
onfile.net $2,000 viceversa.org $1,300
designyourlife.net $1,888 hacia.org $1,200
maxoderm.net $1,888 eurobike.net $1,100
weightlossdiet.net $1,888 spineinstitute.org $1,088
horizongroup.net $1,688 x3d.net $1,088
likewise.net $1,688 openart.org $1,005
onlineweightloss.net $1,421 greenmonster.net $1,000
zaga.net $1,325 poip.net $1,000

At TDNAM CherryWorld.net wangled $2,000, CandyClips.net clicked for $1,505 and IWC.org added $1,102. MovieSample.net and FreeWebDirectory.org doled out $1,070 each while ScientistsInEducation.org uncovered $1,001 and DL3-KSA.net nailed $1,000

NameJet scored with Magnets.org ($1,988) and ChampionTrees.org ($1,600) while at SnapNames, FreeSamples.org attracted $1,650, QBN.net buttoned up $1,080 and PlugIn.net charged up $1,005

Moniker made $1,599 from Armento.net and Sedo managed to get $1,200 for eMarket.net. Sedo also scrubbed up $1,161 with Soap.info, $1,156 for BorsaItaliana.info and they extracted another $1,052 with ECW.net at GreatDomains.  

Country Codes

As you saw on our all extension leader board earlier, it was a huge week for the country codes with eight of them making the main chart, led by a pair of blockbuster British domains; FreeCreditReport.co.uk ($300,000) and FreeCreditReports.co.uk ($70,000). At 300K the singular version ranks as the 5th highest ccTLD sale so far this year

The highest country code sale you haven't seen is #9 IAM.co.uk at $8,000 (via Sedo). A nice .TV rounded out the first ten on our new ccTLD Top 20 chart. That was Tattoo.tv, sold by AllThings.tv for $7,500

Sedo dominated the second half of the chart, sweeping 9 of 10 entries and they wound up with 13 of 20 overall. Here is how all of the country code top sellers stacked up for the week ending October 12:

Country Code Top 20
 Highest Reported ccTLD  Sales: Oct. 6, 2008 - Sun. Oct. 12, 2008
Euro to Dollar Conversion ( to $) is Based on Rates in Effect Tue. Oct. 14


Sold For

Where Sold
1. FreeCreditReport.co.uk $300,000 AfternicDLS
2. FreeCreditReports.co.uk $70,000 AfternicDLS
3. News.se 41,031 = $55,802 NameDrive
4. Store.se 25,000 = $34,000 NameDrive
5. Fotograf.de 22,500 = $30,600 NameDrive
6. Gays.nl 15,000 = $20,400 Sedo
7. Basketball.fr 12,000 = $16,320 Sedo
8. Domain.my $16,000 Sedo
9. IAM.co.uk $8,000 Sedo
10. Tattoo.tv $7,500 AllThings.tv

11. AirTrain.de 5,500 = $7,480 Sedo
12. Barhocker.ch 5,000 = $6,800 Sedo
13. FreeAdultDating.co.uk 3,600 = $6,264 Sedo
14. TierTV.de
("Animal TV" in German)
3,900 = $5,304 Sedo
15. Unternehmercoach.de 3,150 = $4,284 Sedo
16. Montagetechnik.de 3,000 = $4,080 Sedo
17. Tune.in $4,000 AfternicDLS
18. WebPartners.be 2,800 = $3,808 Sedo
19. Hochzeitsbilder.de
("wedding pictures" in German)
2,700 = $3,672 Sedo
20. Staat.de 2,680 = $3,645 Sedo

CLICK HERE for our Year-To-Date Charts.

There were 13 more four-figure country code sales off the chart and Sedo accounted for all but one of those (Business.vg, sold in Moniker's live auction at the DomainerMeeting in Paris for $1,050).

Sedo's supplemental roster included PR-Poker.de ($3,400), Bad.ca ($3,101) and Lefkas.de ($2,720). VIP.cc pulled $2,650, Schloss-hohenschwangau.de dusted off $2,040 and two others; Desatascosmadrid.es and TEG.fr found $1,768 each.

Merkmal.de dug up $1,700, Schonkost.de contributed $1,632 and HawaiianShirts.co.uk donned $1,566. ILoveYou.asia added $1,102 and Goedkoop.nu gained $1,000

Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page.


As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to editor@dnjournal.com.

We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. Richard Meyer of Domain Sales Center also provides invaluable help in collecting data for these sales reports each week.

Every Tuesday we publish the highest reported domain name sales for the previous week. On Monday our contributors send us their sales data for the previous 7 days. We then compile that information and write this report for Tuesday night publication to give you the freshest sales report in the industry. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.


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