Changes Hands for Over $1 Million in Largest .co.uk Sale Ever
The operators of Great Britain's Cruise.co.uk
website have purchased the plural version of that domain, Cruises.co.uk,
from German travel company Nees Reisen in the largest .co.uk
sale reported to date. The price was £560,000 ($1,099,798).
The news was not supposed to be
released until Wednesday (Feb. 6) because Cruise.co.uk had
placed an embargo on the advance press releases they sent out.
However someone broke the embargo and the news spread across the
internet early today. It is common for advance releases to go out
with an embargo date and time so that various media outlets will
have the news ready to go when the release time arrives. Breaking
the embargo is a violation of trust and once the offending oulet is
identified they can expect to find themselves shut out from
receiving similar advance word in the future.
By Ron Jackson
Cruise.co.uk said the plural domain will
become a new online social networking site featuring user-generated
content with the current domain remaining the core business site.
The photo below (sent out with the advance release), shows
Cruise.co.uk Managing Director Seamus Conlon with a depiction
of the company’s record-breaking domain name.
said: “The cruise market is one of the fastest and most
consistently growing sectors in the travel industry – a trend
predicted to continue – and our website, www.cruise.co.uk,
is the market leader. This year we are launching a number of
initiatives to cement that position and to increase user-generated
content. ‘Cruises’ is consistently ranked first on Google, with
‘cruise’ just behind. We wanted the top positions so that when
internet users are searching for cruise deals, reviews or news we
are the first port of call."
is the first reported 7-figure sale of the new year and it naturally
tops our new weekly Top 20 chart which also sports a pair of
six-figure sales. There would have been a lot more strong numbers
this week but both Sedo.com and SnapNames.com were
missing in action when our deadline arrived (we do have one
SnapNames sale that we received just after deadline last week that
is included this time out - #5 NoLmitTexasHoldem.com at
$38,742). Their numbers for the past week will have to be
added to next week's report
Another big gun was #3 HotPorn.com, a
name that Moniker.com
sold in their live auction at the Internext Expo for $107,000.
this week that they had brokered a monster $4 million sale of
the adult entertainment portal FreePorn.com (a developed site
that has been online since 1996). We understand that they will soon
be announcing another website sale that will top this one at $4.5
cruises.co.uk sale was one of two ccTLDs on the Big Board. The other
was #18 VV.ca (Canadian country code) a name that went
for $10,000 in a deal completed through DNForum.com.
A 2-letter .org also made the elite list with #7 PL.org
sold by Moniker for $28,850. The only other non .com domain
on the chart was #16 (tie) Pig.net, also sold by Moniker (at
Internext) for $11,000.
Here is how all of the top sellers stacked up for the
week ending Sunday, February 3:
DN Journal Top 20
Domain Sales - Mon. Jan. 28, 2008 - Sun. Feb. 3, 2008 Euro to Dollar Conversion (€ to $) is Based
on Rates in Effect Tue. Feb. 5
removed after publication at buyer's request)
Keep in mind that these are the highest
value sales that have been reported to us in the
past week. This column is meant to be an educational tool,
not a complete list documenting ALL high
value domain sales. Such a list is impossible to produce
because many sales are kept private at the insistence of
buyers, sellers or both. Our procedure for verifying the
accuracy of domain sales reports is available here.
Forthe many newcomers entering the domain
industry we also want to point out that the reasons why a domain name sells for a certain price can be varied and are not always clear to those who are unfamiliar with the domain market.
If you do not understand why specific domain names command the
prices they do, you are likely to make unwise domain registrations or purchases.
We highly recommend that you do some basic research beforeyou buyanything! As a starting point we have
built a sister site specifically for you at NameNewbie.com.
There were lots of solid four-figure sales this week
with the top name in that group being iChicago.com, sold at NameJet.com
for $8,300. They also sold Uplan.com ($8,200), Emeklilik.com
($7,800) and GetCertified.com ($7,700). SpyMagazine.com
spotted $7,000 while EroticTalk.com and CarpentersTools.com
turned in $6,000 each. BingCherries.com brought $5,300,
HighEnergy.com hauled in $5,200 and SMSShortCodes.com
kicked in $5,100.
Also at NameJet, SexMuseum.com displayed $5,099,
WoodenClocks.com chimed in at $4,900 and NaturePhotographs.com
captured $4,600. Doscover.com drew $4,200,
ArtsOnline.com added $3,700 and BarterStore.com
banked $3,100. EasyMover.com made $2,900 while SubliminalAdvertising.com
and GEPS.com generated $2,600 each. BabyTote.com
bagged $2,500, FinanceWatch.com fetched $2,200 and
PhatChicks.com chipped in with $2,010.
In addition to their four domains on the Big Board,
the AfternicDLS piled up dozens of additional four-figure sales
including PegasusCapital.com ($8,200), MetropolitanArt.com
($8,188) and QCAC.com ($7,041). BabySchool.com
buttoned up $6,200, BritishEducation.com conferred $6,000
and ECAGroup.com clicked for $5,088.
Four other names were clustered at $5,000
each; WorkingWeb.com, Realis.com, ProSystem.com
and GoJungle.com. NationOnline.com netted $4,888,
GotCredit.com grabbed $4,800 and PatientAssistance.com
posted $4,500. Cedel.com sewed $4,488, EnterTheDragon.com
cornered $4,288 and TexasTea.com brewed up $4,200.
QUEB.com and Oreja.com each coralled $4,088 and
IASN.com commanded $4,085.
The Afternic DLS had 126 more .com sales ranging
from $2,000 to $4,000 that
are listed in the table below.
Additional AfternicDLS Sales
Moniker closed more sales from three of their recent
live auctions, including these from Internext; LesbianWomen.com
($7,000), BlackThumbs.com ($6,000), SwingersDirectory.com
($4,000) and InterracialPics.com ($2,250). Sales
from the GeoDomain Expo included ColombiaNews.com ($5,900), NorthDakotaNews.com
($4,000) and PasadenaNews.com ($3,530). Also at that
event, CentralMissouri.com sold for $3,000 and eBrooklyn.com
Moniker also sold PinkLemonade.com for $4,300
at Pubcon and in sales on their long established website they
moved DAAS.com ($5,149), LunaPark.com ($3,999) and BathroomRugs.com
Edgeless.com landed at $2,505, Yoge.com yielded
$2,005 and Motvongtroi.com tacked on $2,000. SBZ.com
went for $6,850 in a private sale and Pool.com
sold Reje.com for $2,100. Pool has a big one in the
pipeline. An auction there for Shoppers.com ended at $166,000
today. If that transaction goes smoothly that name will appear on
the Top 20 chart soon.
(.biz, .info, .mobi, .net & .org)
You already saw the top two names on the Global
Contenders chart earlier on the all extension leader board. The
first name in this category that you haven't seen is #3 Softwares.net,
sold for $4,000 at the AfternicDLS. That was one of 13 .nets on
the GC chart. The other seven positions all went to .orgs.
The AfternicDLS easily won the race among venues by
taking 12 of the 20 chart entries in this category. Here's how all of the Global Contenders stacked up for the
week ending February 3:
Global Contenders Top 20
Highest Reported Non .Com Global
(.Net, .Org, .Biz & .Info) Mon. Jan.
28, 2007 - Sun. Feb. 3, 2008 Euro to Dollar Conversion (€ to $) is Based
on Rates in Effect Feb. 5
There were dozens of additional four-figure GC sales just off the
chart. NameJet sold Gina.org
($1,709) and Alle.net ($1,700). They also moved Edition.org
($1,600), HIF.org ($1,560) and GastricBypass.org
TDNAM turned over Mazzika.info ($1,700), FreeGameWorld.net
($1,500), TheGarden.net ($1,005) and PlayMetal.info
The AfternicDLS piled up 29 more four-figure sales
ranging from $1,000 to $1,688. Those are listed in the
AfternicDLS Global Contenders Sales Between $1,000-$1,688
At Moniker VikingBay.org and ChristianCommunity.org
added $1,075 each.
The big news in the ccTLD category was of
course that monster $1,099,798 sale of Cruises.co.uk
that we talked about at the top of this report. You also saw the #2
country code sale, VV.ca on the all-extension leader board.
Sedo usually accounts for the vast majority of ccTLD sales. With
them missing our deadline this week there are only two other country
code sales to report; DMV.cc for $3,125 at Moniker and
Satel.us for $1,453, a salemade by PPCIncome'sHoward Hoffman in a private sale.
Now that you're up to date on what happened over the
past week, check out how the leaders stand year to date in all
categories by visiting our Year To Date
As always, we welcome all verifiable sales reports from companies,
private sellers or individuals with knowledge of an important sale
made through any channel. To contribute information and help make
this column better, just drop a note to firstname.lastname@example.org.
We truly appreciate the industry leading
companies who share their sales information
with us to help everyone in the business get a handle on current
domain values. Richard
Meyer of DotCom
also provides invaluable help
in collecting data for these sales
reports each week.
Every Tuesday we publish the highest reported domain name
sales for the previous week. On Monday our contributors send us
their sales data for the previous 7 days. We then compile that
information and write this report for Tuesday night publication to give
you the freshest sales report in the industry.
Editor's Note: If you wish to review previous Domain
Sales columns, they are available in our Archive.