August 27, 2012

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Final Wave of Domain Auction Sales Washed Ashore This Week With Four 6-Figure Deals Riding the Tide  

The last remaining sales
from Moniker.com's live and silent auctions at the T.R.A.F.F.I.C. West conference in Las Vegas last month were finalized this week. This residual auction wave was the biggest one yet, carrying a quartet of six-figure sales in its wake. The auction also spawned 20 of the 21 biggest reported deals wrapped up over the past 7 days. To make room for all of them, without drowning out the action from the everyday venues, we are doubling the size of our usual Top 20 chart to 40 positions this week. 

The big guns were Settlement.com at $200,000 and a trio of two-letter .coms; OL.com ($150,000), UB.com ($129,420) and PX.com ($120,000). Afternic/BuyDomains kept the auction sales from sweeping the top half of the chart thanks to their $75,000 sale of #8 Video.us. That is the the biggest sale ever reported for a United States country code domain.

By Ron Jackson

The deal for Video.us between seller Mark Beatty (a moderator at the NamePros.com domain forum) and the Streaming Group from Belgium was struck a few weeks ago, but the change of ownership was not reflected in the public WhoIs record until this week. Video.us now ranks as the biggest ccTLD sale in any extension this year and at 75K it is 50% higher than the runner-up, Office.de at $50,540.

Seven of those charted Moniker/T.R.A.F.F.I.C. sales are .mobi domains, including #5 RealEstate.mobi at $85,000. Whatever you think of the future prospects for the mobile extension there is no denying that in the early going it has outperformed all previous new extensions in aftermarket sales. In 2007, in terms of the biggest sales, .mobi is even outperforming the long established .net and .org extensions. Competing head to head with the older TLDs, .mobi now holds six of the top ten sales on our Year-To-Date Global Contenders chart (the second chart on our YTD Charts page). .Net has three of those sales (including the year's best, RealEstate.net at $300,000) and .org has one.

Of course, when you talk about dominance, .com still has no rival. 31 of the 42 charted domains are .coms (there are two extra slots due to a three-way tie for the final position). Along with the seven .mobis, there are three .nets and a .info. The .info is the second highest sale in that extension this year. That is #29 Newspaper.info, sold at Sedo.com for 13,550 ($18,483).

Moniker/T.R.A.F.F.I.C. would have accounted for even more of the sales on the new chart if one group of names had been sold individually instead of as a mini-portfolio. Blogster.com, Blogster.net, ShopBlogster.com and MoBlogster.com were auctioned off as a package and wound up closing for $275,000. Of course, without individual prices we can't rank the names in a group sale.

If you backed out all of the Moniker/T.R.A.F.F.I.C. sales that closed this week, SnapNames.com would have had the most five-figure or higher sales with five. Moniker, Sedo, Afternic/BuyDomains and DigiPawn.com were the only venues with multiple chart entries. DigiPawn scored twice with Officials.com ($21,000) and Argument.com ($20,000). Here's a look at the complete leader board for the week ending Sunday, April 22:


The DN Journal Top 40 
Reported Domain Sales - Mon. April 16, 2007 - Sun. April 22, 2007
Euro to Dollar Conversion ( to $) is Based on Rates in Effect Tue. April 24


Sold For

Where Sold
1. Settlement.com $200,000 Moniker/
2. OL.com $150,000 Moniker/
3. UB.com $129,420 Moniker/
4. PX.com $120,000 Moniker/
5. RealEstate.mobi $85,000 Moniker/
6. Boob.com $80,000 Moniker/
7. QZ.com $76,000 Moniker/
8. Video.us $75,000 Afternic/ BuyDomains
9. Hebrew.com $52,500 Moniker/
10. Casinos.mobi $52,000 Moniker/
11. Singles.mobi $41,000 Moniker/
12. Tog.com $40,000 Moniker/
13. We.org $36,500 Moniker/
14. SellRealEstate.com $31,350 Moniker/
Judy.com $30,000 Moniker/
ComicStrip.com $30,000 Moniker/
17. Martinis.com $27,500 Moniker/
18. TaxShelters.com $25,000 Moniker/
19. RVCampers.com $23,644 Moniker/
20. NudeWorld.com $23,530 Moniker/

21. Pics.mobi $23,000 Moniker/
22. Presse.com 15,600 = $21,279 Sedo
Pizza.mobi $21,000 Moniker/
Officials.com $21,000 DigiPawn
Tejano.com $20,000 Moniker/
Argument.com $20,000 DigiPawn
27. Directions.mobi $19,000 Moniker/
28. TVMobile.com $18,500 Afternic/ BuyDomains
29. Newspaper.info 13,550 = $18,483 Sedo
30. Angie.com $18,000 Moniker/
31. Nipples.net $15,916 SnapNames
32. IQScore.com $14,500 Moniker/
33. Fold.com $13,501 Sedo
34. Mort.com $13,400 SnapNames
35. Metalink.com $12,750 SnapNames
36. LakeHavasuCity.com $12,624 SnapNames
37. FootballFanatic.com $11,770 Moniker/
38. Occu.com $11,235 SnapNames
39. Airfare.mobi $11,000 Moniker/
LowerYourCholesterol.com $10,500 Pool
DrugOverdose.com $10,500 Moniker/
Cam.mobi $10,500 Moniker/

Keep in mind that these are the highest value sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both.

CLICK HERE for our Year-To-Date Charts.

.Com Supporting Cast

There were four more five-figure sales that just missed the chart. Afternic/BuyDomains had two of those with GPSInfo.com and BeautyJobs.com at $10,000 each. Another Moniker/T.R.A.F.F.I.C. sale, VeganDiet.com, closed at $10,000, as did TheDirectory.com, a name purchased in a private transaction by Tampa's FTS Group, Inc.

At Afternic/BuyDomains, the ActiveExchange platform is continuing to pay big dividends.  ChristianClassifieds.com claimed $9,199, Housesitting.com sewed up $8,000 and SolarTint.com shielded $7,000. MobileITX.com and Gegen.com drew $6,000 each while three others; SocialRank.com, EasyInvesting.com and CoastGuardLicense.com landed $5,500 apiece. 

PensacolaHotels.com booked $5,300, Play-Off.com plucked $5,000 and OCMoms.com served up $4,500. ExecJets.com took off with $4,288 while five other domains earned $4,000 each. That group included USElectric.com, PriceBeater.com, NROO.com, MJSA.com and CPRExpress.com. Afternic/BuyDomains had another 79 .com sales ranging from $2,000 to $3,888. Those are listed in the table below.

Additional Afternic/BuyDomain Sales Between $2,000-$3,888
gameculture.com $3,888   powerconversion.com $2,500
betterforyou.com $3,888 personallegacy.com $2,500
centromedico.com $3,800 hotelesvalencia.com $2,500
motivera.com $3,688 publicgovernance.com $2,488
gatewayexchange.com $3,688 metalsbank.com $2,488
allbase.com $3,688 biobytes.com $2,488
liseli.com $3,500 specialtypaper.com $2,400
ipoetry.com $3,500 businessvisas.com $2,310
thebullring.com $3,488 privatecapitalgroup.com $2,300
productads.com $3,488 greyhoundvet.com $2,288
packagingtechnology.com $3,488 farre.com $2,288
freshbrew.com $3,488 einvoicing.com $2,288
firstchoicedental.com $3,488 authorcentral.com $2,288
teachyoga.com $3,300 workinamerica.com $2,250
dontgobroke.com $3,270 drmltd.com $2,240
mechanicalsolutions.com $3,120 weekenddeals.com $2,200
usstate.com $3,100 vicci.com $2,200
saudilawyers.com $3,088 niyama.com $2,200
jzip.com $3,088 jhw.com $2,200
mansart.com $3,000 animalsupplies.com $2,200
electroboard.com $3,000 phoenixconstruction.com $2,188
wordministries.com $2,900 executivedirectory.com $2,188
whostheboss.com $2,888 aedexpress.com $2,150
letmeplay.com $2,888 universalmanager.com $2,100
edfest.com $2,888 scientificbooks.com $2,100
axcell.com $2,888 jamlive.com $2,100
themoment.com $2,800 metropolitanschool.com $2,088
nnetwork.com $2,800 icyou.com $2,088
interfoods.com $2,800 dcconsult.com $2,088
teachyourself.com $2,788 artofoptiks.com $2,088
marriagelaw.com $2,788 truebrew.com $2,000
immobilis.com $2,788 slovakiaproperty.com $2,000
carsalesnetwork.com $2,788 primaryonline.com $2,000
valitor.com $2,750 luxurypillows.com $2,000
businessaccelerator.com $2,700 concreation.com $2,000
voyagehotel.com $2,688 clubequestrian.com $2,000
realestatedecisions.com $2,688 caninecompanion.com $2,000
weddingcaterers.com $2,650 cancerdata.com $2,000
topevents.com $2,500 awomanshealth.com $2,000
sciencewire.com $2,500  

Afternic/BuyDomains had more than 160 more .com sales ranging from just under $2,000 all the way down to $500. An analysis of all of the sales reported to DN Journal in the first quarter of 2007 (the first quarter that included BuyDomains sales every week) showed Afternic/BuyDomains leading all venues in dollar sales volume with $5,229,441. That gave them 24.81% of total reported sales revenue, nipping SnapNames who had 22.90% with $4,825,851. Keep in mind that our data reflects only reported sales, which, due to non disclosure agreements, is only a fraction of the overall market.

Speaking of SnapNames, they had another rock solid week with star performers like 99cent.com ($8,100), Vone.com ($6,877) and TicketLand.com ($6,800). SunCapital.com lit up $6,300, Gopa.com gathered $6,200 and FloridaStorage.com locked up $6,199. HamTest.com tuned in $5,655, TechBoard.com tallied $5,400 and PowerCenter.com plugged in $5,300.

Scratchboard.com brought $5,099, YogaTeachers.com untangled $4,988 and WeatherPhoto.com went for $4,600. SnapNames had 29 more .com sales ranging from $2,000 to $4,100. You can check those out in the table below:

 Additional SnapNames Sales Between $2,000-$4,100
smartnews.com $4,100   easystepkits.com $2,800
ancesery.com $4,100 ratemyblowjob.com $2,712
arteasel.com $4,002 thermoplastic.com $2,600
headgaskets.com $4,000 funeralnews.com $2,600
bigbuttamateurs.com $4,000 donateit.com $2,450
babyneeds.com $4,000 bigbuttfilms.com $2,250
prepaidcalling.com $3,988 investornetwork.com $2,209
convertiblecarseat.com $3,877 infoaccess.com $2,150
adultfreandfinder.com $3,850 xtrememotorsports.com $2,100
websitesupport.com $3,522 njcolleges.com $2,054
pressurevessel.com $3,411 mudskipper.com $2,052
easycam.com $3,311 8thstreetlatians.com $2,051
webenabled.com $3,100 televista.com $2,050
petpartners.com $3,100 sode.com $2,050
  nagai.com $2,050

Back at Sedo, AutoProducts.com produced $9,660 and AccessCapital.com deposited $6,500. At Pool.com, CountrywideCustomers.com cornered $6,000, TickleMonster.com tacked on $3,090, SoccerSkills.com struck $2,166 and PerformanceRims.com returned $2,111. At Enom's Club Drop, DysneyChannel.com delivered $3,200 and OnlineStar.com attracted $2,000

At TDNAM.com, FemaleStrippers.com uncovered $4,984, FoodChoices.com chipped in $3,255 and StudioOto.com closed at $3,035. UGetMeds.com dispensed $2,505, EdnoPeru.com posted $2,344 and Vongae.com connected for $2,222. HotelQuito.com contributed $2,016 and Live176.com kicked in $2,005

A lot of strong four-figure sales from the Moniker/T.R.A.F.F.I.C. auction also closed this week including 6666.com ($9,420), Allergens.com ($9,101) and a pair at $9,000 each; FlatScreenTVs.com and CankerSores.com. GoingFishing.com reeled in $8,470, CollegeBookstore.com and HighSchoolBookstore.com billed $7,500 each and FastAutoLoan.com fetched $7,060.

PromQueen.com presented $5,500, NannyCameras.com captured $4,710 and AscorbicAcid.com added $4,500. LoveWords.com unwrapped $4,240, PantsOff.com pinched $4,139 and NaturalCotton.com notched $3,300. The Moniker list also included AntiAgingProduct.com at $2,700 and NorthernEurope.com at $2,000

Global Contenders (.biz, .info, .mobi, .net & .org)

This was a monster week for the Global Contenders - in fact they were so strong that the top 11 names on this list all made the all-extension leader board you saw earlier (by far the largest number ever to cross over to the top chart). The top four names on  this week's list also rank among the ten biggest GC sales for this year to date. With all of the big sales from the Moniker/T.R.A.F.F.I.C. auction that closed this week, .mobi dominated the new chart, taking 12 of the first 16 entries (to make room for the flood of auction names we expanded this week's GC chart to 30 positions). 

The highest ranked domain that you haven't seen yet is Ole.org, sold for $8,000 at Afternic/BuyDomains. That was one of six entries for that venue, more than any other aside from the Moniker auction entries. Here's how all of the GC top sellers stacked up for the week ending April 22:

Global Contenders Top 30
 Highest Reported Non .Com Global TLD  Sales 
(.Net, .Org, .Biz & .Info) Mon. April 16, 2007 - Sun. April 22, 2007
Euro to Dollar Conversion ( to $) is Based on Rates in Effect April 24


Sold For

Where Sold
1. RealEstate.mobi $85,000 Moniker/ T.R.A.F.F.I.C.
2.  Casinos.mobi $52,000 Moniker/ T.R.A.F.F.I.C.
3.  Singles.mobi $41,000 Moniker/ T.R.A.F.F.I.C.
4.  We.org $36,500 Moniker/ T.R.A.F.F.I.C.
5. Pics.mobi $23,000 Moniker/ T.R.A.F.F.I.C.
6. Pizza.mobi  $21,000 Moniker/ T.R.A.F.F.I.C.
7. Directions.mobi $19,000 Moniker/ T.R.A.F.F.I.C.
8. Newspaper.info 13,550 = $18,483 Sedo
9. Nipples.net $15,916 SnapNames
10. AirFare.mobi $11,000 Moniker/ T.R.A.F.F.I.C.
11. Cam.mobi $10,500 Moniker/ T.R.A.F.F.I.C.
12. Ole.org $8,000 Afternic/
13. Models.mobi $7,500 Moniker/ T.R.A.F.F.I.C.
14. Eat.mobi $6,700 Moniker/ T.R.A.F.F.I.C.
15. CreditScore.mobi $6,500 Moniker/ T.R.A.F.F.I.C.

16. AreaCodes.mobi $5,890 Moniker/ T.R.A.F.F.I.C.
17. Golfers.org $5,500 Moniker/ T.R.A.F.F.I.C.
18. Professions.org $5,300 Pool
19. YoungVideoModels.net $4,100 Enom's Club Drop
20. JCafe.org $4,000 Afternic/
21. CelebritySearch.net $3,888 Afternic/
22. Homefinders.net $3,270 Afternic/
23. Ficc.org $3,088 Afternic/
UBE.net $3,000 Pool
GES.net $3,000 SnapNames
Foreclosure.biz $3,000 Moniker/ T.R.A.F.F.I.C.
27. Jessica.org $2,766 SnapNames
28. MiniMovies.org $2,650 Afternic/
29. Logistica.org $2,640 Sedo
30. Colorier.net $2,500 Sedo

CLICK HERE for our Year-To-Date Charts.

There were many more four-figure GC sales just off the chart with Afternic/BuyDomains claiming most of those including Plenary.net ($2,488), Equator.net ($2,400) and a pair at $2,288; ExecutiveTeam.net and EnergyCenter.org. AIDC.org generated $2,150 while LutheranHome.org and Genvec.net returned $2,088 each. Afternic/BuyDomains had 22 more four-figure GC sales ranging from $1,000-$2,000. You can review those in the table below:

 Additional Afternic/BuyDomains GC Sales Between $1,000-$2,000
pmcc.net $2,000   aquatix.net $1,500
nationalcongress.org $2,000 derbytickets.net $1,488
globalenergy.net $2,000 Marble.info $1,440
starcam.net $1,888 nubs.net $1,334
honey.info $1,775 healthonline.net $1,200
builttoorder.net $1,700 singer.info $1,088
protectit.net $1,600 lifesabundance.net $1,088
siteworks.net $1,500 onegod.org $1,000
realestatebuyer.net $1,500 hogarth.net $1,000
ipoetry.org $1,500 eduguide.org $1,000
bohemian.net $1,500 bigsplash.net $1,000

At SnapNames, the winners included Informatics.net ($2,062), Strategic.net ($1,889) and K12.net ($1,700). RTM.org added $1,617, Inspector.org revealed $1,250, SexLola.net nabbed $1,060 and MyFla.org attracted $1,050

At Sedo Amp.mobi lit up $2,250, GayBlog.net made $1,400 and two others; ThePhenomenon.net and GeoTech.net took in $1,000 each. At Pool.com, .org ruled the roost with Thumbs.org ($1,938), Machinery.org ($1,383) and Criterion.org ($1,250). Leaderboard.org and Baggy.org added $1,050 each and Flutes.org drew $1,000. Pool also sold BestCheapDomainRegistration.info for $1,175.

Justin Godfrey sold four .info domains (to three different buyers) at DNForum.com. Surveys.info was exchanged for $2,300, Textbook.info bagged $1,466 and two others; Conversion.info and Fags.info found $1,326 each. In another sale from the Moniker/T.R.A.F.F.I.C. auction LoanCalculator.mobi crunched $1,500.

Country Codes

The biggest ccTLD news this week, by far, was seeing the final touches put on the $75,000 sale of Video.us. As noted earlier that is the largest sale ever reported for America's extension. It is also the biggest country code sale for any extension so far in 2007. .US has two more charted domains this week, #13 RobotShop.us at $2,200 and #15 SexToy.us at $2,000. Both of those domains were sold at Sedo, a venue that accounted for all but 3 of the sales on our new Top 20 chart.

Germany's popular .de extension had the most chart entries with four, led by #2 ReiseForum.de ("travel forum" in German) at 4,600 ($6,275). The European Union's .eu and France's .fr matched America's .us with three charted domains each while Great Britain (.co.uk) scored twice. The other countries represented this week were Morocco (.ma), The Cocos (Keeling) Islands (.cc), Samoa (.ws), Spain (.es) and Canada (.ca)

Here's a look at the complete Country Code chart for the week ending April 22:

Country Code Top 20
 Highest Reported ccTLD  Sales: Mon. April 16, 2007 - Sun. April 22, 2007
Euro to Dollar Conversion ( to $) is Based on Rates in Effect Tue. April 24


Sold For

Where Sold
1. Video.us $75,000 Afternic/
2.  ReiseForum.de
("travel forum" in German)
4,600 = $6,275 Sedo
3. CheapCaribbean.co.uk 3,500 = $4,775 Sedo
4. Oleds.de  3,200 = $4,365 Sedo
5. Fly.ma 3,000 = $4,092 Sedo
6. MobilesInternet.de 2,250 = $3,069 Sedo
Wilde.eu 2,200 = $3,001 Sedo
("interior architect" in German)
2,200 = $3,001 Sedo
9. Casinos.cc $3,000 Sedo
10. ShopMania.fr 2,000 = $2,728 Sedo

11. Colishop.fr 1,650 = $2,251 Sedo
12. Ricette.ws $2,235 TDNAM
13. RobotShop.us $2,200 Sedo
14. TravelSoftware.co.uk 1,000 = $2,002 Sedo
15. SexToy.us $2,000 Sedo
16. Bellas.es 1,400 = $1,910 Sedo
Video-Poker.eu 1,200 = $1,637 Sedo
Regionalvermarktung.de 1,200 = $1,637 Sedo
19. SellIt.ca $1,600 Pool
20. MarketingInternet.fr 1,100 = $1,501 Sedo

CLICK HERE for our Year-To-Date Charts.

In additional four-figure sales just off the chart, CityLife.co.za (South African ccTLD) went for $1,210 (8500 rand) in a private sale, Radios.ca tuned in $1,202 at Pool and Propane.us lit up $1,200 at Afternic/BuyDomains. At Sedo, Siding.us tacked on $1,000 and Babes.cc just missed the four-figure mark at 725 ($989)

Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page.


As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to editor@dnjournal.com.

We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. Richard Meyer of DotCom Group, LLC also provides invaluable help in collecting data for these sales reports each week.

Every Tuesday we publish the highest reported domain name sales for the previous week. On Monday our contributors send us their sales data for the previous 7 days. We then compile that information and write this report for Tuesday night publication to give you the freshest sales report in the industry. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.

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