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August 21, 2015

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Here's the The Lowdown from DN Journal,
updated daily to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

Radix Registry Has High Hopes for .Online -  New gTLD Enters General Availability Wednesday

Coming off the most successful Sunrise period for a generic new gTLD, Radix Registry has high hopes for their new .online extension that will enter General Availability next Wednesday (August 26, 2015).  The Early Access Period for .online (which allows the public to register domains now but at higher prices than those that will be in effect in General Availability) got underway yesterday (August 19).

.Online had 775 Sunrise registrations (Sunrise is the period in which trademark holders can file claims on domains before they go on public sale). That is the most to date for a generic extension (other examples of generics include TLDs like .website, .link, .xyz and the still to come .web). From a Sunrise standpoint only two adult extensions (.porn and .adult with 4,000 each), .sucks (with 3,000) and two geo extensions - .brussels (1,200) and .melbourne (856) had more names claimed than .online.  

Sandeep Ramchandani
Business Head
Radix Registry

With the Sunrise numbers as a benchmark, Radix officials have their eyes on a specific target for new registrations in General Availability. Their Business Head, Sandeep Ramchandani, said " We expect to start off with at least 15,000 registrations at launch and would love to break .club's launch record! (Editor's note: .Club had over 25,000 registrations their first day). Ramchandani added, 'We are confident .online will be amongst the biggest new gTLDs that have launched. The same sentiment across several Registrar Partners has reinforced our beliefs."

If you are interested in .online you can register them in any stage (Early Access, Pre-Registration or General Availability) at many popular registrars including these examples provided by Radix:  GoDaddy, Domain.com, 1&1, 1Api, Name.com, 101Domain, United-Domains and eNom. 

(Posted August 20, 2015)  

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