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November 19, 2014

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Here's the The Lowdown from DN Journal,
updated daily to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

Legal Brand Marketing Lands Best Law-Related .co.com Domains in Win-Win Deal with Registry

It is widely believed that the success of new registry operators rests on end user adoption and development in their namespace. That's why operators of the .co.com registry, who created new namespace by sub-domaining a premier .com domain, are happy about a deal they announced with Legal Brand Marketing (LBM) today. LBM acquired 14 of  the very best law-related .co.com domains (including Law.co.com and Lawyer.co.com) from the registry for an undisclosed price. LBM (a leading 

publisher of law-related websites and provider of marketing services to law firms including lead generation, website development, graphic design and domain names) plans to build out every one of the newly acquired domains. The 14-domain portfolio includes:

Law.co.com
Attorney.co.com
Attorneys.co.com
Lawyer.co.com
Lawyers.co.com
DUI.co.com
DWI.co.com

Divorce.co.com
Bankruptcy.co.com
Injury.co.com
Accident.co.com
Accidents.co.com
DUIattorneys.co.com
DWIattorneys.co.com 

Braden Pollock
Founder, Legal Brand Marketing

Legal Brand Marketing Founder Braden Pollock is well-known in domain investment and development circles and is often called on to speak or moderate sessions at leading conferences (we published an in depth profile of Mr. Pollock in our November 2011 Cover Story). At last count, Pollock held a portfolio of some 13,000 domains - many of those developed, including several outside of the legal realm like ScienceFiction.com. With respect to his latest acquisition of the .co.com domains Pollock said, "We are very pleased to have the opportunity to develop the very best law-related keyword domains into websites” 

co.com LLC CEO Ken Hansen said. "New .co.com websites are going live every day. Given the reputation and track record of Braden Pollock and the Legal Brand Marketing team, we are especially pleased about their plans to develop this legal domain portfolio."

(Posted Nov. 19, 2014) 

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