|
|
|
|
|
|
|
|
Here's the The Lowdown
from DN Journal,
updated daily
to
fill you in on the latest buzz going around the domain name industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson. |
|
|
|
|
|
|
|
Tattoo
U: Learning a Thing or Two from a Local
Tattoo Convention (There are Still Riches in
Niches)
|
|
When I am reading
through our local newspaper
every morning I see articles
that make me think about
domains in one way or another.
For example, news about new
trends that have strong
commercial potential often
send me off on a search for
relevant domains, as happened
this morning when I read an
article about "green
burials". |
|
Tattoo
artist photo from
Bigstock |
Other
stories may reveal domain marketing
opportunities I didn't
know existed - especially with
so many new gTLDs coming out
that are relying on niche
markets for their success.
Such was the case when I read
a piece in the Tampa Bay
Times today about a
big event held at our city's convention
center over the weekend -
The Tampa Tattoo Arts
Convention.
While
I've seen a lot of small tattoo
shops on street corners, I had
no idea these folks had major
conventions. Attendees and
artists had come from all over
Florida as well as from out of
state for the event, with
vendors spread across the
floor in their own booths
(many doing tattoos on the
spot). So, of course I
immediately thought of Uniregistry's
new .tattoo extension
and what a natural tie in
these
|
|
events would be for them
to spread the word about the
new TLD to tattoo artists,
shop owners and tattoo fans. |
|
|
|
I'm
sure I'm not writing anything
that Uniregistry founder Frank
Schilling doesn't already
know (he is always three steps
or more ahead of everybody
else - a talent that has made
him so spectacularly
successful). I bring it up
because it illustrates that
there are more big
opportunities out there than a
lot of us, including me,
realize because they are in
areas that are not on our
personal radar. In this case,
the opportunity is probably
bigger for a registry operator
than a domain investor but the
principal is the same.
Having
little knowledge of the space,
I had some doubt about the
viability of .tattoo (and it
is |
|
|
still
too early to say how
viable it will be) - but
I do now see that there
is a huge pool of leads that
congregate in central
locations that make
their community easier
and more affordable to
reach. I have always
been a huge believer in
finding niche
opportunities (DN Journal
itself was one) and this
is a good
reminder that those are always
out there for smart
entrepreneurs to take
advantage of. |
|
|
Jothan
Frakes |
In
a related note,
another article in
today's paper
caught my
attention. It was
about the Super
Freestyle
Explosion
arena concert that
was held in Tampa
Saturday night
with a bill that
included old
school favorites
from the 80s and
90s including Expose,
Lisa Lisa
and Stevie B.
Why
did that catch my
attention? If you
read our current cover
story
profiling Jothan
Frakes, you
found a whole
section about
Stevie B! Why?
Because, Jothan
worked for Stevie
at the height of
the singer's
career and wound
up touring
the country with
him. Seeing Stevie
B. on the local
bill, right after
I had written
about Jothan's
time with him
nearly 25 years
ago, reminded me
of what a small
(and
fascinating) world
we live in!
Too bad Jothan
isn't still
touring with
Stevie as I most
certainly would
have hit him up
for some free
tickets! |
|
|
|
|
|
|
(Posted
Sept. 15, 2014)
|
|
|
|
|
|
For
all current Lowdown posts - Go
Here
|
|
We need your help to keep giving
domainers The
Lowdown, so please email [email protected]
with any interesting information you might have. If possible,
include the source of your information so we can check it out (for
example a URL if you read it in a forum or on a site
elsewhere).
|
|
|
Home
Domain Sales
YTD Sales Charts
Latest
News The Lowdown
Articles
Legal Matters Dear Domey
Letters
to Editor Resources
Classified Ads
Archive
About Us |
|
|
|
|
