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Here's the The Lowdown
from DN Journal,
updated daily
to
fill you in on the latest buzz going around the domain name industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson. |
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Industry
Companies Plan to Give Domains a Major Push at
Europe's Biggest Online Marketing Expo This Week
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Europe's
largest
online marketing fair and conference
- DMEXCO
- will have a very strong domain
industry flavor when it opens
tomorrow in Cologne, Germany.
Over 30,000 attendees from
approximately 100 countries are
expected to visit the 800
exhibitors who are setting up at
the gigantic two-day event.
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Workers
getting the Sedo booth
set up for the DMEXCO
Digital Marketing Exposition
& Conference that runs
Wednesday & Thursday
(Sept. 10 & 11) in Cologne,
Germany. |
Sedo,
who is based in Cologne,
will be have a particularly
big presence, with their
staff putting domains in both
traditional and new gTLDs in
front of the unique audience
of influencers and decision
makers.
Sedo
CSO Christian Voss, who
is at DMEXCO, told us his team
wants to make sure attendees
understand the availability
and importance of
owning premium domains that
are relevant to their clients
or businesses. Their audience
will include end user representatives
from major brands, start-ups
and eCommerce companies.
Several
other domain companies have
people in in Cologne for
DMEXCO, including .CLUB's
Colin Campbell and Jeff
Sass and representatives
from the largest new gTLD registry
operator, Donuts.
Top
internet brands
including |
Google,
Facebook, ebay, Microsoft,
Yahoo, Yandex and Baidu
have booths at DMEXCO
too while consumer oriented
companies like Nestle, IBM,
L'Oreal, Sony, Paypal,
Philips, Kraft and Telekom
have both speakers and staff
on site for the big
event.
Multimedia
agencies like GroupM, OMD,
Mindshare, Publicis and many
more will also have business
sessions and talks at and
around the event. |
Above:
Congress Hall in
Cologne, Germany
where
DMEXCO 2014 is being held this
week.
Below:
An interior view of
Congress Hall in
the early stages of set up for
DMEXCO 2014.
Sandra
& Moniker from Austria's
.AT registry
are ready to welcome
attendees at DMEXCO 2014. |
DMEXCO
will get started at 9:30am
(local time in Cologne)
Wednesday and opening day will
run until 6:30pm. Day two
Thursday will also open at
9:30am but will end at hour
earlier with the 2014 event
closing at 5:30pm that
day.
There
will also be evening social
events of course with the
already sold out Official
Show Party slated for 8:30
Wednesday night.
If
you are interested in learning
more about DMEXCO and getting
information prior to future
events you can sign up for a free
newsletter here. |
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(Posted
Sept. 9, 2014)
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