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Here's the The Lowdown
from DN Journal,
updated daily
to
fill you in on the latest buzz going around the domain name industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson. |
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New
Zealand Set to Launch New Domain Extension,
Taking Just 4 Months From Application To
Approval in a Speedy Process New gTLD Applicants
Can Only Envy
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While
the debate
over new gTLDs continues, one
nation is taking advantage of the
autonomy individual nations have in
running their own country code domains
to introduce a new extension now.
That freedom allowed the organization
that administers New Zealand's .NZ
ccTLD (The Domain Name Commission
Ltd., a subsidiary of InternetNZ)
to launch
a second level domain, .kiwi.nz,
that will start accepting registrations September
11, 2012. The new extension still
has to get over one low hurdle to get
the final go ahead - at least 500
.kiwi.nz registrations have to be sold
before it will can go live.
Second
level extensions like this are common in
the ccTLD world with some, like Great
Britain's .co,.uk and Australia's
.com.au among the most popular and
recognizable country code extensions on
the web. New Zealand had already taken
advantage of opportunities to sub-divide
with extensions like .co.nz. |
Image
from Bigstock |
The
decision to introduce kiwi.nz provides some
interesting insight into how and why a new
extension like this comes into being. New
Zealand Domain Name Commissioner Debbie
Monahan said a new second level domain can
be created if the proposed extension meets the
following criteriia:
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Represents an identifiable, significant community of interest.
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Represents an on-going and long-lived community of interest.
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Does not conflict with, duplicate or cause confusion about, any existing second-level domain and is a useful addition to the current DNS (Doman Name System) hierarchy.
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Uses a name to represent the domain that is an obvious derivative of a word that properly describes the community of interest, e.g. .org.nz for organisation, or a complete word, e.g.
.maori.nz.
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Does not bring the .nz domain name space into disrepute.
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InternetNZ
President Frank March said,
“The .kiwi.nz application clearly met
these requirements and should be an
option for .nz registrants. The
InternetNZ Council agreed that it met
all the policy requirements and so
approved it." March added, "the
policy for evaluating a new second-level
domain takes into account existing
second-level domains in .nz but not
possible future |
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Image
from Bigstock |
changes,
such as direct registration under .nz
(which is currently being consulted on)
or new generic Top Level Domains
that may or may not be introduced
at some point in the future.”
That
indifference toward new gTLDs left a
group that applied to run a new .kiwi
gTLD more than a little irritated
as Kevin Murphy detailed in an
article at DomainIncite.com
today. They also had to be envious of
the fast track New Zealand's
country code system afforded .kiwi.nz.
It took just four months from the
time .kiwi.nz was |
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proposed
to the time it was approved. By
contrast the group seeking a .kiwi
gTLD will end up having waited years
to see their domain go live in
ICANN's new gTLD system and that is
assuming their application is
approved. |
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(Posted August
24, 2012)
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