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![](../../../../images/lowdown/ron-jackson-135x190-dec-2011.jpg)
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Here's the The Lowdown
from DN Journal,
updated daily
to
fill you in on the latest buzz going around the domain name industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson. |
![](http://www.dnjournal.com/images/gossip.gif)
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Sedo
Sells Hoteles.es for Over $340,000 - The
Inside Story Behind the International
Transaction
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In
a deal
shepherded
by Sedo
Senior International Sales Consultant Frank
Tillmanns, the company has completed a
€275,000 sale ($341,234 at
today's exchange rate) of Hoteles.es
("hotels" in Spanish). While
Hoteles.es is a well-developed website (built on
Spain's country code extension), Tillmanns
said the new owner, the operator of Hotels.nl,
indicated they would retain only about 20% of
the current site's code as they re-develop the
property to their own specifications. In
addition to getting a category defining
domain in a key European market, the buyers
will also benefit from the current site's high
search engine ranking, stable bookings and
consistent flow of around 150,000 unique
monthly visitors. Since the buyer is getting
more than just the domain name, we won't be able
to chart it as a domain only sale but we can
give you a rare inside look at how a deal of
this magnitude got done.
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![](../../../../images/lowdown/tillmanns-frank-200.jpg)
Frank
Tillmanns, Sedo
Senior
Sales Consultant
International
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It
started with Tillmanns contacting the owners
of Hotels.nl - a
successful, widely-known online hotel
reservation site in the Netherlands and Belgium
that is now expanding into other European
countries.
Tillmanns let them know a valuable property that
would give them a perfect entree to the Spanish
online hotel reservations market had become
available for purchase. They liked what they
heard and Tillmanns arranged a joint meeting
with the seller in Mallorca just a few
days later. When the day of the meeting arrived
events unfolded in whirlwind
fashion.
![](../../../../images/lowdown/bigstock/bigstock-Time-Flies300.jpg)
Time
flies Image
from Bigstock |
Tillmanns,
who is based in Sedo's Cologne,
Germany home office said,
"I headed down on a red-eye flight
at four o'clock in the morning
for a pre-meeting with the seller at 8am.
The buyer arrived at the sellers’
office at 10am accompanied by his
programmer. After an intense session of
presenting the opportunity in more
detail and going through a set of
questions the buyer had, we quickly
negotiated, agreed and closed the
sale with signing of the contracts
by 5:30pm!"
"The
buyer, his programmer and I all flew
home that night to make sure the
transfer was going to be started quickly
the next morning. The transfer of the
full project and domain were all done by
last Friday. From
signing the exclusive contract with the
seller until fully transferring the
domain and project it only took about two
weeks,"
Tillmanns added. |
Tillmanns
also noted the sale had a more
international flavor than usual. "It
involved a Swedish seller living
in Spain, a Dutch buyer
and me as a German Broker. In the
process three languages were spoken: English,
German and Spanish. This
clearly demonstrates the international
expertise that Sedo can offer its
clients in arranging deals across
cultural, language and geographical
borders." |
![](../../../../images/lowdown/sedo-2011-logo.jpg)
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(Posted August
7, 2012)
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