Here's the The Lowdown
from DN Journal,
updated daily
to
fill you in on the latest buzz going around the domain name industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson.
Latest
Quarterly Domain Sales Data From DN Journal & Sedo
Shows Nice Uptick in Aftermarket Activity + Rick Latona
Weighs In On The Crowded Conference Calendar
Over
the weekendwe sent out our latest
newsletter to opt-in
e-mail subscribers. The lead story was an
analysis of 2Q-2010 domain sales reported to us
by the various sales venues across the industry.
The highlights included a 26% jump in sales
revenue from the previous quarter (rising
from $23.1 million to $29.1 million)
and a 38% jump over the same quarter in
2009 (expanding from $21.1 million to $29.1
million).
Further
evidence of a solid market rebound came today
when Sedo
released their 2Q-2010
Market Study. Sedo said they
logged $22 million in sales representing
the fourth consecutive quarterof
rising sales there (they did not break out
the percentage gains from previous quarters). (Editor's
note: We do not track sales below
four figures in our own records, so Sedo's sales
total includes millions of dollars worth of
lower end sales that we do not request from them
and that are not included in our totals).
Sedo
said that a total of 11,146 domains were sold in
their global domain marketplace during the
quarter with .com remaining the most popular
extension, accounting for more than 46%
of their total sales and 74% of their gTLD
sales (other gTLDs would include .net and
.org). The average price of a .com domain
was $2,401.
Sedo.com
COO Jeremiah Johnston
Sedo
also continued its reign as the
aftermarket's dominant player in ccTLDs.
Germany's de was the most popular
country code (Sedo is based in Germany),
accounting for 64% of their ccTLD
sales. Great Britain's .co.uk and
the European Union's .eu were the
next most popular ccTLDS with each
claiming a 15% share of Sedo's
country code sales.
Sedo.com's Chief Operating Officer, Jeremiah
Johnston, said, “While the economy
is still emerging from the downturn,
Sedo continues to show positive growth,
revealing a strong and steady domain
market that will help to fuel future
economic growth. Companies and
individuals across the globe are now
looking at domain names as a critical
component to the success of their
marketing campaigns."
In
addition to our latest newsletter, we
published another major article over the
weekend - a preview
of the T.R.A.F.F.I.C. Dublin conference
coming up in Ireland August 24-25.
Show promoter Rick
Latona detailed what is in
store for Dublin attendees and also gave
us his frank opinion on the explosion in
the number of domain conferences
currently being staged by various
promoters around the world.
Latona,
who is responsible for five of
this year's six T.R.A.F.F.I.C.
conferences said, "I knew
that six T.R.A.F.F.I.C. shows
would be a lot to handle but I
never thought that Oversee
and Sedo would each come
out with their own 5-6 show
plans. This has gotten silly.
I’ll be the first to admit it.
Even Chef Patrick and Rob
Monster have jumped into the
circuit. Where does the
madness stop? I know I started
it, the chaos at least, and I’ll
be the first to bow out by
not going bat sh*t crazy in 2011,
but this is still 2010 and I’m
finishing what I started."
From
that comment, it is obvious that
Latona does not intend to be
involved in so many shows next
year. Odds are we will see
T.R.A.F.F.I.C. return to the two
or three shows a year schedule
they were on before Latona cut a
deal with co-founders Rick
Schwartz and Howard Neu
to stage four shows outside the
U.S. in 2010 (as well as T.R.A.F.F.I.C.
Las Vegas last January).
Rick
Latona
One other
note today - with all of the hoopla
surrounding the re-launch of the .CO
extension last month, fans of the TLD
may not have heard about a new community
that has sprung up on Facebook
for .CO enthusiasts. You can visit it
here: http://www.facebook.com/codomains.
The admin
for the community, South Africa's
Dean Cannell (of JustCOs.co),
wrote that the Facebook project's
mission is "To provide you with the
latest News, Updates, Developments, New
Sites, Domain Sales and more, pertaining
to the new .CO Domain name
extension."
We need your help to keep giving
domainers The
Lowdown, so please email [email protected]with any interesting information you might have. If possible,
include the source of your information so we can check it out (for
example a URL if you read it in a forum or on a site
elsewhere).
