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The
venerable
.ORG registry
is celebrating its 25th anniversary this
week. It was on July
10, 1985 that the first .ORG domain
name was registered. That was Mitre.org,
a domain
claimed by the MITRE Corporation, a
not-for-profit organization that provides
systems engineering, research and development,
and information technology support to the
government.
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.ORG
was one of the six original generic top
level domains (TLDs), along with .com,
.net, .edu, .mil and .int. From the
start, .ORG was meant primarily for
non-profit organizations but it has
always been open for anyone to
use. Over the years .ORG had acquired a
high level of trust among internet users
and, with more than 8.5 million registered
names, .ORG is universally
recognized around the globe. |
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The
.ORG registry has been operated by the
Public
Interest Registry (PIR) since 2003
with partner Afilias
providing registry and DNS services that ensure
the reliability and security of the popular
extension. Since PIR took over the .ORG contract
from the original registry operator, Verisign,
seven years ago, the number of .ORG domains
registered had jumped by close to 300%, a
testament to the extension's key role in the
domain name system.
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One other
note today - DevHub.com
has launched the latest iteration of
their large scale domain development
platform. DevHub Sr. VP Mark Michael
said the upgraded system solves a huge
problem for publishers who want to turn
their domains into live websites. |
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"The
biggest problem in site publishing is
the fact that so many people start
building a site/blog but NEVER
finish!" Michael said. "We
figured it out! and within a week's time
we saw a 500% increase in sites/
blogs completed."
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So
how did they do it? Michael
said, "Think: Wordpress
+ Farmville + Adsense =
DevHub.com. Over the past
six months we've built a system
that enables guided, fun online
brand building (beyond just
website creation) that is
directly associated with a
game of building a city/empire.
We also have analytics, quality
control, etc. that enables us to
place great monetization next to
content and pay out monthly to
our users. It's a game that
pays it users! There are
levels/modules to unlock, awards
based on custom ‘tracks’ the
publisher uses, devatars,
a marketplace and
more."
For
those who prefer to work without
the gaming aspects, those can be
turned off, so it looks like the
new platform has a very good
chance of keeping everyone
happy. It is certainly a
fresh approach to the mass
development conundrum. |
DevHub
Sr. VP Mark Michael speaking
at
T.R.A.F.F.I.C. Vancouver (June
10, 2010) |
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