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1-800-BUSINESS LLC,
a
company that was formed to operate a business
around the toll-free vanity number, 1-800-BUSINESS
and its numerous URL’s, including www.1-800-BUSINESS.com
plans to sell off essentially all of its assets
in a May 27 auction.
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Streambank,
LLC, an advisory firm specializing in the
valuation and sale of intangible assets, announced the firm will
oversee the auction (more details on the
sale are here)
with the bidding deadline set for
May 25, 2010.
The assets include two dozen domain names
in addition to 1-800-BUSINESS.com,
including 1-800-BUSINESS.org, 1-800-BUSINESS.biz
and 1-800-BUSINESS.ca. In addition, the toll-free vanity phone number
1-800-BUSINESS is part of the package along with one additional toll-free
number. |
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In
a press
release Streambank
Founder Gabe Fried said, "Premium vanity phone numbers such as these, and their companion domain names, can
prove quite valuable, providing the marketing foundation for a new company or for more
effective marketing campaigns in an existing
company. Employing the generic and memorable term
business’ in seeking new business customers, these assets could be utilized by a variety
of B2B entities including banking and credit card firms, business loan brokers,
accounting firms, insurance companies, search engine/Yellow Pages/directory assistance
firms, business publications, franchisee recruiters, payroll companies and business
brokers, to name a few.” Streambank
partner Margaret
Birlem added
“Successful B2C companies utilize premium generic
easy-to-remember phone numbers for the sale of a variety of products including flowers,
contact lenses and pet medications, and now there is an exciting opportunity in the B2B
arena with 1-800-BUSINESS. This is a rare opportunity to acquire an easily-recalled and
recognizable B2B vanity phone number and URLs that can help create and reinforce a
powerful brand.” |
