Here's the The Lowdown
from DN Journal,
updated daily
to
fill you in on the latest buzz going around the domain name industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson.
ShopCity.com
Rolls Out New Shopping Network Offering Career
Opportunities to Local Partners - Founder Colin Pape to
Talk About Platform on Friday Webcast
The
latest interview coming up
in Owen Frager's Domain
Success series tomorrow (Friday,
March 12) at 12 Noon (U.S. Eastern time) looks
like an especially interesting one. The guest
for
the one hour Power Lunch program, hosted by Jeff
Zbar, will be Colin Pape, the Founder and CEO
of ShopCity.com.
I
got to know Colin when we sat next to each other at a
dinner party hosted by Skip
Hoagland on the final night of the 2009
GeoDomain Expo in San Diego last April.
Colin is a very smart and creative guy so I was not
surprised to see him invited to appear on Domain
Success to talk about his new ShopCity.com network of local
shopping marketplaces.
The
show synopsis explains that the ShopCity platform
"provides all the tools that local business
(L
to R) Skip Hoagland, Ron Jackson and Colin
Pape in San Diego last April for the 2009
GeoDomain Expo
owners
who lack the knowledge or time for web marketing need to
succeed. Consumers save time and money by purchasing gift
certificates on the web, shopping online and downloading
coupons from their favorite mom & pop shops. The
company’s network of 7,500 internet addresses
such as ShopNewYork.com, ShopBoston.com and
ShopMiami.com contain more than 13 million
local business listings. Each of the company’s addresses
come with a built-in call-to-action to shop in that city,
attracting partnerships with local Chambers of Commerce."
"Colin
and his team are in the field working with these chambers
to help get small businesses online and, as a result,
bring business, tax revenue and jobs back to the local
landscape. Colin has more than a decade’s experience
providing small to medium sized businesses with
e-business solutions."
Host
Zbar said
"Pape has created a powerful
business model and career opportunity for people
ready to build an online universe with their city or
region at its center. ShopCity is a franchise-like
system where owners manage the community, leverage
relationships to line up local marketers, and support the
model with online and traditional marketing."
Now,
you might think that will be more than enough to
talk about for an hour, but it looks like they
will have even more ground to cover. I've
learned about a new initiative from Pape
and Mountainview, California based ShopCity
that has not been make public until now. It is
called "Work from Phone" and it
is a program that
Pape says is aimed at giving Americans "a
career opportunity that requires nothing more than
ambition and a mobile phone."
Pape
said, “Work From Phone", which is open to anyone
looking for either a primary or supplemental income—
whether a student, sales person, middle manager,
executive, entrepreneur or retiree - puts participants
totally in control of their economic destiny, and affords
them an attractive work-life balance that they could never
achieve in the corporate grind. Right now, the World
Wide Web represents one of the best opportunities
for ordinary workers to turn themselves into successful
entrepreneurs. That begins with having the right partner.”
"With
over 20,000 cities soon to be launched — and
sites already pre-populated with leads —
there are terrific local territory ShopCity
partnerships available to first responders who can
leverage existing relationships into a lifetime
income stream. As a ShopCity Partner,
participants
receive
tools, training, support and marketing resources
including a unique iPhone application they
can use to launch or help build a thriving shop
local campaign," Pape said.
Pape
added, “Many of our partners previously worked
in companies where the perception was that it took
years, millions of dollars and tremendous manpower
to build an online presence and
acquire
enough customers to drive success. So they
have insight and perspective to feel, sell and believe
that the solution they represent truly levels
the playing field for the little guys."
If
you want to hear more about Colin and ShopCity
check out Friday's 12 Noon (EST) Domain Success
show. Free registration is all that is
required to sit in and you can sign
up for your seat here.
By
the way, Colin Pape will be back in San Diego later this
month to speak at BIA Kelsey Group’s MarketPlaces
2010conference that runs March 22-24
at the Sheraton San Diego Hotel & Marina.
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