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August 27, 2012

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Here's the The Lowdown from DN Journal,
updated daily
to fill you in on the latest buzz going around the domain name industry. 

The Lowdown is compiled by DN Journal Editor & Publisher Ron Jackson.

The Current Decade Ends in Less Than 36 Hours - Americans Say "Good Riddance" But I'll Miss the Aughts

Another decade will end less than 36 hours from now and according to a new report from the The Pew Research Center people are not going to miss the "aughts." The Pew study found that "By roughly two-to-one, more say they have a generally negative (50%) rather than a

generally positive (27%) impression of the past 10 years. This stands in stark contrast to the public’s recollection of other decades in the past half-century. When asked to look back on the 1960s, 1970s, 1980s and 1990s, positive feelings outweigh negative in all cases." 

Time Magazine went so far as to dub the past ten years "The Decade From Hell"! Yet, here I am - in the minority that has a generally positive view of this decade. But how could I not? I discovered the domain business in this decade - certainly a life changing development - and as a new technology nut, the technological improvements over the past ten years have been a delight to behold. I have been especially enthralled by what an advance the iPhone and HDTV have been - I dearly love them both (and don't even get my started on how cool computers and the web have become)!

With respect to cellphones I am actually in the majority in the Pew Study. Most people (69%) cited cellphones as a change for the better - a higher percentage than for anything else cited in the survey. The Internet and EMail are right at the top too, tied for third at 65% each, just behind green products with 68%

At the other end of the spectrum, More people getting tattoos ranks dead last among things people see as a positive trend - viewed favorably by only 7% of respondents and called a change for the worse by 40% (maybe I need to rethink that "Domains Rule!" tattoo I've been considering). Reality TV shows are also viewed with disdain. Only 8% say they are a change for the better while a whopping 63% (the highest negative number in the poll) say they are a change for the worse. Now I feel guilty about being a Survivor fan!

Interestingly enough, though most people think the current decade pretty much sucked - they remain optimistic and most Americans (59%) think the next decade will be better than the current one for the country as a whole, and this perspective is widely shared across most political and demographic groups.

This is a very detailed report with a ton of interesting information on how your fellow citizens view developments over the past ten years. I think you will find skimming through it a fascinating way to bring down the curtain on the aughts and get ready to go full steam ahead in the new decade that starts Friday.  

(Posted Dec. 30, 2009)

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