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Here's the The Lowdown
from DN Journal,
updated daily
to
fill you in on the latest buzz going around the domain name industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson. |
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On
Monday I posted an item
about
seeing increased usage of America's .us
ccTLD by businesses and organizations in our
home area (Tampa, Florida). As a
follow up, today I learned about a highly
unusual situation in which a publicly traded
American corporation,
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Go
America, Inc. (NASDAQ: GOAM), changed
their name to Purple
Communications (NASDAQ: PRPL) and in
the process abandoned their GoAmerica.com
website for a .us replacement - Purple.us.
The
more obvious choice, Purple.com,
was registered in 1994 and according to
a FAQ
on its site, the domain is not for sale.
That left Purple |
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Communications
to find the next best option and the Novato,
California based company decided
that was the .us version of their new
name. |
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It
has been fairly common for foreign
corporations, who are intimately
familiar with ccTLDs in their home
countries, to use .us domains (for
example BMW,
Club
Med, Hitachi
and Iceland
Air ), but ironically Americans
companies scarcely know their own
country code even exists. Obviously,
rare cases like Purple Communications
making the move to .us are not going to
change that overnight, but it is another
example of the American ccTLD slowly
building recognition one brick at a
time.
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In
another note today, NameJet.com
announced that they have reached an agreement with the .cm (Cameroon
ccTLD) registry to be the
exclusive auction provider for
their upcoming land rush. NameJet
started taking free pre-orders |
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this
afternoon and those will be
accepted through July 31st.
Auctions will then be scheduled
for all domains where there was
more than one pre-order
application. There are FAQs
on the NameJet site that will
answer other questions you might
have about the .cm rollout. |
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(Posted
July
1, 2009) |
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For
all current Lowdown posts - Go
Here
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We need your help to keep giving domainers The
Lowdown, so please email [email protected]
with any interesting information you might have. If possible,
include the source of your information so we can check it out (for
example a URL if you read it in a forum or on a site
elsewhere).
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