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free
monthly newsletter. In a nutshell, total sales
reported to us in 1Q-2009 came in at $28.3 million,
a 32% jump from the $21.5 million reported
in the closing quarter of 2008. The 1Q-2009 total was also
better than the quarterly average for all of 2008 (which
was $27.3 million).
However,
the 1Q-2009 total was 25% less than the same
quarter a year ago when we logged an all time quarterly
record of $38
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million
in sales. There is more to that story though. The largest all cash sale
ever publicly reported, Fund.com at just under
$10 million, was made in 1Q-2009. Had it not been for that
single landmark sale, the 1Q-2008 total would have been $28 million, a
bit less than 1Q-2009 even though the most recent quarter
came at a time when the global economy continued to be mired in the worst
downturn since the Great Depression.
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While
the low to middle range of the aftermarket has
held steady throughout the recession, high end
sales evaporated in the closing quarter of
2008 when people feared a complete economic
collapse. This spring, consumer confidence started
becoming a bit more positive and even the very
high end of the domain market has started showing
signs of life again.
Three
seven-figure sales have already closed in 2009 (Toys.com
at $5.1 million, Fly.com at $1,760,000
and Auction.com at $1.7 million) and
a fourth, Ad.com, should close shortly. As
most of you know, that name was claimed by Directi/Skenzo
Co-Founder Divyank Turakhia for $1.4
million in Moniker's live auction at T.R.A.F.F.I.C.
Silicon Valley April 29. |
Divyank
Turakhia (left) with Moniker CEO
Monte Cahn on April 29, after
Turakhia
bought Ad.com for $1.4 million. |
There
are more sales data details, including a year over year median
sale price comparison, in our new newsletter which is
also now available online. You can read
it here.
By
the way, the extended online auction associated with
Moniker's T.R.A.F.F.I.C. Silicon Valley sale concluded
yesterday with over $460,000 in sales. The top
sellers were Diego.com ($58,830), DVDShrink.com
($43,180) and Casco.com ($23,530). Added to the
$2.1 million they rang up during their live auction
April 29, Moniker wound up booking close to $2.6
million in sales this time out.
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