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Here's the The Lowdown
from DN Journal,
updated daily
to
fill you in on the latest buzz going around the domain name industry.
The Lowdown is
compiled by DN Journal Editor & Publisher Ron
Jackson. |
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Evidence
of the new Internet
start-up boom
that Time
Magazine wrote about last week seems to
be popping up everywhere this week. An article Monday in
one of our local papers, the |
St.
Petersburg Times, was headlined "Palm
Harbor DVD Bulk Reseller Finds Boom in Economy's Ditch."
The story detailed how Distribution Video and Audio
was benefiting from a new wave of customers who have
been buying their surplus DVDs to stock Internet
retail businesses.
The story said the
company's CEO, Brad Kugler, "is now
presiding over the latest |
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growth niche, one
nurtured by people out of work and eager to make
money off the Internet from home. Individual
entrepreneurs buy small batches of the close-out
inventory DVDs from Kugler's company and then resell
them on the Internet, sometimes doubling their
investment. Sales in that business slice, which DVA
calls its special units division, are up 60%
in the first quarter compared with a year ago." |
Another
article talked about how people who have been laid off
and are unable to find a new job are deciding to turn
something they are passionate about into
their own business. Many of them are launching those
businesses online rather than take on the high cost of a
brick and mortar operation when their finances are
already stretched thin.
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USA
Today chimed in with their own article
Monday. In a piece headlined "Some
Lose a Job and Become an Entrepreneur"
reporter Laura Petrecca wrote, "Get
ready to see more baked goods, custom-designed
clothes, jewelry and even horse saddle pads on
the market. Those are some of the products that
laid-off workers are hawking as they try to grow
small businesses. And many more goods and
services |
are likely to come as jobs disappear
and the government encourages entrepreneurial
ventures." While the USA Today
article is not specifically about Internet
businesses, even start ups that operate
primarily offline are coming to realize that a
website is the most cost effective way to
promote their businesses. |
These
new start-ups have helped boost aftermarket domain
sales at the low to middle end of the market favored
by small business owners while the high end continues to
lag. It is likely that trend will continue for some time
as most buyers have limited resources and have to make
every dollar count. The net effect I have seen on my own
domain business is stronger revenue overall as
domain sales to small business end users has more than
offset the decline in PPC revenue, even though
the latter category has fallen by close to 50%. One
other note today, the latest GreatDomains.com
premium online auction ends Thursday (April 23)
at 1pm U.S. Eastern time. This month's auction
includes many one-word and 3-letter .coms (NIB.com,
RXI.com and GJR.com to name just a few).
There is a full list of featured auctions here. |
(Posted
April
21, 2009) |
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Lowdown, so please email [email protected]
with any interesting information you might have. If possible,
include the source of your information so we can check it out (for
example a URL if you read it in a forum or on a site
elsewhere).
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