The
2018 MERGE!
conference
concluded Tuesday (September 18) at
the Hilton Lake Buena Vista Hotel
at Disney Springs, just
outside of Orlando, with a
fourth and final full day and night
of activity (you can check out the
day 1 photos and highlights from
Saturday here,
Sunday's day 2 highlights here
and Monday's day 3 highlights here).
Above
& below: The closing day of
MERGE! began Tuesday with an
excellent keynote address
called Bootstrappers Do It Better
from Subbly.co
CEO Stefan Pretty. Subbly is an
innovative subscription ecommerce
platform and Stefan is a renowned
bootstrapper who knows how to make
the most out of every dollar
you can muster to build your
enterprise. A lot of people have
great business ideas but little to
no capital to make them a reality.
Pretty, who hails from Scotland,
detailed how he has been able to
start a business from nothing
and make it a success.
Above
& Below: .CLUB Founder &
CEO Colin Campbell continued the
start-up theme in the next session -
What Makes a StartUp Successful?
It is something Campbell has done
more than once and something he and
.CLUB is attempting to help others
do with their StartUps.club
program that allows developers to
pay for a premium domain over time.
Whether or not you need a new domain
for your business idea, you should
check out this
flyer Colin handed out
that summarizes the successful
startup cycle he has used, covering
the steps from Start to Scale to
Exit and Repeat.
Above
& below: at 11am Tuesday,
MERGE! Co-Founder Ray Neu
(standing above), moderated a
session on ccTLDS - Their Utility,
Value and Benefit. The panelists
were (left to right below) Roelof
Meijer, CEO at SIDN (operated of
the Netherlands .nl extension) and
Peter Maxymych, the Founder of eMall.ca
and a pioneering investor/developer
of Canadian .ca domain names.
Above:
In the last session before the
Tuesday lunch break an expert panel
covered DotBrands in 2018 -
DotBrands and Corporate Domain
Portfolios. The discussion
featured (left to right) Jochen
Kieler (BrandIT), Mike
Rodenbaugh (Rodenbaugh Law),
moderator and MERGE! Co-Founder
Jothan Frakes, Cole Quinn
(Microsoft Corporate Domains) and
Martin Kuechenthal (CEO, Lemarit).
Above:
While grabbing a cup of coffee from
the Exhibit Hall coffee and dessert
table before the afternoon sessions
began Tuesday, I ran into the guys
from Siteplug.com who had
sponsored the MERGE! Welcome
Party Sunday night.
Unfortunately, they didn't get to
attend their own party due to being
delayed in getting to the hotel!
Lavin Punjabi (at right) is the
CEO and Co-Founder of the direct
advertiser domain monetization
service and we wanted him to know
his party was a success!
Above:
Business resumed Tuesday afternoon
with a 2pm session in which Norman
Farrar (AKA the Amazon Growth
Guy) shared what he has learned
running Soap.club and several
successful eCommerce, Shopify and
Amazon stores. Since the early
1990s, Norman has been involved with
a multitude of businesses ranging
from corporate identity,
manufacturing, specialty packaging,
and consulting to consistently
generate millions of dollars in
sales for himself and his clients.
Below:
At 3pm Karla Campos and Paul
Brinkman took the stage to cover
Content the Media Way - Content
that Attracts and Keeps Viewers.
Karla is a popular Latina
entrepreneur mom, influencer, and
author. She has been featured on
several media outlets including
Entrepreneur.com, Inc.com, NBC6, La
Maxima, and Telemundo. Karla founded
Social Media Sass and the
Entrepreneur Moms Club with the
mission of helping moms through the
journey of entrepreneurship. You can
connect with her on social media at @SocialMediaSass.
Paul is a business journalist who
has spent ten years covering the
business news in Florida and, as a
blogger, he is known for his
in-depth investigative work.
Above:
One of the conference's most lively
sessions was a 4pm Debate - .Coms
Vs. New gTLDs - How Are they
Stacking Up. It featured the
always frank Gregg McNair
(Group Chairman, Premium Traffic
Ltd), at right above, making the
.com case while .ICU registry
Co-Founder Kevin Kopas (left)
took the new gTLD side with
moderator Jothan Frakes
caught in the middle of the
crossfire!
Above:
Gregg McNair is convinced
time spent on anything other than .com
is time wasted and minced no words
as to why he feels that way.
Below:
Kevin Kopas, who worked for
the Public Interest Registry
(administrator of .ORG) before
co-founding new gTLD registry .ICU,
told attendees why he believed in
the future of new gTLDs and
is putting his money where his mouth
is.
Above:
The final business session of MERGE!
2018 - CEOs Discuss the Future of
the Industry - featured an
all-star lineup. The panelists
(including CEOs, founders and other
top level business leaders) were,
from left to right Colin Campbell
(.CLUB), Kevin Kopas (.ICU),
Norman Farrar (Soap.club),
Gregg McNair (Premium Traffic
Ltd), Chad Bennett (Heroic.com),
moderator and MERGE! Co-Founder Jothan
Frakes, Jochen Kieler
(BrandIT) and Stefan Pretty (Subbly.com).
Their insight closed the show on a
productive and positive note.
After
an impressive launch last year, MERGE!
made a lot of progress this year
with a new venue that has a perfect
layout for a conference and an even
more ambitious agenda that gives
attendees access to information on a
wide variety of today's hottest
Internet business topics, from
domains to development,
cryptocurrency to ecommerce options
to security and beyond. We
appreciate the work Co-Founders Jothan
Frakes and Ray Neu have
done to create this valuable
learning and networking opportunity,
as well as the tireless efforts of
conference veterans Howard Neu and
Barbara Neu who supported
them by doing everything they could
do to make sure every attendee went
home happy with a new circle of friends
and connections to help them start
or improve their own online
enterprises. It was, as it always
is, time that was very well spent.
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