|
numbers from ComScore,
Inc. were dissected for 57 days of the 2007 holiday
season (November 1 - December 27). They showed nearly $28
billion has been spent online during the
season-to-date, marking a 19% gain versus the
corresponding days last year.
ComScore Chairman Gian
Fulgoni said "We continue to see some
relatively strong online spending days. The day after Christmas
saw online sales of $545 million, more than double
the sales on the same day last year." Brick and mortar
stores weren't as fortunate, but once the final numbers
are in a surge of last minute shoppers is expected to
bring the holiday season total for all retail in
at close to the 3.6% increase that had been
predicted going into the season. |
