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March 28, 2018

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Pair of Sedo Sales Totaling $640,000 Top This Week's Chart - Purple.com Price Also Revealed

You have to like how the 1st quarter of the new year is going for domain sales. Two more six-figure sales were closed this week (making 20 at that level or higher already in 2018) including an eye-popping $500,000 sale of DAX.com handled by Sedo that leads our latest weekly all extension Top 20 Sales Chart. That is, by far, the biggest 3-letter .com sale of the year and it ties for the 5th highest sale of any kind in 2018 to date. Frank Tillmans and Hao Shen co-brokered the sale for Sedo. It was an especially sweet week for Tillmans who also handled Sedo's sale of the #2 sale -  Edit.com at $140,000. Sedo then completed a sweep of the first three with WSB.com at $40,000 and went on to pile up 14 of the 20 chart entries overall.

The 3-letter .coms continue to be star performers, producing four of the week's six biggest sales. Like Sedo, James Booth's BQDN.com moved two of those with BQDN banking $27,000 for #4 WZM.com and another $24,500 for RQD.com. Sandwiched in between those was a $25,000 sale of #5 TexasDUIAttorney.com made by Braden Pollock at LegalBrandMarketing.com.   

By Ron Jackson

The .Coms wound up sweeping 15 of 20 entries on the elite list including Michael Cyger's $18,000 sale of #8 SEOConsultant.com in a private transaction. In another private sale #10 CryptoCorp.com changed hands for $16,500 as crypto related domains continued their winning streak. In fact the only non .com gTLD on the Big Board this week was from the same category with #16 (tie) Crypto.club going for $10,000.

The ccTLDs, who are also having a good year, kept the ball rolling with four more entries on the honor roll, led by DBR.com.au's $18,480 (AUD $24,000) sale of #7 LifeBlood.com.au. Sedo booked the other three country code sales including #12 Vasquez.cl at $12,300 and #13 AJA.de at $12,288.

Another highlight of the week was learning how much money was paid for Purple.com in a widely publicized 2017 sale. As has been the case with so many previously unknown prices paid for ultra-premium domains the cost for this one was unearthed by George Kirikos. George found the number - a whopping $900,000 - in note 5 on page 14 of this SEC filing made by the buyer - a startup mattress company called Purple Innovations LLC.  The domain name itself is not shown on the page linked to above but it does appear elsewhere in the company's SEC filings - specifically on page 19 of this document. Thanks to George's spadework we have been able to add Purple.com to our 2017 Top 100 Sales Chart where it ranks as the 7th biggest sale of last year.

Back to the present - here is how all of the sales leaders stacked up for the week ending Sunday, March 18, 2018:

HealthInsurance Services, Inc
eHealthInsurance Services, Inc
eHealthInsurance Services, Inc

The DN Journal Top 20 
Highest Reported Domain Sales - Mon. March 12, 2018 - Sun. March 18, 2018
(Foreign currency to U.S. Dollar Conversions Based on Rates in Effect March 21, 2018)
  Domain

Sold For

 Where Sold
1. DAX.com $500,000 Sedo
2. Edit.com $140,000 Sedo
3. WSB.com $40,000 Sedo
4. WZM.com $27,000 BQDN
5. TexasDWIAttorney.com $25,000 LegalBrandMarketing
6. RQD.com $24,500 BQDN
7. LifeBlood.com.au AUD 24,000 = $18,480 DBR.com.au
8. SEOConsultant.com $18,000 Pvt Sale
9. VIPMom.com $17,500 Sedo
10. CryptoCorp.com $16,500 Pvt Sale

11. BlueChew.com $15,000 Sedo
12. Vasquez.cl €10,000 = $12,300 Sedo
13. AJA.de €9,990 = $12,288 Sedo
14. Linears.com $12,000 Sedo
15. FRMN.com £7,390 = $10,420 Sedo
16.
tie		 Crypto.club $10,000 Sedo
16.
tie		 Neovate.com $10,000 Sedo
16.
tie		 RockSecure.com $10,000 Sedo
19. Ghosty.com €8,000 = $9,840 Sedo
20. Bauchstraffung.de €7,850 = $9,656 Sedo

Keep in mind that these are the highest value cash only sales that have been reported to us in the past week. This column is meant to be an educational tool, not a complete list documenting ALL high value domain sales. Such a list is impossible to produce because many sales are kept private at the insistence of buyers, sellers or both. Our procedure for verifying the accuracy of domain sales reports is available here.

CLICK HERE for our Year-To-Date Top Sales Charts

Click Link Below for
The All-Time Top 20 All-Cash Domain Sales Reported By DNJournal.com
 (2003 to Now)

.Com Supporting Cast

Sedo led the .com supporting cast of four-figure sales with Unisoc.com at $7,700 and added $7,499 for MySnacks.com. DAPT.com drew $6,500, OffshoreBankAccounts.com earned $6,000 and OfferCentral.com sold for $5,900. 

AAHK.com kicked in $5,780 and four others - BaseFlow.com, IngestibleSensor.com, LoyalDog.com and OnDemandPayment.com - produced $5,000 apiece. Sedo had 23 more four-figure sales ranging from $2,000 to $4,988 that are listed in the table below: 

Additional Sedo .com Sales Between $2,000 - $4,988
cluno.com $4,988   windbonds.com $2,999
bydo.com $4,800 x4b.com $2,899
imaxcan.com $4,800 dirtynet.com $2,500
thenextbigthing.com $4,777 printera.com $2,500
wavestorm.com $4,750 syngentech.com $2,500
soulbank.com $3,999 rmainsurance.com $2,399
apiproxy.com $3,800 menze.com $2,377
sqrz.com $3,690 green-base.com $2,200
prizezone.com $3,600 chinaunion.com $2,000
innovation21.com $3,500 oddsbetting.com $2,000
anywhereaccess.com $3,499 semiotech.com $2,000
popcore.com $3,075  

Elsewhere, LegalBrandMarketing.com sold RestrainingOrder.com for $7,500 and BuzzedDriving.com for $4,500. Also, Sheldon Corey of Arges Inc. sold Banuk.com to WebNames.ca for $7,500. 

Country Codes

The ccTLDs were led by the four sales you saw on the all extension leader board above, three of which reached five figures, led by LifeBlood.com.au at $18,480. The highest sale in this category that you haven't seen yet is #5 on our latest weekly Country Code Top 20 Sales Chart. That is Sedo's $8,199 sale of Logik.de. They went on to sweep 17 of the 20 chart entries including the first 17 in a row.

DomainLore.co.uk filled the final three slots with #18 PMP.co.uk leading that trio at $1,849.

Germany's .de won the extension race with five chart entries followed by Great Britain's .co.uk with three. Here is how the top ccTLD sales stacked up for the week ending Sunday, March 18, 2018:

Country Code Top 20 Sales Chart
Highest Reported Domain Sales - Mon. March 12, 2018 - Sun. March 18, 2018
(Foreign currency to U.S. Dollar Conversions Based on Rates in Effect March 21, 2018)
  Domain

Sold For

 Where Sold
1. LifeBlood.com.au AUD 24,000 = $18,480 DBR.com.au
2. Vasquez.cl €10,000 = $12,300 Sedo
3. AJA.de €9,990 = $12,288 Sedo
4. Bauchstaffung.de €7,850 = $9,656 Sedo
5. Logik.de €6,666 = $8,199 Sedo
6. BudgetMotels.com.au $3,500 Sedo
7. Nekretnine.si €2,500 = $3,075 Sedo
8. Taktik.ch €2,490 = $3,063 Sedo
9.
tie		 FragranceNet.ae $2,999 Sedo
9.
tie		 FragranceNet.nz $2,999 Sedo

11. Hotelkoeln.de €2,350 = $2,891 Sedo
12. Parodontose.de €2,300 = $2,829 Sedo
13. GG.fi €2,100 = $2,583 Sedo
14.
tie		 Goodchain.co $2,500 Sedo
14.
tie		 KHS.gr $2,500 Sedo
16. Toke.ca $2,490 Sedo
17. Jiechou.cn $2,000 Sedo
18. PMP.co.uk £1,311 = $1,849 DomainLore.co.uk
19. August.co.uk £1,245 = $1,755 DomainLore.co.uk
20. Surveillance.co.uk £925 = $1,304 DomainLore.co.uk

CLICK HERE for our Year-To-Date Charts.

If there are country code extensions in our report that you are not familiar with, you can look up the nation each extension goes with here. 

Non .com gTLDs (.net, .org and others, including new gTLDs)

Things remained slow on the  Non .com GTLD side of the ledger with only nine sales reported for the entire category and just one reaching five figures - new gTLD Crypto.club at $10,000 via Sedo. Sedo accounted for five of the chart entries with the .GLOBAL Registry logging the other four.

A trio of 3-letter .org sales at Sedo lined up behind Crypto.club with that group comprised of DTR.org ($5,000), FTR.org ($4,995) and MTD.org ($4,995). The .GLOBAL roster was led by GSC.global and House.global at $4,800 each.

Here is how the non .com gTLD leaders stacked up for the week ending Sunday, March 18, 2018:

Non .Com gTLDs Top Sales Chart
Highest Reported Domain Sales - Mon. March 12, 2018 - Sun. March 18, 2018
(Foreign currency to U.S. Dollar Conversions Based on Rates in Effect March 21, 2018)
  Domain

Sold For

 Where Sold
1. Crypto.club $10,000 Sedo
2. DTR.org $5,000 Sedo
3.
tie		 FRT.org $4,995 Sedo
3.
tie		 MTD.org $4,995 Sedo
5.
tie		 GSC.global $4,800 .GLOBAL Registry
5.
tie		 House.global $4,800 .GLOBAL Registry
7. Coinbit.org $2,500 Sedo
8. Speak.global $2,400 .GLOBAL Registry
9. Mastermind.global $1,200 .GLOBAL Registry

Domain Name Industry Newsletter 

Now that you're up to date on what happened over the past week, check out how the leaders stand year to date in all categories by visiting our Year To Date Charts page. 

 

*****

As always, we welcome all verifiable sales reports from companies, private sellers or individuals with knowledge of an important sale made through any channel. To contribute information and help make this column better,  just drop a note to [email protected]. We truly appreciate the industry leading companies who share their sales information with us to help everyone in the business get a handle on current domain values. 

Every Wednesday we publish the highest reported domain name sales for the previous week. On Mondays and Tuesdays our contributors send us their sales data for the previous 7 days. We then compile that information and write this article to give you the most comprehensive sales report in the industry. 

Editor's Note: If you wish to review previous Domain Sales columns, they are available in our Archive.

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