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Escrow.com
Domain Name
Sales (USD), trailing twelve
months
Having
handled transactions for premium domain names Meta.com,
Uber.com, Instagram.com,
Twitter.com, Crypto.com
and many others, Escrow.com staked a claim to be
"the the place where the land of the
metaverse is bought and sold" in a detailed
press
release issued today. Escrow.com
CEO Matt Barrie noted, "Virtual real
estate isn't a plot of land in the metaverse next to
Snoop Dogg or an NFT on the
blockchain, it's domain names. When Facebook
rebranded to Meta, it didn’t buy virtual
land in a game. Facebook bought the best possible
address in the best street on the internet: meta.com."
The
Escrow.com release highlighted the diverging
fortunes of the domain name aftermarket vs. NFTs
with a link to an article at CoinTelegraph.com
titled Metaverse housing bubble bursting?
Virtual land prices crash 85% amid waning interest.
Escrow.com added supporting evidence for the domain
name case with these points:
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Over the last two years, the average price of
premium domain names has boomed. The average
sale price in 2Q22 was US$49,910.65, up 28% from
US$38,939.57 in 2Q21, and up a whopping 199%
from US$16,694.49 in 2Q20.
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The gains have not all been at the high end, with the
median sale price for domain names up 23% to $5,000 from
$4,064 in 2Q21, and doubling in 2Q22 from
$2,500 in 2Q20.
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Some niche segments outperformed: four-letter domains (LLLL.com) appreciated to a median of
$10,000, up 59% from $6,300 in 2Q21 and
$3,500 (up 186%) in 2Q20.
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Andrew
Rosener, CEO of MediaOptions.com,
added “Domain names are the bedrock foundation on which the
entire internet is built upon, including Web3 and NFTs. Value accrues from the top down. So as more adoption occurs and more technologies and utility is created on top of the internet and its digital pipe lines, the more value accrues to
the land beneath; namely domain names.”
Rosener,
who has won Escrow.com's Master of Domains
Award for the last three years in a row
(presented to the world's highest sales volume broker
on the Escrow.com platform), can also back
up his view with a long record of
blockbuster sales, including NFT.com
at $2.1 million and Zoom.com
at $2 million. |
Andrew
Rosener |
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