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              | Welcome to the The
                Lowdown from DN Journal - your source for notable news
 and information from all corners of the global domain name
                industry!
 The Lowdown
                is compiled by DN Journal Editor & Publisher Ron Jackson.
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                                            | Fast
                                              Growing Registrar SAV.com Reaches
                                              1 Million Domains Under Management
                                              Just 2 Years After Launch
                                             |  
                                            | Only
                                              43
                                              of
                                              the nearly 3,000 domain
                                              registrars in business worldwide
                                              have passed the 1 million
                                              mark in domains under
                                              management.  Today
                                              Anthos Chrysanthou, the
                                              Founder & CEO of registrar and
                                              domain marketplace SAV.com,
                                              announced that his company has just
                                              done it and it took them only
                                              two years since they launched
                                              to do it - a time frame few have
                                              been able to match.
                                               Chrysanthou
                                              attributed Sav.com’s exponential
                                              growth to offering features and
                                              benefits that have resonated with
                                              entrepreneurs, small businesses,
                                              and domain investors.  He
                                              noted, "From the beginning
                                              Sav.com’s mission was to remove
                                              as much friction as possible
                                              related to the buying and
                                              selling of domain names.  For
                                              entrepreneurs and small
                                              businesses, that meant providing
                                              them with a marketplace containing
                                              a wide selection of quality domain
                                              names capable of helping them
                                              quickly launch or expand their
                                              online presence.  We also
                                              knew that competing with
                                              established domain marketplaces
                                              for quality inventory would not be
                                              easy, so broke away from
                                              traditional 20% marketplace
                                              commission pricing practices by
                                              charging domain sellers only a 4%
                                              commission, with no hidden fees.
                                              This innovative pricing model,
                                              combined with a “For Sale”
                                              landing page that is highly
                                              optimized for conversions, quickly
                                              attracted more and more sellers of
                                              quality domain name inventory to
                                              the Sav.com marketplace and
                                              registrar."
                                              
                                             | 
 
 Anthos
                            ChrysanthouFounder & CEO, Sav.com
 |  
  | 
      Anthos
    added, "It didn’t take long for the snowball effect to kick
    in.  New inventory of quality domain names attracted more retail
    buyers, which then attracted more domain sellers, which then attracted more
    retail buyers, and so on.  Exponential growth and 1 million domains
    under management was the result, with no signs of slowing."      To
    further support growth, Sav.com also removed cost-related friction
    for entrepreneurs, SMBs and domain investors by offering extremely low
    domain registration and renewal rates. This is something I can
    personally attest to. For simplicity's sake, I like to keep my domains
    spread across as few registrars as possible and have for years now have been
    using no more than 2 or 3 well established companies. However, after
    watching SAV's growth I finally decided to add one more and opened an
    account there in July. Less than 3 months later I've already registered over
    100 domains at SAV and have found their clean, simple interface for
    managing domains to be very easy to use. On the few occasions I've needed to
    contact customer service, my experience in that area has also been good. I
    haven't tried the company's other services yet but do know they offer free
    WhoIs privacy, free SSL certificates and have also eliminated domain
    backorder placement and fulfillment fees. When you take all of that into
    consideration it is no wonder SAV has become a very popular choice.
   |  
                                            | (Posted
                                              October 12, 2021)  
                                               *****
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