April
24-30 is Small Business Week in America and a good time
to recognize that the small business community is
responsible for providing a lot of the fuel that is powering
the current surge in the domain industry. Findings were just
released from a new nationwide study that revealed 47%
of U.S. adults have taken initial steps toward starting
their own business or supplementing their income.
The new
survey conducted by Harris Interactive was
commissioned by Register.com, Inc. (Nasdaq:RCOM),
a leading provider of global domain registration and
Internet services, in tandem with Small Business Week and
the Small Business Administration's SBA Expo '05
(April 26-28, 2005). Survey results show the strength of the
entrepreneurial spirit in the United States.
The
survey revealed several interesting results, including:
-
31%
of U.S. adults have crafted a business idea
-
24%
have researched his or her idea online; 26% plan to do
so
-
21%
have already formulated a business plan, and 27%
anticipate doing so in the future
-
9%
have already built a Web site; 17% plan to in the future
-
7%
have sold product directly through online channels,
while 13% plan to do so
�With
almost half the nation�s population wanting to start their
own business or supplement their income, this study speaks
volumes about the health of the entrepreneurial spirit in
America,� said Monica Hodges, general manager of
Retail for Register.com.
�It also underscores what a powerful force the Internet is
for today�s aspiring entrepreneurs. Whereas the Web was
once the turf of large enterprises, today it can help to
level the playing field for small business owners.�
Volunteer
small business consultancy Service Corps of Retired
Executives (SCORE) CEO Ken Yancey said, "For
many Americans, owning a small business is a part of the
American dream. It's no surprise that this survey revealed
47 percent of U.S. adults are moving in the direction of
small business ownership. The survey results indicate that
small business hopefuls are proactive and taking steps to
form, start, and launch their business in the
marketplace--including online."
�Still,
despite the thousands of new Web sites coming online each
day, the survey suggests that a significant portion of
future small business owners have yet to launch the online
component of their business. Many small business owners may
be intimidated by the prospect of building a Web site,
fearing that it is too complicated, expensive or too time
consuming. We�re committed to exposing those myths and
demonstrating how simple it really is for any business to
establish an online presence by partnering with a company
like Register.com,� added Hodges.
Many
registration companies now offer a complete suite of
services including website hosting and design help.
Register.com has a a package for small business customers,
that includes domain registration, DIY web design tools,
professional web design services, branded email, and data
back up. Register.com says they can help small business
owners get a Web site up and running in as little as 24
hours at a total cost of less than $100 per year. With many
other companies eager to help small businessmen set up shop
online competition is keeping prices low throughout the
industry. With an online address just as essential as a
business card these days, there there is no longer any
excuse to be left offline.
Survey
Methodology
Harris
Interactive� conducted the survey for Register.com by
telephone between April 7 and 10, 2005 among a nationwide
cross section of 1,015 U.S. adults ages 18 and over. Figures
for age, sex, race, and region were weighted where necessary
to align them with their actual proportions in the
population. In theory, with a probability sample of this
size, one can say with 95 percent certainty that the results
have a sampling error of plus or minus 3 percentage points. |