Sedo's latest run began with #2 LogoOnline.com at �30,000
($39,817), quite a nice price for a domain that appears to have
been purchased for branding since existing traffic is likely to be
low (less than 200 links in Marketleap
and 0 with the extension in Overture).
Sedo also took the #3 position with Message.com at $18,000.
That looks to us to be a bargain. Current traffic may not be huge
(296 with the extension in Overture) but messaging is such an
integral part of the Internet we think the buyer will be hard
pressed to go wrong with this one.
SnapNames.com,
the comeback company of the year in 2004, obviously has no plans to
slow down in 2005. They bolted out of the gate with three Top Ten
sales this week, including #4 Costo.com (3,210 with the
extension in OVT!) at $15,100 and #5 FreeAstrology.com
at $13,133. The stars are definitely lining up right again
for the Snap team in Portland, Oregon. An integral member of
that group, Kjel Holmberg, is especially happy this week as
he and his lovely wife Kristin celebrated the New Year with the January
1st arrival of a healthy new baby boy, Soren Pher Holmberg (a
middle name shared by both dad and grandad). They obviously grow
them big up in the Pacific Nortwest. Soren weighed in at 9 lbs. 9
ozs. and measured 21.5 inches! We join Kjel's many friends in the
industry in congratulating his family on this big event.
Back in the domain world, another rapidly growing youngster, .US,
hit a new high water mark. Moniker.com/DomainSystems.com
reported the $12,250 sale of CellPhones.us. That is
the highest .US sale reported to date and it ranks #6 on our
mainstream chart this week while topping our New TLD list. In
another major new extension deal, Sedo sold Auto.biz for the
second highest price we have heard of in that TLD. We'll tell you
more about that in the new extension section of our report coming up
a bit later.
SnapNames and Afternic.com
accounted for the other 5-figure deals this week. SnapNames nailed
their third sale at that lofty level with #7 TravelChina.com
at $11,100. Afternic scored with #8 Introduction.com
at $11,000. Sedo then closed out the chart with
three straight entries (there was a tie for 10th). Let's take a look
at the complete list then we'll continue with news of other notable
sales including an excellent opening week for the new extensions:
|
Domain
Name Journal's Top Ten
Reported Domain
Sales - Mon. Dec. 27, 2004 - Sun. Jan. 2, 2005
Euro to Dollar Conversion (� to $) is Based on
Rates in Effect Tue. Jan. 4 |
| |
Domain |
Sold For
|
Where
Sold |
| 1. |
Trees.com |
$58,000 |
GreatDomains |
| 2. |
LogoOnline.com |
�30,000
= $39,817 |
Sedo |
| 3. |
Message.com |
$18,000 |
Sedo |
| 4. |
Costo.com |
$15,100 |
SnapNames |
| 5. |
FreeAstrology.com |
$13,133 |
SnapNames |
| 6. |
CellPhones.us |
$12,250 |
Moniker/
DomainSystems |
| 7. |
TravelChina.com |
$11,100 |
SnapNames |
| 8.
|
Introduction.com |
$11,000 |
Afternic |
| 9. |
MusikDownloads.de |
�7,000 = $9,295 |
Sedo |
10.
tie |
Primitive.com |
$8,000 |
Sedo |
10.
tie |
HotshotDigital.com |
$8,000 |
Sedo |
|
Keep in mind that these are the highest
value sales that have been reported to us in the past week.
This column is meant to be an educational tool, not a
complete list documenting ALL high value domain
sales. Such a list is impossible to produce because many
sales are kept private at the insistence of buyers, sellers
or both. |
As you can see above, Sedo completed their winning
quintet with MusikDownload.de (German country code domain) at $9,295
and a pair at $8,000 each, Primitive.com and HotshotDigital.com.
The buyer and seller in the Primitive.com deal are well-known members
at different domain forums. Regulars at DNForum.com
know the buyer as Android while DomainState
devotees consider seller Fizz to be a key member of their
family.
Sedo's story never ends with their chart entries.
There are always more meaty morsels on the sideboard. This week those
included Buso.com at �4,600 ($6,108), GamingParty.com
at $5,888 and Biocat.com at �2,800 ($3,718).
Sedo always scores with ccTLD's as well. This time out the cream of
that crop included an Austrian country code domain Freude.at
("happiness" in German) and another German .de, Hotels-England.de
at �2,500 ($3,320). Sedo also turned in a killer performance
on our New TLD chart (coming up below), racking up 7 of the 8
available positions.
The sale list at SnapNames is also a long one. HKC.com
commanded $6,655 with AdAgencies.com close behind at $6,100.
EuropeAirFare.com soared to $5,500 and Passageways.com
opened the door to $5,340. VirusAlert.com attracted $3,733,
Telefile.com posted $3,550 and Assessors.com
contributed $2,650. Other winners were RealEstateHoldings.com
($2,498), TechExtreme.com ($2,300) and Mommys.com ($2,200).
Another $2,060 flowed from LibertyFalls.com while CellularPhoneDirectory.com
rang up $2,040. The best .net at SnapNames was a 2-character
domain, i9.net at $1,575.
GreatDomains supplemented their chart-topping
Trees.com with a pair of strong .nets, JJ.net at $6,000
and Caviar.net at $2,500. Moniker/DomainSystems sold a
nice matching set, Unisant.com and Unisant.net for $11,200
while Afternic added to their bottom line with FindLoans.com at
$5,000 and ChefsCorner.com at $3,988.
At Enom's Club
Drop, NBANews.com was the headliner at $3,300.
ZOI.com was next in line at $2,300 while DeerMountain.com
climbed to $2,200. Also, as proof that the number of bidders in
a Club Drop auction isn't a good predictor of how high the price will
go, consider this. The 11 bidders interested in DemolitionContractor.com
pushed it to a high of $1,700. Around the same time, 71 bidders
were fighting it out for WebAuctions.com but that one closed a
bit lower at $1,400.
*****
Since this is the first week of the New Year, our 2005
Year To Date chart would be the same as the weekly chart.
Little point in that, so we have worked up an extra treat for you!
Last week we published our final 2004
leader's list showing 77
domains that sold for over $28,000. This week we have prepared a more
in depth view of 2004's sales winners. Click the link in the box below
for a complete list of every reported domain sale of 5 figures
or more in 2004 - a total of 304 domains!
|
DNJournal.com's
Top
Domain Sales for 2004
Click this link
for every reported sale of $10,000 or more in 2004
|
New TLD Section
Taking a cue from the big boys on our mainstream
chart, the new extensions also started 2005 on the right foot with the
strongest chart we have seen since beginning our reports in the fall
of 2003. You already know about the New TLD chart-topper, CellPhones.us,
the biggest .US sale reported to date at $12,250 (and #6 on
this week's mainstream chart). Moniker.com/DomainSystems.com did the
honors there. When I was a guest on Moniker CEO Monte Cahn's
weekly Domain Masters radio show on WebmasterRadio.FM
last week, I thought Monte seemed more enthusiastic about the new
extensions than I had ever heard him. Now I know why!
It was a landmark week for .biz too, with Sedo
reporting the second highest .biz sale we have seen to date. Someone
visited their venue and drove off with Auto.biz for $7,966.
That helped Sedo turn in a dominating performance on our New TLD
chart, taking 7 of the 8 positions. Their winners included 4 .biz, 2 .infos
and a .us (giving the American ccTLD 2 slots overall thanks to
Moniker's coup with CellPhones.us).
LondonEscorts.biz and MusicalTheater.info
tied for 3rd at a very respectable $2,655 each (especially when
you consider these are two-word new extension domains). A pair of
German terms took the next two slots with Fondspreise.info
("mutual fund prices" in German) #5 at $1,527 and Dolmetscher.biz
("interpreter" in German) #6 at $996. Here
is a look at the complete New TLD Great 8 for the opening week
in 2005:
Domain
Name Journal's New TLD Great 8
Reported .info, .biz & .us Domain
Sales Dec. 27, 2004 - Jan. 2, 2005
Euro to Dollar Conversion (� to $) is Based on
Rates in Effect Tue. Jan. 4 |
| |
Domain |
Sold For
|
Where
Sold |
| 1. |
CellPhones.us |
$12,250 |
Moniker/
DomainSystems |
| 2. |
Auto.biz |
�6,000 = $7,966 |
Sedo |
3.
tie |
LondonEscorts.biz
|
�2,000 = $2,655 |
Sedo |
3.
tie |
MusicalTheater.info |
�2,000 = $2,655 |
Sedo |
| 5. |
Fondspreise.info
("mutual funds prices" in German) |
�1,150 =$1,527 |
Sedo |
| 6. |
Dolmetscher.biz
("interpreter" in German) |
�750 = $996 |
Sedo |
| 7. |
FlashGame.us |
�600 = $797 |
Sedo |
| 8. |
Classic.biz |
�400 = $531 |
Sedo |
Sedo closed out their remarkable run with
FlashGame.us at $797 and Classic.biz at $531.
Below the chart they added another �350 ($465) for Pokerface.us.
My own new extension sales this week included Hitman.us at $375.
As we noted in our mainstream section earlier, a
2005 New TLD Year To Date chart would be the same as the
weekly chart since this is the first week of the year. So instead we
are bringing you a greatly expanded 2004 sales report compared to
the end-of-year list we posted last week. That chart was limited to
the 37 domains that
sold for at least $4,000. Click the link in the box below for a list
of every reported new extension domain that sold for $1,000
or more in 2004. There are 201 domains on the list. .Info was the
runaway leader racking up 145 sales of $1,000 or more. .Biz had 35
in that range and .US had 21.
|
Domain
Name Journal's Top New TLD Domain Sales for 2004
Click this link
for every reported New TLD sale of $1,000 or more in 2004
|
As always, we welcome all verifiable sales reports from companies,
private sellers or individuals with knowledge of an important sale
made through any channel. To contribute information and help make
this column better, just drop a note to [email protected].
We truly appreciate the industry leading
companies represented on our charts who share their sales information
with us to help everyone in the business get a handle on current
domain values. Individuals like Richard
Meyer of the American Marketing Corporation also provide invaluable help by sending us data for these sales
reports each week.
Every Tuesday we publish the highest reported domain name
sales for the previous week. On Monday our contributors send us
their sales data for the previous 7 days. We then compile that
information and write this report for Tuesday publication to give
you the freshest sales report in the industry.
We will close with this standard caution. These are not average selling
prices - these are top selling domains. One of the
biggest impediments to making sales is pricing domains at
unrealistic levels. For most of us, pricing domains at the levels
achieved on the Top Ten chart will leave us waiting a long time to make a sale! We hope you will
use the information presented here as a measuring stick that will
help you price your domains at levels that will put more money in
your pocket more often!
Editor's Note: If you wish to review previous Domain
Sales columns, they are available in our Archive.
|
